Music Trade Review
Issue: 1925 Vol. 81 N. 22 - Page 49
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
49
THE MUSIC TRADE REVIEW
NOVEMBER 28, 1925
HOOK-UP
Century's Advertising
Plus Your
Co-operation
Means $
to You
STOCK-UP
able to avoid joining the movement. In that
case, not the least of the direct results will be
a tangible asset to the dealers, themselves, in
the shape of noticeably increased business. In-
creased interest, increased knowledge, increased
enthusiasm, these are what the contest seeks to
arouse among those who handle this fine cata-
log of modern songs and ballads.
Apart from the objects, however, contestants
are enrolling from all quarters from sheer in-
terest in the contest as a fascinating relaxation.
The beauty of it is that every contestant who
sends in a completed solution benefits, whether
it be directly or indirectly, and enhances his or
her personal value as an alert, well-informed
sales agent.
Two New Feist Songs
of Particular Interest
"The Couple Upstairs" Being Featured by
Benny Davis on Tour—Pease and Nelson
Also Contribute Number
Among the new songs added to the catalog
of Leo Feist, Inc., is a comedy number called
"The Couple Upstairs." It is by Benny Davis
and Jesse Greer. Benny Davis, by the way,
235 West 40th St.
New York
who has been associated with some very suc-
cessful numbers, is at present on tour, being
billed
at high-class photoplay houses through-
Witmark Contest Wins
out the country. One of the features of his
an Immediate Interest program is "The Couple Upstairs," and every-
where it is rendered a demand is created.
Large Numbers of Sheet Music Sales People
Pease and Nelson, writers of cry ballads, and
Enroll in "Know the Series" Contest who have been responsible for such popular
Launched Last Week
numbers as "Pal That I Loved Stole the Gal
That I Loved" and "Peggy O'Neil," are re-
The interest aroused by the full-page an- sponsible for another Feist offering called "Be
nouncement last week of the "Know the Series" on the Level With Mother and the World Will
cash prize contest now being conducted by M. Be Square With You."
Witmark & Sons has been prompt and wide-
spread. The publishers of The Witmark Black
and White Series, which this contest has been
specially designed to foster, have been kept busy
attending to the response by mail asking for
the full details of this novel and instructive Novelty Fox-trot in Sam Fox Publishing Cata-
competition. Even at this early date it looks
log Seems to Be Continuous Seller
as though few if any of the sales folk handling
The Witmark Black and White Series will be
The Sam Fox Publishing Co., Cleveland, O.,
is finding the demand for "Nola," the novelty
fox-trot, to be larger than for the past two sea-
sons. This number, first brought forth as a
piano silhouette, later achieved success as a fox-
*Loue Sends a Little Qift of Poses"
trot, and last season appeared in several musi-
cal shows. This year it is again appearing in
many prominent programs and is a feature with
numerous dance orchestras. It has sufficient
individuality to keep it from becoming common,
and for that reason it may yet achieve a new
sales record for a popular number over a longer
period. Both the band and orchestra and pro-
fessional departments of the Fox organization
are working on the number with the same en-
HARMS, INC.
62W.4-5T«ST.,N.Y.C.
ergy as if it were a new addition.
Century Music Pub. Go.
Can't Go Wn
iWith^HirFEISt
vor AND i
MARGI'KRITE
0 KATIIAR1NA
MIGHTY BLUE
LOVELY LAI>Y
BECAl'SR OF YOU
1 MISS MY SWISS
HAUNTING MELODY
HONE8T AND TRULY
KINKY KIDS PAKADE
YOU GOTTA KNOW HOW
THE MIDNIGHT WALTZ
WHEN I THINK OF YOU
I WANT YOU ALL FOR ME
WHO WOULDN'T LOVE YOU
PAL OF MY CRADLE DAYS
TELL ME YES. TELL ME NO
LKT IT RAIN, LET IT POUR
I X L SEE YOU IN MY DREAMS
NO WONDER (THAT I LOVE YOU)
HONEY. I'M IN LOVE WITH YOU
I'M TIRED OF EVERYTHING BUT YOU
WHEN THE ONE YOU LOVE LOVES
YOU
LET ME LINGER LONGER IN YOUR
ARMS
SHE WA8 JUST A 8AILOR'8 SWEET-
HEART
Wr*te for Dealer*' iPrices
LEO F E I S T K « 4 N E W Y O R K
As has been pointed out before, no more ap-
propriate gift for a musician or a music en-
thusiast can be procured than that of books on
music, such as histories, lives of composers and
similar titles. Much of this material need only
be displayed to create sales and a window show-
ing of the more prominent offerings in this line
should prove quite profitable.
