Music Trade Review
Issue: 1920 Vol. 70 N. 10 - Page 53
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
49
THE MUSIC TRADE REVIEW
MARCH 6, 1920
SOME UNUSUAL PUBLICITY
New York Evening Mail Pays High Tribute to
Waterson, Berlin & Snyder Co.
Century's
Spring Campaign!
Don't let another sun set without "getting
behind" "CENTURY'S"—Biggest of all Na-
tional Advertising Campaigns.
It's a drive for larger Century Sales and
Bigger Fronts for Y O U !
Nine of America's largest Magazines are
telling 30 million readers to go to their dealer
(that's you) for "CENTURY" at 15c, on which
your profit is approximately 10c on every copy
sold.
Send for FREK ad. cuts and Window Dis-
play to-day!
Century Music Pub. Co.
231-235 West 40th Street, NEW YORK
"INDIANA MOON" A LIVE NUMBER
Daniels & Wilson, Inc., well-known publish-
ers of New York and San Francisco, are quite
enthusiastic over their latest waltz, "Indiana
Moon." Milt Hagen, manager of the New York
office, states the number, is proving a natural
hit in Western territory.
The song is the composition of Oliver G.
Wallace, writer of "Hindustan," and Arthur
Freed. "Indiana Moon" and Wheeler Wads-
worth's "Bow Wow" and Lewis Weslyn and
Neil Moret's new fox-trot, "Sally, Shame on
You," are the feature numbers of the above
firm's catalog.
150% Profit on
FAMOUS
McKINLEY
10 CENT MUSIC
To 6000 McKINLEY Agents:
40 NEW NUMBERS
and New Catalogs
Now Ready for 1920
YOU ARE SURE TO HAVE CALLS
Better Music. Better Paper, Better Titles
All of the Best Reprints and more
Rig Selling Copyrights than any
other 10 Cent Edition.
Free catalogs with slock orders. We pay
for vour Advertising. Our music is as
siuple H!> wheat.
Write for samples.
Chicaeo MCKINLEY MUSIC CO. New York
[ \bu can't go
\ wrong with
'\any'Feist'
In one of the recent issues of the New York
Evening Mail, under the caption "Countless
Song' "
Song Hits Record of Music Firm," the follow-
ing appeared:
"When the latest 'jazz' strains are heard from
the orchestra and the piece scores a 'sure-tire'
hit, there is an instant demand for the title,
which means a further demand for the selec-
tion at the music dealer's immediately there-
after.
"To have established a nation-wide reputa-
tion as a leader in the production of the 'sure-
tire' type of popular songs, a reputation which
is constantly being enhanced, is the record of
New Waltz Ballad by the writer
Waterson, Berlin & Snyder.
"The name of Waterson, Berlin and Snyder
of "Hawaiian Lullaby*'
on a popular song has come to be accepted as
a foregone conclusion as to its worth. In the
present period, when the popular song has
reached heights scarcely dreamed of a few
Write for Dealers' Prices
years ago, such a reputation is one particularly
enviable.
"The firm has built its enormous business on
LEO. F E I S T , Inc., FEIST Bldg., New York
its discrimination in songs produced. It has
demanded genuine merit and as a result has
been justly able to claim genuine merit for the
songs published. Its countless hits have borne
out its right to such a ciaim."
SAM ASH'SJHJSY NIGHT
It was certainly unusual publicity for a music
•Early in February Sam Ash, the well-known
publisher to receive in the columns of a daily
tenor, just prior to his joining the Marc Klaw
paper.
production, "Dere Mabel," played one of his
Sunday night engagements in New York. On
NEW WALTZ MELODY VERY POPULAR this occasion he was billed at four theatres and
one of the featured numbers of his program at
"My Isle of Golden Dreams," the Jerome H. every house was the Ball and Brennan bal-
Remick & Co. number which was originally in- lad, "Dear Little Boy of Mine."
troduced by the Dolly Sisters in the Comstock,
EJliott & Gest production "Oh Look," has dur-
FAVORITE MARCHES (Instrumental)
ing the past six weeks jumped into prominence
" O B the Square" (Columbia Record)
all over the country. It has been recorded and
"The American Red Cross"
"Mothers of Democracy"
featured as one of the leading numbers in sev-
Vocal
eral of the talking machine record manufactur-
"On the Square" A very pleasing song an.
ers' catalogs, and it gives indications of being
PA NELL A MUSIC CO..
