Music Trade Review

Issue: 1925 Vol. 81 N. 17

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
OCTOBER 24, 1925
HOOK-UP
Century's Advertising
Plus Your
Co-operation
Means $
to You
STOCK-UP
Century Music Pub. Go.
235 West 40th St.
MUSIC TRADE
Wait Too Long" has been put in "The Music
Box Review," now on tour. It is understood
that it is available for other publicity and ex-
ploitation and will not be solely confined to tin 1
show.
"Remember" will have the distinction of being
sung by a great number of concert stars. Ar-
rangements to use it in such programs have
already been made. It will, of course, be fre-
quently heard in vaudeville and as a waltz it
should help to continue the revived popularity
of what, in recent years, has been termed an
old-fashioned dance.
The Irving Berlin catalog has never been
more active than at present. However, the band
and orchestra, as well as the professional de-
partment have found time to exploit these two
Berlin offerings and expect them to lead the
Berlin catalog in point of sales before the holi-
days arrive.
New Numbers in
Melrose Bros. Catalog
"Spanish Shawl" by Schoebel and "Sugar Foot
Stomp" by Oliver Just Issued by Chicago
Publishers
New York
CHICAGO, I I I . , October 17.—Elmer Schoebel,
well-known writer of many popular hits pub-
lished by the Melrose Bros. Music Co., 177
North State street, and one of the best-known
arrangers in the country, has written another
number for the Melrose catalog entitled, "Span-
"Remember" and "Don't Wait Too Long" Both ish Shawl." It is a fox-trot and said to be one
Are Achieving Substantial Successes
of the best novelty numbers he has ever pro-
duced. Although recently announced, the num-
It is very seldom that Irving Berlin now ber shows much evidence of becoming very
writes two songs in a single season, with the popular among the orchestra leaders, for its
exception, of course, at those periods when he slogan is "A Hot Tune With a Spanish Twist."
writes a series of numbers for a production.
Another new number that has just been
This Fall, however, he has given his publishers, added to the Melrose catalog is "Sugar Foot
Irving Berlin, Inc., two numbers, "Remember" Stomp," a fox-trot written by Joe Oliver, well-
and "Don't Wait Too Long."
known cornetist and musician, which is also
Both of these songs are having good success. being received with favor by orchestras and
"Remember" was introduced some weeks back vaudeville acts.
and has been closely followed with "Don't Wait
"Milenberg Joys," with its perfect Charleston
Too Long." Both are ballads in typical Berlin tune, is continuing to lead the Melrose catalog,
style, and both promptly have made themselves and is being featured throughout the country.
important as this season's offerings. "Don't
Both New Berlin
Numbers Are Popular
Sequel to
" 'loi/e Sends line Brought the Rose
HARMS, INC.
62W.4-5T*ST,N.Y.C
AMERICAS POPULAR
BALLAD SUCCESSES
ROSES OF PICARDY
THE WORLD IS WAITING^SUNRBE
INTHE 6ARDENOF1D-MORR0W
THESONGOFSONGS
LOVE'S FIRST KISS
SMILETHRU YOUR TEARS
IF WINTER COMES
CHAPPELL-HARMS.INC.
185 MADISON AVE
NEW YORK
49
REVIEW
"School Days" Now
Owned by Jack Mills, Inc.
Well-known Gus Edwards Hit to Be Brought
Out in New Edition in Firm's Standard List
"School Days," the famous Gus Edwards song,
has been acquired by the enterprising music
publishing firm of Jack Mills, Inc., 148 West
Forty-sixth street, New York City. This song,
which became internationally famous when
originally introduced by the composer, Gus
Edwards, continues to be remembered and is
occasionally heard in vaudeville. Following the
assignment of the copyright by Gus Edwards to
Jack Mills, Inc., the new publisher arranged for
a new edition, with an attractive title page, and
will make it one of the features of the Mills'
standard collection.
Peters Edition Provides
Dealers' Display Cards
Wr<
VOU AND I
MARGUERITE
0 KATHARINA
MIGHTY BLUE
LOVELY LADY
BECAUSE OF YOU
1 MISS MY SWISS
HAUNTING MELODY
HONEST AND TRULY
KINKY KIDS PARADE
YOU GOTTA KNOW HOW
THE MIDNIGHT WALTZ
WHEN I THINK OF YOU
I WANT YOU ALL FOR ME
WHO WOULDN'T LOVE YOU
PAL OF MY CRADLE DAYS
TELL ME YES, TELL ME NO
LET IT RAIN, LET IT POUR
I L L SEE YOU IN MY DREAMS
NO WONDER (THAT I LOVE YOU)
HONEY, I'M IN LOVE WITH YOU
I'M TIRED OF EVERYTHING BUT YOU
WHEN THE ONE YOU LOVE LOVES
YOU
LET ME LINGER LONGER IN YOUR
ARMS
SHE WAS JUST A SAILOR'S SWEET-
HEART
Write for Dealers' Price*
LEO FEBTS'aNEfYORK
brates its one hundred and twenty-n.'th anniver-
sary this year, the mounted covers are calcu-
lated to bear exposure. The titles have been
chosen from a varied list and are printed in
colors that will not fade. The venture is an in-
novation designed to serve the dealer. The
cards are durable, and when laid flat in the win-
dow have the appearance Of actual books.
