Music Trade Review
Issue: 1925 Vol. 81 N. 17 - Page 49
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
OCTOBER 24, 1925
HOOK-UP
Century's Advertising
Plus Your
Co-operation
Means $
to You
STOCK-UP
Century Music Pub. Go.
235 West 40th St.
MUSIC TRADE
Wait Too Long" has been put in "The Music
Box Review," now on tour. It is understood
that it is available for other publicity and ex-
ploitation and will not be solely confined to tin 1
show.
"Remember" will have the distinction of being
sung by a great number of concert stars. Ar-
rangements to use it in such programs have
already been made. It will, of course, be fre-
quently heard in vaudeville and as a waltz it
should help to continue the revived popularity
of what, in recent years, has been termed an
old-fashioned dance.
The Irving Berlin catalog has never been
more active than at present. However, the band
and orchestra, as well as the professional de-
partment have found time to exploit these two
Berlin offerings and expect them to lead the
Berlin catalog in point of sales before the holi-
days arrive.
New Numbers in
Melrose Bros. Catalog
"Spanish Shawl" by Schoebel and "Sugar Foot
Stomp" by Oliver Just Issued by Chicago
Publishers
New York
CHICAGO, I I I . , October 17.—Elmer Schoebel,
well-known writer of many popular hits pub-
lished by the Melrose Bros. Music Co., 177
North State street, and one of the best-known
arrangers in the country, has written another
number for the Melrose catalog entitled, "Span-
"Remember" and "Don't Wait Too Long" Both ish Shawl." It is a fox-trot and said to be one
Are Achieving Substantial Successes
of the best novelty numbers he has ever pro-
duced. Although recently announced, the num-
It is very seldom that Irving Berlin now ber shows much evidence of becoming very
writes two songs in a single season, with the popular among the orchestra leaders, for its
exception, of course, at those periods when he slogan is "A Hot Tune With a Spanish Twist."
writes a series of numbers for a production.
Another new number that has just been
This Fall, however, he has given his publishers, added to the Melrose catalog is "Sugar Foot
Irving Berlin, Inc., two numbers, "Remember" Stomp," a fox-trot written by Joe Oliver, well-
and "Don't Wait Too Long."
known cornetist and musician, which is also
Both of these songs are having good success. being received with favor by orchestras and
"Remember" was introduced some weeks back vaudeville acts.
and has been closely followed with "Don't Wait
"Milenberg Joys," with its perfect Charleston
Too Long." Both are ballads in typical Berlin tune, is continuing to lead the Melrose catalog,
style, and both promptly have made themselves and is being featured throughout the country.
important as this season's offerings. "Don't
Both New Berlin
Numbers Are Popular
Sequel to
" 'loi/e Sends line Brought the Rose
HARMS, INC.
62W.4-5T*ST,N.Y.C
AMERICAS POPULAR
BALLAD SUCCESSES
ROSES OF PICARDY
THE WORLD IS WAITING^SUNRBE
INTHE 6ARDENOF1D-MORR0W
THESONGOFSONGS
LOVE'S FIRST KISS
SMILETHRU YOUR TEARS
IF WINTER COMES
CHAPPELL-HARMS.INC.
185 MADISON AVE
NEW YORK
49
REVIEW
"School Days" Now
Owned by Jack Mills, Inc.
Well-known Gus Edwards Hit to Be Brought
Out in New Edition in Firm's Standard List
"School Days," the famous Gus Edwards song,
has been acquired by the enterprising music
publishing firm of Jack Mills, Inc., 148 West
Forty-sixth street, New York City. This song,
which became internationally famous when
originally introduced by the composer, Gus
Edwards, continues to be remembered and is
occasionally heard in vaudeville. Following the
assignment of the copyright by Gus Edwards to
Jack Mills, Inc., the new publisher arranged for
a new edition, with an attractive title page, and
will make it one of the features of the Mills'
standard collection.