Berlin's "Remember"
"Nola" Demand Better
Proving a Great Hit
Than Last Year's Sales
One of the Most Successful Numbers Ever
Written by That Popular Composer—Used
by Concert Artists
Irving Berlin's new ballad, "Remember,", is
proving as popular as any song this successful
composer has ever written. From a popular
standpoint it has achieved national fame. From
a musical standpoint it really borders on the
high class.
uneBroughtttieRose
AMERICAS POPULAR
BALLAD SUCCESSES
ROSES OF PICARDY
THE WDRLO IS VAIT1NG ^SUNRISE
INTT1E GARDEN OF1D-MORROV/
THE SONG OFSONGS
LOVE'S FIRST KISS
SMILETHRUYOUR TEARS
IF WINTER COMES
CHAPPELL-HARMS.INC.
185 MADISON AVE
NEW YORK
^
Pre-Holiday Trade
Reported Very Heavy
GREAT DIVIDE
V l ERNEST R. BALL'S
Lyric bij GEORGE WHITING
RIGHT NOW
Sheet Music Merchants State Present Demand
for Christmas Material Is Higher Than Usual
This Year Thus Far
Reports from dealers throughout the country
indicate that the demand for Christmas music of
all kinds, including books and folios, is much
heavier than in previous seasons at this period.
This bids fair to make the holidays more mu-
sical than ever and should be reflected in later
sales in music establishments.
Following the demand for strictly Christmas
music it would be well for dealers feeling this
increased business to give attention to the books
and musical literature available as Christinas
gifts. Herein lies much salable material which
lias the further advantage of luring customers
to the music store when thinking of Christma-
presents.
TRADt HARK HCGISTCRED
STOCK UP
M. WITMARK * S O N S
1650 BROADWAY
NEW YORK:
49
THE MUSIC TRADE REVIEW
NOVEMBER 28, 1925
HOOK-UP
Century's Advertising
Plus Your
Co-operation
Means $
to You
STOCK-UP
able to avoid joining the movement. In that
case, not the least of the direct results will be
a tangible asset to the dealers, themselves, in
the shape of noticeably increased business. In-
creased interest, increased knowledge, increased
enthusiasm, these are what the contest seeks to
arouse among those who handle this fine cata-
log of modern songs and ballads.
Apart from the objects, however, contestants
are enrolling from all quarters from sheer in-
terest in the contest as a fascinating relaxation.
The beauty of it is that every contestant who
sends in a completed solution benefits, whether
it be directly or indirectly, and enhances his or
her personal value as an alert, well-informed
sales agent.
Two New Feist Songs
of Particular Interest
"The Couple Upstairs" Being Featured by
Benny Davis on Tour—Pease and Nelson
Also Contribute Number
Among the new songs added to the catalog
of Leo Feist, Inc., is a comedy number called
"The Couple Upstairs." It is by Benny Davis
and Jesse Greer. Benny Davis, by the way,
235 West 40th St.
New York
who has been associated with some very suc-
cessful numbers, is at present on tour, being
billed
at high-class photoplay houses through-
Witmark Contest Wins
out the country. One of the features of his
an Immediate Interest program is "The Couple Upstairs," and every-
where it is rendered a demand is created.
Large Numbers of Sheet Music Sales People
Pease and Nelson, writers of cry ballads, and
Enroll in "Know the Series" Contest who have been responsible for such popular
Launched Last Week
numbers as "Pal That I Loved Stole the Gal
That I Loved" and "Peggy O'Neil," are re-
The interest aroused by the full-page an- sponsible for another Feist offering called "Be
nouncement last week of the "Know the Series" on the Level With Mother and the World Will
cash prize contest now being conducted by M. Be Square With You."