The American agent for the Peters Edition
is Enoch & Sons, of New York City.
Triangle Successes
Miss Lee Morse, who makes Perfect records
exclusively for the Pat he Phonograph & Radio
Corp., made two wonderful records of "Dallas
Blues" and "What-Cha-Call-'Em Blues." Both
of these numbers are published by Triangle.
Another Triangle number that she has made is
"Don't Try to Cry Your Way Back to Me."
This record is one of her best sellers. The
sheet' music of these songs is also moving,
according to reports of dealers.
• WEST of the
GREAT DIVIDE
^ 1 ERNEST R. BALI f S
*r~ LATEST
AND GRFATESTBALLAD
Lyric bu GEORGE WHITING
RIGHT NOW
irt
Varied List of Titles Chosen and Mounted for
Display on Dealers' Counters and in Win-
dows
In an effort to assist the dealer in his display
of standard musical scores, Peters Edition has
prepared, and is now distributing, covers for
some thirty titles, mounted on heavy cardboard
and suitable for window display. Stock copies
of music depreciate after doing service in the
windows, and covers alone are suitable only
when pasted or tacked to the walls. According
to Harry M. Hinrichsen, American representa-
tive of the famous publishing house, which cele-
TRAOt HARK BCCISTCQCO
STOCK UP
M.WITNARK & S O N S
1650
BROADWAY
NEW YORK
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
50
THE
MUSIC
TRADE
REVIEW
Vernon Eville, who has written some par-
ticularly good waltzes, has composed the music
for "The Token," a poem by Louise Van Wag-
eneen. This has been released in all keys.
Large Number of New Numbers, Including Jean Bruneau is responsible for "May Show-
ers" and "Glowing Embers." There is also a
New Song by Cadman, Issued by Boston
new sacred song by William Dichmont, "Softly
Publisher
Now the Light of Day."
Among the new piano solos recently added to
To the International Series has been added
the catalog of the B. F. Wood Music Co., Bos- Schubert's "Ave Maria," which now makes
ton, Mass., are "In Spain," by B. Percy James, available this standard number with the Eng-
and "On Moonlit Sea," a barcarolle by the lish, German and Latin texts all appearing in
same writer; Paolo Conte's "A Fairy Tale," the one copy and in several keys.
"Leaves and Blossoms," "Song of the Meadow
To the Wood Album Collection has been
Brook," "Pensee D'Amour" and "Valse Mi-
added Volume III of English, Irish, Scotch and
gnonne."
Welsh melodies, and to the Edition Wood has
Charles Wakefield Cadman is also repre- been added a folio containing five characteristic
sented in the new series with "Love Song" pieces by E. Beck-Slinn, entitled "On the Hill-
(Liebeslied). This is issued as a piano solo, for Side," "A Lullaby," "A Country Dance," "A
March Past" and "A Funny Story."
violin and piano, 'cello and piano, violin, 'cello
and piano and as an organ solo.
Under the title of "Six Etchings" Jules De-
vatix contributes "Danse Gracieuse," "Serenade
Pastorale," "Rondeau," "An Album Leaf," "Rus-
sian Peasant Dance" and "Quietude."
Head of Sheet Music Department of Well-
known New York Jobber Celebrates an Anni-
versary
New Issues Announced
by B. F. Wood Go.
OCTOBER 24, 1925
"Hotsy Totsy" Played
by Unique Orchestra
Whiteman Played Violin, Wiedoeft Trumpet,
Lyman the Traps and Ash the Piano—What
More Could You Want?
An interesting story, which proves a lot of
things about leaders of recording dance orches-
tras, but principally that they are good fellows,
is being told at present in Chicago, as a result
of an incident toward the close of the program
at Keith's Palace, that city, on Sunday evening,
October 11. A surprise announcement was
made that four famous dance orchestra leaders,
all hailing from California, were in the theatre
and had been asked to step up on the stage.
As they were introduced they stepped out from
the wings, Herb Wiedoeft, first, Abe Lyman,
and then Paul Ash, all getting a thundering wel-
come. While everyone was looking for the
fourth man, these three stepped over the foot-
lights and grabbed Paul Whiteman, sitting in
the second row, and forced him to the stage.
