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Music Trade Review

Issue: 1925 Vol. 81 N. 15 - Page 39

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
OrroHKK 10, 1925
Gretsch Features the
Robert Woodwind Line
Brooklyn Jobber Sends Out Letter to Dealers
on Robert Woodwinds Urging Them to Push
These Instruments
Business in Robert clarinets was stimulated
during the past month as a result of a letter
mailed by E. E. Strong, advertising manager of
the Fred Gretsch Mfg. Co., Brooklyn N. Y.,
to Gretsch dealers in all parts of the country.
The letter was accompanied by an illustrated
Robert catalog describing the A. Robert (Paris)
woodwind instruments which are represented
exclusively in this country by the Gretsch firm.
Mr. Strong presented the case for Roberts in
I he following interesting manner:
"Dealers: There's no real reason you know
for letting the woodwind players of your local-
ity go to some out-of-town specialty house when
they want to spend real money for a quality
clarinet or oboe. Times have changed. To-day
of the three or four really distinguished and in-
ternationally known woodwind lines, one of the
most famous of all is reserved for the American
retail music dealer. It is merchandised in his
interest, priced in his favor and adequately
stocked here in Brooklyn to meet his regular
MUSIC
TRADE
and emergency requirements. We are talking
about A. Robert woodwinds. Exclusive agencies
are granted to dealers who take on the line in
earnest."
Durro Violin Line Is
in Wide Demand
Buegeleisen & Jacobson, American Representa-
tives of Line, Report Big Increase in Orders
for It
The demand for Durro violins, bows and
strings has increased greatly during the past
month, according to Samuel Buegeleisen, head
of the wholesale musical merchandise house of
Buegeleisen & Jacobson, New York, who have
the exclusive representation of this famous line.
The B. & j . order department has been working
at top speed to fill the Durro orders that have
accumulated during the past thirty days.
"Ukuleles may come and ukuleles may go, but
the violin remains forever as the favorite of
musicians the world over," Mr. Buegeleisen
stated in commenting on the demand for violins.
"Many dealers who have been doing a rushing
business in ukuleles have not lost sight of the
fact that the violin department is one of the
most important in the music store and there is
Banjo and Drum Heads
c
39
REVIEW
more business than ever to be obtained there.
Our violin sales are at a high level right now,
largely because we have not neglected this de-
partment and are able to offer dealers good
values."
Buegeleisen & Jacobson are now featuring a
musical novelty known as the "Playol," which
is an inexpensive instrument upon which a per-
son plays anything or imitates any instrument
by humming. This firm has the exclusive distri-
bution of this popular novelty in the United
States and it is already in big demand. The
instruments come packed in a handy box which
makes it easy for dealers to sell them by dis-
playing them prominently on the counters.
Joins Portland Conn Go.
PORTLAND, ORE., October 5.—Robert Brown has
joined the sales staff of the Portland Conn Co.,
local branch of C. G. Conn, Ltd., manufacturers
of Conn band instruments, Elkhart, Ind. The
new Conn salesman was formerly with the local
Bush & Lane Piano Co.'s store, where he spent
five years in the small goods department.
Richard Koch, head of Kocli Harmonica,
A. G., Trossingen, Germany, arrived in New
York last week and will spend several weeks
visiting various members of the trade.
r
oltoris
r
Want ^our
Genuine Rogers "Quality brands"
were given Medal and highest awards
over all others.
Five grades to select from, cheapest
to the very best.
White calf in thin, medium and heavy.
Electric
\m
Joseph Rogers, Jr., & Son
Farmlngdale, N. J.
f " J i
l_
I
II
||
1
Hie Slipperiest
Combination Ever
by Hand of \Man
OUVERDITSON CO
f
BOSTON, >tAS$
L
Manufacturer!
Importer* and Jobbers of
MUSICAL
MERCHANDISE
I
1
Attractive Specialties
Modern Service
M
ESTABLISHED 1M4
A Post-card to
Oettinger Products
83 Newbury St.,
Boston, Mass.
will bring them
jU
Holton oil has more than a quarter century of outstanding
success in its favor and is more popular with musicians to-
day than ever before.
A staple all-year-round article in constant demand.
Sanitary and dean. N o . 1 for Trombones and Saxophones.
Holton Clarke for valves. N o . 3 for Clarinets. Retails at
£.25 a bottle. Write for information on our terms lo dealers.
The Holton Agency Franchise becomes more valuable each
year. Write about it,
"Orer iOO.000 Bottles Sold Yearly"
FRANK HOLTON & CO.
Manufaaurtn of Holton's—America's Greatest Band Instruments
563 CHURCH ST., ELKHORN, WIS.
1
SEND FOR TRADE PRICE LIST OF
for
Violin, Viola,
'Cello and Bass
MULLER & KAPLAN
LYNBROOK NU-ART BANJOS
(Registered United States Patent Office)
The Most Marvelous Toned Banjos on the Market
1S4 East 85th St.. N. Y.
Gold Medal Strings
DRUMS, TAMBOURINES, CYMBALS, UKULELE-BANJOS
for musical instruments
Gold-plated Steel and
Wound Strings
Gibson Musical String Co.
ALBERT HOUDLETT & SONS, Inc.
Established 1865
40 Me I rose Street
Brooklyn,
N. Y.
Be
N? T J!'*
Request Your Copij on Your Letterhead
m250W*?HC4Sn
ipholders of the fVoOressive Catalog
^O
S i x t t l AVfc (>"'<**• "STRUMENT CORPORATION) W
p w Y n r k
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*
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