Witmark & Sons has been prompt and wide-
spread. The publishers of The Witmark Black
and White Series, which this contest has been
specially designed to foster, have been kept busy
attending to the response by mail asking for
the full details of this novel and instructive Novelty Fox-trot in Sam Fox Publishing Cata-
competition. Even at this early date it looks
log Seems to Be Continuous Seller
as though few if any of the sales folk handling
The Witmark Black and White Series will be
The Sam Fox Publishing Co., Cleveland, O.,
is finding the demand for "Nola," the novelty
fox-trot, to be larger than for the past two sea-
sons. This number, first brought forth as a
piano silhouette, later achieved success as a fox-
*Loue Sends a Little Qift of Poses"
trot, and last season appeared in several musi-
cal shows. This year it is again appearing in
many prominent programs and is a feature with
numerous dance orchestras. It has sufficient
individuality to keep it from becoming common,
and for that reason it may yet achieve a new
sales record for a popular number over a longer
period. Both the band and orchestra and pro-
fessional departments of the Fox organization
are working on the number with the same en-
HARMS, INC.
62W.4-5T«ST.,N.Y.C.
ergy as if it were a new addition.
Century Music Pub. Go.
Can't Go Wn
iWith^HirFEISt
vor AND i
MARGI'KRITE
0 KATIIAR1NA
MIGHTY BLUE
LOVELY LAI>Y
BECAl'SR OF YOU
1 MISS MY SWISS
HAUNTING MELODY
HONE8T AND TRULY
KINKY KIDS PAKADE
YOU GOTTA KNOW HOW
THE MIDNIGHT WALTZ
WHEN I THINK OF YOU
I WANT YOU ALL FOR ME
WHO WOULDN'T LOVE YOU
PAL OF MY CRADLE DAYS
TELL ME YES. TELL ME NO
LKT IT RAIN, LET IT POUR
I X L SEE YOU IN MY DREAMS
NO WONDER (THAT I LOVE YOU)
HONEY. I'M IN LOVE WITH YOU
I'M TIRED OF EVERYTHING BUT YOU
WHEN THE ONE YOU LOVE LOVES
YOU
LET ME LINGER LONGER IN YOUR
ARMS
SHE WA8 JUST A 8AILOR'8 SWEET-
HEART
Wr*te for Dealer*' iPrices
LEO F E I S T K « 4 N E W Y O R K
As has been pointed out before, no more ap-
propriate gift for a musician or a music en-
thusiast can be procured than that of books on
music, such as histories, lives of composers and
similar titles. Much of this material need only
be displayed to create sales and a window show-
ing of the more prominent offerings in this line
should prove quite profitable.
Berlin's "Remember"
"Nola" Demand Better
Proving a Great Hit
Than Last Year's Sales
One of the Most Successful Numbers Ever
Written by That Popular Composer—Used
by Concert Artists
Irving Berlin's new ballad, "Remember,", is
proving as popular as any song this successful
composer has ever written. From a popular
standpoint it has achieved national fame. From
a musical standpoint it really borders on the
high class.
uneBroughtttieRose
AMERICAS POPULAR
BALLAD SUCCESSES
ROSES OF PICARDY
THE WDRLO IS VAIT1NG ^SUNRISE
INTT1E GARDEN OF1D-MORROV/
THE SONG OFSONGS
LOVE'S FIRST KISS
SMILETHRUYOUR TEARS
IF WINTER COMES
CHAPPELL-HARMS.INC.
185 MADISON AVE
NEW YORK
^
Pre-Holiday Trade
Reported Very Heavy
GREAT DIVIDE
V l ERNEST R. BALL'S
Lyric bij GEORGE WHITING
RIGHT NOW
Sheet Music Merchants State Present Demand
for Christmas Material Is Higher Than Usual
This Year Thus Far
Reports from dealers throughout the country
indicate that the demand for Christmas music of
all kinds, including books and folios, is much
heavier than in previous seasons at this period.
This bids fair to make the holidays more mu-
sical than ever and should be reflected in later
sales in music establishments.
Following the demand for strictly Christmas
music it would be well for dealers feeling this
increased business to give attention to the books
and musical literature available as Christinas
gifts. Herein lies much salable material which
lias the further advantage of luring customers
to the music store when thinking of Christma-
presents.
TRADt HARK HCGISTCRED
STOCK UP
M. WITMARK * S O N S
1650 BROADWAY
NEW YORK:
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