Somehow a violin was placed in Mr. White-
man's hands, a trumpet in Mr. Wiedoeft's,
drums were pushed on to Abe Lyman's corner,
and Mr. Ash seated himself at the piano, and
Jerry Vogel, manager of the sheet music de- they were off, representing one of the most ex-
partment of the Plaza Music Co., recently cele- pensive four-piece dance combinations ever
brated the sixteenth anniversary of his connec- heard in America. The number was "Hotsy
tion with that enterprising concern. Jerry has Totsy" and the applause following it lasted over
been with the Plaza Co. since its inception and five minutes. It was said that the happiest man
in the house was Jack Mills, publisher of the
song, who happened to be in the wings.
Vogel Sixteen Years
With Plaza Music Go.
Worth Weil Tunes
Worth While Having
I'M KNEE DEEP IN DAISIES
WHAT DO WE CARE IF IT'S ONE
O'CLOCK
BACK HOME IN ILLINOIS
I WONDER
HEADIN' FOR HOME
SOMEONE IS STEALING YOU
FROM ME
IF I EVER CRY (You'll Never Know)
LADY OF THE NILE
WHY SHOULD I BELIEVE IN YOU?
AT THE END OF A WINDING LANE
SPAIN
Published by
MILTON WEIL MUSIC CO., INC.
81 W. Randolph St., Chicago, 111.
AT THE HEAD OF ITS CLASS!
Clarence Williams Expands
For the third time in the past year the Clar-
ence Williams Music Co., with offices at 1547
Broadway, New York City, has taken additional
space. The enlarged quarters occupy almost an
entire floor in the Gaiety Theatre Building. In
addition the Williams Co. has added to its exec-
Plaza Sheet Music Department
utive and writing staff. Among these new addi-
it is his attention to the wants of sheet music tions are "Bill" Bailey and Will E. Skidmore,
dealers and the rendering of co-operation and both of whom are well-known writers and mu-
service that have made this division of the Plaza
sicians. Mr. Bailey, who has been quite popu-
Co. so active.
lar in vaudeville, will have direct charge of the
In commemorating the sixteenth anniversary band and orchestra departments of the Wil-
Jerry had a photograph taken of a small por- liams Co. and Mr. Skidmore, who was formerly
tion of his department, a reproduction of which head of the Skidmore Music Co., who will be re-
is shown here. It will give some idea of how membered for his song, "Pray for the Lights to
efficiently he is handling the Fall business with Go Out," has contributed two new numbers to
the aid of his staff of young ladies.
the Williams catalog entitled, "There Has Been
Blues" and "Hold 'er Beacon."
World Famous
Birchard New York Office
McKINLEY
MUSIC
FIFTEEN CENT
C. C. Birchard & Co., well-known music pub-
lishers of Boston, have joined the ranks of the
exclusive group of music publishers who have
taken space in the new Steinway Building, New
York City. The Birchard firm is an old one
specializing in standard and classic music and
its opening of a branch in New York City is a
welcome addition to the number of publishers
represented here.
GROWS and GROWS and GROWS!
BUY YOUR MUSIC FROM
Mil. DKAI.KR: Are You Hnmllinjr tho Easy
S.-lliiiK "INK Profit" IJinf» A ClioUe Stook of
1207 Assorted Music-, V <><•:» I, Piano, Piano
IMietx, Violin anil Piano, Hnvoohnne and
I'isino, t'iv., Installed lit Very Low Cont.
All of the Hc*t Kcprints and More Ilijf
Selling C'opyriK'htM Than Any Oilier Low-
Priced Edition!
Music Perfectly Flnjferod, Printed on the
Host Paper, New Title I'aiies
PUBLISHER*. PKINTXU AND ENGKAVEBS OF MUSIC
50 New Numbers and New
Catalogs NOW READY for 1925
Write for Samples.
McKINLEY MUSIC CO.
1501-1517 E. 55th SI.
Oliver Ditson Company
BOSTON
NEW YORK
Anticipate and supply Every Requirement of Mum
Dealen
White-Smith Music Pub. Co.
200% PROFIT
Liberal Sales Plan.
BOSTON
Publishers
CHICAGO
Main Olhces: 40-44 Winchester St.. Boston.
Branch Houaes: New York and Oiiraco
ROBERT TELLER SONS & DORNER
Music Engravers and Printers
SEND MANUSCRIPT AND IDEAt>F
TITLE FOK ESTIMATE
311 West 43rd Street
New York City
PUBLISHER. OUR REFERENCE
wRrre vFO/g PRICES

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