Music Trade Review

Issue: 1926 Vol. 83 N. 22

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
NOVEMBER 27, 1926
"Story of the Saxophone"
Issued by Buescher Go.
Origin and Development of the Instrument
Told in Interesting Way in New Publica-
t.on
ELKHAKT, IND., November 22.—The Buescher
Hand Instrument Co., manufacturer of Buescher
True-Tone saxophones and band instruments,
has issued a book of special value and inter-
est to saxophone players. The title is the
"Story of the Saxophone." The book follows
the title closely, confining itself to telling the
story of the origin and development of this
instrument. It also includes the beginner's
first lesson on the instrument, a feature of no
little value in selling this particular instru-
ment.
The Buescher advertising department has
also issued a number of interesting leaflets on
Buescher products, including descriptions of
the new octave key for Buescher saxophones,
the Snap-On pad, which allows the saxophone
player to replace a worn-out pad on his instru-
ment at a moment's notice, the Buescher True-
Tone baritones, including five families of bari-
tone horns, several models of Buescher basses
and a complete list of Buescher-madc acces-
sories.
Schwartz the World Over
The Music Trade Review
41
A Holiday Catalogue
The New B & J Supplementary Holiday Catalogue
A new 60-page supplementary catalogue No. 1 40, brimming full of Holiday
goods, and well-known, popular lines, is now being distributed to the trade.
It's different. Because in it are listed:
( I ) Numbers in every branch of Musical Merchandise, which have
proved themselves to be the "best sellers" throughout the country
Evidence of the world-wide scope of the
for the past year.
business of the Jack Schwartz Music Co., Inc.,
(2) New items from both Europe and America, showing the latest
wholesaler of high-grade musical merchandise
changes, and listed at the latest prices.
specialties, 10 West Nineteenth street, New
(3) Discontinued lines at a genuine saving of 15 to 25 per cent.
York, may be found in a substantial order re-
If you haven't received a copy, send for it today.
ceived last week from a musical director in
Germany. This customer .wrote for the com-
plete line of Micro products and the popular
5 Union Square
(Wholesale Only)
Black line reeds. Other orders noted recently
N e w York, N. Y.
by the sales department of the Schwartz firm
include firms in Australia, Samoan Islands,
the Philippines and other foreign countries.
The House of Schwartz is an advertiser in the
musical merchandise section of The Review
MONTE VISTA,
COLO., November
20.—The
SAN FRANCISCO, CAL., November 18.—The Conn
and attributes' a great deal of its growing for- San Francisco Co. is making much of the fact Charles E. Wells Music Co., of Denver, has
eign business to its trade paper advertising.
that Rube Wolf, former San Franciscan, is the opened a new branch store in the Cramer
new conductor of the Granada Theatre, where Building, handling a full line of pianos and
he is advertised extensively. Wolf plays the player-pianos. A formal opening was staged
trumpet and always a Conn instrument. In the by the management and several hundred
PHILADELPHIA, PA., November 20.—Within re- foyer of the mezzanine floor of this beautiful visitors were entertained. Andrew J. Speich,
cent days the firm of H. A. Weymann & Son, theatre the Conn San Francisco Co. has in- prominent Denver organist, has been appointed
Inc., received a large order list from a noted stalled a large showcase where as many of the manager of the local store and is assisted by
Holland importer of musical goods located in instruments used in the orchestra as space al- Mrs. Speich.
Amsterdam. This Amsterdam importer has be- lows are duplicated. There is brilliant illumina-
come Holland agent for the Weymann banjos tion for the case and it has been much noticed
and string instruments, made in the factory by patrons of the theatre going to the boxes
and loges.
here.
FRESNO, CAL., November 15.—With the reopen-
fng of schools the forepart of September the
Consult the Universal Want Directory of
Fresno Republican offered harmonicas as
The Review. In it advertisements are inserted
awards in stimulating boys and girls to do sub-
;
free of charge for men who desire pos tions.