PITTSBURGH. PA.
more than the usual popular dance number. As
a song it is now being heard frequently in
vaudeville. The lyric of the number is from the
pen of Gus Kahn and the music is by Walter
Blaufuss.
"Beautiful
Hawaiian Love
"WHEN YOU'RE LONELY"
ALWAYS IN DEMAND
SECULAR
Evening Brings Rest and You
There's A Long-, Long Trail
The Made of Your Eyes
My Rosary for You
Mother Macliree
Kiss Me Again
Starlight Love
Can't Yo' Heah Me Call In', Caroline
Ring Out! Sweet Bells of Peace
Spring's a Lovable Ladye
Dear Little Boy of Mine
Sorter Miss You
SmtHn' Through
Who Knows?
Values
A Big HIT From the House of FIFER
Get Your Copies Now, 7c.
ADVANCE ORDERS NOW
BEING TAKEN FOR
"HUSH-A-BYE LAND"
A BEAUTIFUL NEW 30c. NUMBER
WONDERFUL TITLE PAGE
INTRODUCTORY PRICE, 15c.
SACRED
Teach Me To Pray
I Come To Thee
The Silent Voice
A Little While
It Was For Me
Ever At Best
Many Dealers are already in line
on our
PROFIT SHARING PLAN
ASK ABOUT IT IF YOU WANT TO
KEEP YOUR CASH REGISTER BUSY
AND MANY OTHERS
C. ARTHUR FIFER MUSIC CO.
QU1NCY, ILLINOIS
Haunting, Dreamy, Sensational vf;
*9> Waltz Song Success
HAWAIIAN MOOflLIGHT
Chicago
McKINLEY MUSIC COMPANY
New York
49
THE MUSIC TRADE REVIEW
MARCH 6, 1920
SOME UNUSUAL PUBLICITY
New York Evening Mail Pays High Tribute to
Waterson, Berlin & Snyder Co.
Century's
Spring Campaign!
Don't let another sun set without "getting
behind" "CENTURY'S"—Biggest of all Na-
tional Advertising Campaigns.
It's a drive for larger Century Sales and
Bigger Fronts for Y O U !
Nine of America's largest Magazines are
telling 30 million readers to go to their dealer
(that's you) for "CENTURY" at 15c, on which
your profit is approximately 10c on every copy
sold.
Send for FREK ad. cuts and Window Dis-
play to-day!
Century Music Pub. Co.
231-235 West 40th Street, NEW YORK
"INDIANA MOON" A LIVE NUMBER
Daniels & Wilson, Inc., well-known publish-
ers of New York and San Francisco, are quite
enthusiastic over their latest waltz, "Indiana
Moon." Milt Hagen, manager of the New York
office, states the number, is proving a natural
hit in Western territory.
The song is the composition of Oliver G.
Wallace, writer of "Hindustan," and Arthur
Freed. "Indiana Moon" and Wheeler Wads-
worth's "Bow Wow" and Lewis Weslyn and
Neil Moret's new fox-trot, "Sally, Shame on
You," are the feature numbers of the above
firm's catalog.
150% Profit on
FAMOUS
McKINLEY
10 CENT MUSIC
To 6000 McKINLEY Agents:
40 NEW NUMBERS
and New Catalogs
Now Ready for 1920
YOU ARE SURE TO HAVE CALLS
Better Music. Better Paper, Better Titles
All of the Best Reprints and more
Rig Selling Copyrights than any
other 10 Cent Edition.
Free catalogs with slock orders. We pay
for vour Advertising. Our music is as
siuple H!> wheat.
Write for samples.
