Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
6
THE
MUSIC TRADE
REVIEW
KS%£5=££* f
Co,
Our Piano and Inner-
Player Service Excels
in Many Way*
C A
B
L
' Piano Company
E
Advertising
Wins Highest Award!
N the recent advertising contest, held
during the Annual Convention of the
Allied Music Trades at Chicago, Cable
retail advertising was awarded the
Grand Prize Cup-the highest award in the contest.
Competing in this contest was the best retail ad-
vertising of practically every well-known music
house in the country. In awarding the prizes the
judges considered every element of good advertis-
ing—Sales Appeal, Prestige Value, Attractiveness,
Truthfulness, and Individuality.
This same advertising copy and art work is avail-
able regularly to Cable dealers—through the Cable
Dealers' Service—designed to help Cable dealers
increase their sales and enhance their prestige—
advertising that is in keeping with the high char-
acter of the Cable line of Pianos and Inner-Players:
If you are interested in an advertising service that
gets results—send for sample proofs of Cable
advertising, together with details of our weekly
advertising service which is supplied gratis to
Cable Dealers.
T H E CABLE COMPANY
Wabash and Jackson
CHICAGO
JUNE 30,
1923