CAN-TON, O., November 22.—Buescher band in- scription work. They report a fair measure
struments were given a boost this week with of success, distributing upwards of 150 har-
the personal appearance at a local theatre of monicas in three weeks in lieu of cash com-
Wesley Barry and his Hollywood orchestra. missions for subscriptions, and that the offer
of the harmonica's as prizes has drawn espe-
The D. W. Lerch Co., local representative of
Buescher band instruments, used a large easel cially well.
in its display window, calling attention to the
fact that this band uses Buescher instruments
The Beardsworth-Bond Music Co., Richmond,
exclusively, and underneath the caption was a Va., has assigned to S. G. Hamner, trustee, and
large photo of Barry and his band.
shows liabilities of $11,500 and assets of $400.
Quality Musical
BUEGELEISEN & JACOBSON
Conn Theatre Exhibit
Wells Opens New Branch
Weymanns in Holland
Harmonicas as Prizes
A Boost for Buescher
New Catalog
FREE /
Merchandise
Musical Merchandise Feature Section Once-a-Month
Appears in the Second Issue of the Month
LOWEST
PRICES
Live Merchandising Articles
Retail Selling Ideas
New Profit Makers
Pictorial News
Page of Trade Humor
News of the Dealers
Get the habit. Read regularly the Monthly
Musical Merchandise Section of The Review
Watch for the Next Issue!
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
42
The Music Trade Review
NOVEMBER 27, 1926
a large, full stock of Holton band instruments.
In addition to small goods, the Boland Co.
also carries a full lines of pianos, phonographs
and radios.
Paramount Banjo Hour
Featured by Station W O R
OlDBT AND LARGEST HOUSE IN T W 1 M M
W. L. Lange, Manufacturer of Paramount
Banjos, to Offer Paramount Banjo Trio Each
Thursday Evening
Dependable
MUSICAL
MERCHANDISE
WHOLESALE
ONLY
CATALOG ON
APPLICATION
ESTABLISHED I « S *
CBruno&Son/hc
351-353 FOURTH AVE - N.V. C.
Hearty Rivalry Noted for
the School Band Prizes
National Contest to Be Held at Council Bluffs,
Iowa, on Last Friday and Saturday of May,
1927
Prize-winning school bands from many States
are to meet next May at Council Bluffs, Iowa,
to determine which is the champion band of
the country. That competition, which will be
the second national affair, will be held on the
last Friday and Saturday of May, 1927. The
participants in the contest will be the prize
winners selected from the various State and
sectional contests. Last year's national con-
test winner was the High School Band of Joliet,
111., A. K. McAllister, director, with the second
prize won by the High School Band of Fostoria,
O., J. W. Wainwright, director. Last year there
were thirty-three first prize winners in the vari-
ous classifications.
The rules for conducting this competition are
contained in a pamphlet, "State and National
School Band Contests," just issued by the Na-
tional Bureau for the Advancement of Music,
at its headquarters, 45 West Forty-fifth street,
New York City. That pamphlet is issued as a
part of the Bureau's co-operation in this move-
ment with the Committee on Instrumental
Affairs of the Music Supervisors' National Con-
ference, under the auspices of which the various
contests are carried on. The growth of the
movement is indicated by the size of this book-
let, with its forty-eight pages, as compared with
the eight pages in that of 1924.
The opinions of the various individual band
r
oltoris
Electric
The Slipperiest
Combination Eve.r
Made by Hand of Man
Hpttoa oil ha* mote than a quarter century of outstanding
success in its favor and is more popular with musicians to-
day than ever before.
A staple all-year-round article in constant demand.
Sanitary and dean. N o . 1 for Trombones and Saxophones.
Holton Clarke for valves. Nos 3 for Clarinets. Retails at
^.25 a bottle. Write for information on our terms to dealers.