Chicaeo MCKINLEY MUSIC CO. New York
[ \bu can't go
\ wrong with
'\any'Feist'
In one of the recent issues of the New York
Evening Mail, under the caption "Countless
Song' "
Song Hits Record of Music Firm," the follow-
ing appeared:
"When the latest 'jazz' strains are heard from
the orchestra and the piece scores a 'sure-tire'
hit, there is an instant demand for the title,
which means a further demand for the selec-
tion at the music dealer's immediately there-
after.
"To have established a nation-wide reputa-
tion as a leader in the production of the 'sure-
tire' type of popular songs, a reputation which
is constantly being enhanced, is the record of
New Waltz Ballad by the writer
Waterson, Berlin & Snyder.
"The name of Waterson, Berlin and Snyder
of "Hawaiian Lullaby*'
on a popular song has come to be accepted as
a foregone conclusion as to its worth. In the
present period, when the popular song has
reached heights scarcely dreamed of a few
Write for Dealers' Prices
years ago, such a reputation is one particularly
enviable.
"The firm has built its enormous business on
LEO. F E I S T , Inc., FEIST Bldg., New York
its discrimination in songs produced. It has
demanded genuine merit and as a result has
been justly able to claim genuine merit for the
songs published. Its countless hits have borne
out its right to such a ciaim."
SAM ASH'SJHJSY NIGHT
It was certainly unusual publicity for a music
•Early in February Sam Ash, the well-known
publisher to receive in the columns of a daily
tenor, just prior to his joining the Marc Klaw
paper.
production, "Dere Mabel," played one of his
Sunday night engagements in New York. On
NEW WALTZ MELODY VERY POPULAR this occasion he was billed at four theatres and
one of the featured numbers of his program at
"My Isle of Golden Dreams," the Jerome H. every house was the Ball and Brennan bal-
Remick & Co. number which was originally in- lad, "Dear Little Boy of Mine."
troduced by the Dolly Sisters in the Comstock,
EJliott & Gest production "Oh Look," has dur-
FAVORITE MARCHES (Instrumental)
ing the past six weeks jumped into prominence
" O B the Square" (Columbia Record)
all over the country. It has been recorded and
"The American Red Cross"
"Mothers of Democracy"
featured as one of the leading numbers in sev-
Vocal
eral of the talking machine record manufactur-
"On the Square" A very pleasing song an.
ers' catalogs, and it gives indications of being
PA NELL A MUSIC CO..
PITTSBURGH. PA.
more than the usual popular dance number. As
a song it is now being heard frequently in
vaudeville. The lyric of the number is from the
pen of Gus Kahn and the music is by Walter
Blaufuss.
"Beautiful
Hawaiian Love
"WHEN YOU'RE LONELY"
ALWAYS IN DEMAND
SECULAR
Evening Brings Rest and You
There's A Long-, Long Trail
The Made of Your Eyes
My Rosary for You
Mother Macliree
Kiss Me Again
Starlight Love
Can't Yo' Heah Me Call In', Caroline
Ring Out! Sweet Bells of Peace
Spring's a Lovable Ladye
Dear Little Boy of Mine
Sorter Miss You
SmtHn' Through
Who Knows?
Values
A Big HIT From the House of FIFER
Get Your Copies Now, 7c.
ADVANCE ORDERS NOW
BEING TAKEN FOR
"HUSH-A-BYE LAND"
A BEAUTIFUL NEW 30c. NUMBER
WONDERFUL TITLE PAGE
INTRODUCTORY PRICE, 15c.
SACRED
Teach Me To Pray
I Come To Thee
The Silent Voice
A Little While
It Was For Me
Ever At Best
Many Dealers are already in line
on our
PROFIT SHARING PLAN
ASK ABOUT IT IF YOU WANT TO
KEEP YOUR CASH REGISTER BUSY
AND MANY OTHERS
C. ARTHUR FIFER MUSIC CO.
QU1NCY, ILLINOIS
Haunting, Dreamy, Sensational vf;
*9> Waltz Song Success
HAWAIIAN MOOflLIGHT
Chicago
McKINLEY MUSIC COMPANY
New York
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