Peters Edition Provides
Dealers' Display Cards
Wr<
VOU AND I
MARGUERITE
0 KATHARINA
MIGHTY BLUE
LOVELY LADY
BECAUSE OF YOU
1 MISS MY SWISS
HAUNTING MELODY
HONEST AND TRULY
KINKY KIDS PARADE
YOU GOTTA KNOW HOW
THE MIDNIGHT WALTZ
WHEN I THINK OF YOU
I WANT YOU ALL FOR ME
WHO WOULDN'T LOVE YOU
PAL OF MY CRADLE DAYS
TELL ME YES, TELL ME NO
LET IT RAIN, LET IT POUR
I L L SEE YOU IN MY DREAMS
NO WONDER (THAT I LOVE YOU)
HONEY, I'M IN LOVE WITH YOU
I'M TIRED OF EVERYTHING BUT YOU
WHEN THE ONE YOU LOVE LOVES
YOU
LET ME LINGER LONGER IN YOUR
ARMS
SHE WAS JUST A SAILOR'S SWEET-
HEART
Write for Dealers' Price*
LEO FEBTS'aNEfYORK
brates its one hundred and twenty-n.'th anniver-
sary this year, the mounted covers are calcu-
lated to bear exposure. The titles have been
chosen from a varied list and are printed in
colors that will not fade. The venture is an in-
novation designed to serve the dealer. The
cards are durable, and when laid flat in the win-
dow have the appearance Of actual books.
The American agent for the Peters Edition
is Enoch & Sons, of New York City.
Triangle Successes
Miss Lee Morse, who makes Perfect records
exclusively for the Pat he Phonograph & Radio
Corp., made two wonderful records of "Dallas
Blues" and "What-Cha-Call-'Em Blues." Both
of these numbers are published by Triangle.
Another Triangle number that she has made is
"Don't Try to Cry Your Way Back to Me."
This record is one of her best sellers. The
sheet' music of these songs is also moving,
according to reports of dealers.
• WEST of the
GREAT DIVIDE
^ 1 ERNEST R. BALI f S
*r~ LATEST
AND GRFATESTBALLAD
Lyric bu GEORGE WHITING
RIGHT NOW
irt
Varied List of Titles Chosen and Mounted for
Display on Dealers' Counters and in Win-
dows
In an effort to assist the dealer in his display
of standard musical scores, Peters Edition has
prepared, and is now distributing, covers for
some thirty titles, mounted on heavy cardboard
and suitable for window display. Stock copies
of music depreciate after doing service in the
windows, and covers alone are suitable only
when pasted or tacked to the walls. According
to Harry M. Hinrichsen, American representa-
tive of the famous publishing house, which cele-
TRAOt HARK BCCISTCQCO
STOCK UP
M.WITNARK & S O N S
1650
BROADWAY
NEW YORK
THE
OCTOBER 24, 1925
HOOK-UP
Century's Advertising
Plus Your
Co-operation
Means $
to You
STOCK-UP
Century Music Pub. Go.
235 West 40th St.
MUSIC TRADE
Wait Too Long" has been put in "The Music
Box Review," now on tour. It is understood
that it is available for other publicity and ex-
ploitation and will not be solely confined to tin 1
show.
"Remember" will have the distinction of being
sung by a great number of concert stars. Ar-
rangements to use it in such programs have
already been made. It will, of course, be fre-
quently heard in vaudeville and as a waltz it
should help to continue the revived popularity
of what, in recent years, has been termed an
old-fashioned dance.
The Irving Berlin catalog has never been
more active than at present. However, the band
and orchestra, as well as the professional de-
partment have found time to exploit these two
Berlin offerings and expect them to lead the
Berlin catalog in point of sales before the holi-
days arrive.
New Numbers in
Melrose Bros. Catalog
"Spanish Shawl" by Schoebel and "Sugar Foot
Stomp" by Oliver Just Issued by Chicago
Publishers
New York
CHICAGO, I I I . , October 17.—Elmer Schoebel,
well-known writer of many popular hits pub-
lished by the Melrose Bros. Music Co., 177
North State street, and one of the best-known
arrangers in the country, has written another
number for the Melrose catalog entitled, "Span-
"Remember" and "Don't Wait Too Long" Both ish Shawl." It is a fox-trot and said to be one
Are Achieving Substantial Successes
of the best novelty numbers he has ever pro-
duced. Although recently announced, the num-
It is very seldom that Irving Berlin now ber shows much evidence of becoming very
writes two songs in a single season, with the popular among the orchestra leaders, for its
exception, of course, at those periods when he slogan is "A Hot Tune With a Spanish Twist."
writes a series of numbers for a production.