The Holton Agency Franchise becomes more valuable each
year. Write about it,
VICTOR
TALKING
MACHINES
BRUNO Means SECURITY
leaders were given due consideration in the
selection of the assigned prize numbers for the
various classifications, which are to be the fol-
lowing: Classes A and B—"Huldigungsmarsch"
from "Sigurd Jorsalfar," Suite No. 2, by Grieg'
Class C—Intermezzo from "L'Arlesienne," Suite
No. 2, by Bizet; Class D—Handel's Largo.
Chambers of commerce, Rotary and Kiwanis
clubs and other civic organizations have shown
their pride in the bands of their respective com-
munities by helping the latter to finance their
trips to the different contests. In one instance,
where such assistance was not forthcoming—
in Lowell, Mass.—the boys themselves raised
the $4,000 needed for their trip in a house-to-
house canvass.
At the time of last year's national contest,
the National School Band Association was or-
ganized with the thirteen bands in the National
as original members. The officers selected were:
Hyrum Lammers, Ogden, Utah, president; A.
R. McAllister, Joliet, 111., first vice-president; J.
W. Wainwright, Fostoria, O., second vice-presi-
dent; C. M. Tremaine, New York, secretary-
treasurer. The players in the member bands
are entitled to wear a special pin, which re-
produces the insignia of the Association.
These contests are promoted by the music
supervisors for the sake of their influence in
stimulating better band playing in the schools.
To that end, the committee in charge has
recommended a standard instrumentation for
the sixty-eight-piece band which has been ap-
proved by such prominent band directors as
John Philip Sousa, Edwin Franco Goldman and
Lieut. William C. White, principal of the Army
Music School, Washington, D. C.
Boland in New Store
MINNEAPOLIS, MINN., November 22—The Boland
Co. has just moved into its new quarters located
at 19 South Eighth street. New fixtures were
installed and new lighting effects put in which
makes it one of the most attractive music stores
in the city. The Boland Co. has been incor-
porated with D. W. Boland as the president
and manager.
Mr, Boland has secured the agency for Hol-
ton band instruments. The Boland Co. carries
Black Diamond
Strings
THE WORLD'S BEST
"Ortr iOO.OOO Bottle, Sold Yttrly"
FRANK HOLTON & CO.
Mmfncturm
of Holton'i—AmtrUa'i Greatest Band Instrument*
563 CHURCH ST., ELKHORN, WIS.
National Musical String Co.
N«w Brunswick, N. J.
The Paramount Banjo Hour will be a new
feature of radio broadcasting programs begin-
ning December 2, according to an announce-
ment made this week by William L. Lange,
manufacturer of Paramount banjos, 225 East
Twenty-fourth street, New York.
Mr. Lange has engaged the services of radio
broadcasting station WOR, the Bambergcr
store, Newark, N. J., every Thursday evening at
8 o'clock.
The feature of the programs will be the
music by the Paramount banjo trio, a group of
well-known artists whose names will not be
announced at this time. It is the expectation
of Mr. Lange to present banjo music to the
public in a high-class manner that will create
appreciation of the genuine merit of a really
fine instrument in the hands of a capable per-
former.
The advertising department of the Lange
firm is now engaged in the preparation of a
booklet featuring the Paramount banjo for the
radio listeners who write in for it. These
Paramount Banjo Hours should make a won-
derful sales tie-up for musical instrument deal-
ers, particularly in the metropolitan district.
MILWAUKEE, WIS., November 22.—A Holton
trumpet, specially made for the Tripoli Temple
Band, was presented by Noble Harry J. Charl-
ton, of the Holton Band Instrument Co., at the
Fall Ceremonial on November 8.
Paramount, Orpheum and
Langstile Banjos
Sold by Leading Dealers
Established 28 Years
225 E. 24th St.
New York
BACON
BANJOS
Played by Leading
Musicians and Orchestras
Sold by Representative -
Music Merchants
BACON BANJO CO., Inc.
GROTON, CONN.
WAVERLY PRODUCTS
We make a complete line of accessories
for fretted Instruments. Demand Wav-
erly accessories on your Instruments.
Waverly Musical Products Co.
71 Tenth St.
Long Island City, N. Y.

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