Another new number that has just been
This Fall, however, he has given his publishers, added to the Melrose catalog is "Sugar Foot
Irving Berlin, Inc., two numbers, "Remember" Stomp," a fox-trot written by Joe Oliver, well-
and "Don't Wait Too Long."
known cornetist and musician, which is also
Both of these songs are having good success. being received with favor by orchestras and
"Remember" was introduced some weeks back vaudeville acts.
and has been closely followed with "Don't Wait
"Milenberg Joys," with its perfect Charleston
Too Long." Both are ballads in typical Berlin tune, is continuing to lead the Melrose catalog,
style, and both promptly have made themselves and is being featured throughout the country.
important as this season's offerings. "Don't
Both New Berlin
Numbers Are Popular
Sequel to
" 'loi/e Sends line Brought the Rose
HARMS, INC.
62W.4-5T*ST,N.Y.C
AMERICAS POPULAR
BALLAD SUCCESSES
ROSES OF PICARDY
THE WORLD IS WAITING^SUNRBE
INTHE 6ARDENOF1D-MORR0W
THESONGOFSONGS
LOVE'S FIRST KISS
SMILETHRU YOUR TEARS
IF WINTER COMES
CHAPPELL-HARMS.INC.
185 MADISON AVE
NEW YORK
49
REVIEW
"School Days" Now
Owned by Jack Mills, Inc.
Well-known Gus Edwards Hit to Be Brought
Out in New Edition in Firm's Standard List
"School Days," the famous Gus Edwards song,
has been acquired by the enterprising music
publishing firm of Jack Mills, Inc., 148 West
Forty-sixth street, New York City. This song,
which became internationally famous when
originally introduced by the composer, Gus
Edwards, continues to be remembered and is
occasionally heard in vaudeville. Following the
assignment of the copyright by Gus Edwards to
Jack Mills, Inc., the new publisher arranged for
a new edition, with an attractive title page, and
will make it one of the features of the Mills'
standard collection.
Peters Edition Provides
Dealers' Display Cards
Wr<
VOU AND I
MARGUERITE
0 KATHARINA
MIGHTY BLUE
LOVELY LADY
BECAUSE OF YOU
1 MISS MY SWISS
HAUNTING MELODY
HONEST AND TRULY
KINKY KIDS PARADE
YOU GOTTA KNOW HOW
THE MIDNIGHT WALTZ
WHEN I THINK OF YOU
I WANT YOU ALL FOR ME
WHO WOULDN'T LOVE YOU
PAL OF MY CRADLE DAYS
TELL ME YES, TELL ME NO
LET IT RAIN, LET IT POUR
I L L SEE YOU IN MY DREAMS
NO WONDER (THAT I LOVE YOU)
HONEY, I'M IN LOVE WITH YOU
I'M TIRED OF EVERYTHING BUT YOU
WHEN THE ONE YOU LOVE LOVES
YOU
LET ME LINGER LONGER IN YOUR
ARMS
SHE WAS JUST A SAILOR'S SWEET-
HEART
Write for Dealers' Price*
LEO FEBTS'aNEfYORK
brates its one hundred and twenty-n.'th anniver-
sary this year, the mounted covers are calcu-
lated to bear exposure. The titles have been
chosen from a varied list and are printed in
colors that will not fade. The venture is an in-
novation designed to serve the dealer. The
cards are durable, and when laid flat in the win-
dow have the appearance Of actual books.
The American agent for the Peters Edition
is Enoch & Sons, of New York City.
Triangle Successes
Miss Lee Morse, who makes Perfect records
exclusively for the Pat he Phonograph & Radio
Corp., made two wonderful records of "Dallas
Blues" and "What-Cha-Call-'Em Blues." Both
of these numbers are published by Triangle.
Another Triangle number that she has made is
"Don't Try to Cry Your Way Back to Me."
This record is one of her best sellers. The
sheet' music of these songs is also moving,
according to reports of dealers.
• WEST of the
GREAT DIVIDE
^ 1 ERNEST R. BALI f S
*r~ LATEST
AND GRFATESTBALLAD
Lyric bu GEORGE WHITING
RIGHT NOW
irt
Varied List of Titles Chosen and Mounted for
Display on Dealers' Counters and in Win-
dows
In an effort to assist the dealer in his display
of standard musical scores, Peters Edition has
prepared, and is now distributing, covers for
some thirty titles, mounted on heavy cardboard
and suitable for window display. Stock copies
of music depreciate after doing service in the
windows, and covers alone are suitable only
when pasted or tacked to the walls. According
to Harry M. Hinrichsen, American representa-
tive of the famous publishing house, which cele-
TRAOt HARK BCCISTCQCO
STOCK UP
M.WITNARK & S O N S
1650
BROADWAY
NEW YORK
Future scanning projects are planned by the International Arcade Museum Library (IAML).