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OCTOBKR 11, 1919
THE MUSIC TRADE REVIEW
TRADE CONDITIONS IN ANTIPODES TOLD BY VISITORS
he was the guest of Jesse French, president of
the Jesse French & Sons Piano Co., whose pianos
by the way he will hereafter represent in New
Zealand. An excellent picture of this prominent
member of the American industry with H. Edgar
French and Thomas Ritchie was snapped during
the visit to New Castle, which we take a great
pleasure in reproducing.
Mr. Ritchie's firm handle not only pianos and
players, musical instruments as a whole, but are
big retailers of music and handle the special edi-
tions of B. F. Wood of Boston, the Schirmer
house and other American houses, as well as
prominent English publishers. During his stay
he attended the meeting of the New York music
publishers and made some enlightening remarks
regarding the trade in New Zealand which
were greatly appreciated by those in attendance.
Mr. Ritchie by-the-way is not only a piano man
of wide experience but a musician who stands
very high among his confreres in New Zealand.
He is connected in an active way with a number
of musical organizations, and his judgment not
only on musical matters,, but on commercial
matters generally, are looked upon with the con-
sideration due an authority.
In a chat with The Review Mr. Ritchie ex-
pressed himself greatly pleased with his visit to
the United States and stated that his trip was most
valuable because of the numberless "pointers" he
received on retailing and other methods in vogue
in the industry in this country. Conditions in
New Zealand he reported to be similar to those
stated by Mr. French in Australia as far as activ-
ity and prosperity were concerned. He remarked
there was an increasing appreciation of music and
musical instruments, and that American pianos
and players were making steady strides in popu-
larity throughout this country.
Mr. Ritchie will not leave for home until the
end of the month, but Mr. French left October 8th
for Texas, where he will visit his cousin, and from
there will go to the Coast and thence home.
TO GIVE LECTURE AT COLLEGES
SCHAFF BROS. CO. REORGANIZED
C. M. Tremaine Seeks to Interest College Facul-
ties in the Lecture-Musicale on Music and Its
Relation to Health as Delivered by Mme. Alma
Webster Powell, who Is Now on Tour
Jacob Dick, Prominent Business Man of Hunt-
ington, Elected President of Company
H. Edgar French and Thomas Ritchie, on Combined Business and Pleasure Trip to This Country,
Tell of Prosperity Existing in Australia and New Zealand—Handle Jesse French Line
The music trade of Australia and New Zealand
was represented in New York past week by H.
Edgar French, representative of the Jesse French
& Sons Piano Co. in Australia with headquarters
in Sydney, and Thomas Ritchie, of the firm of
Chas. Begg & Co., Ltd., Dunedin, New Zealand.
Mr. French has been a frequent visitor to the
city in the past and his trip to America at this
season of the year was to complete arrangements
13
HUNTINGTON, IND., October 3.—At a recent meet-
ing of the Board of Directors of the Schaff Bros.
C. M. Tremaine, Director of the National Bu- Co., this city, work was completed on the reor-
reau for the Advancement of Music, has sent a ganization of the company, and Jacob Dick, a
strong and comprehensive letter to over 500 col- prominent business man of this city, and head
leges throughout the country with a view to of the Citizens' State Bank, was elected president,
having Mme. Alma Webster Powell deliver her with Curtis S. Miller, as vice-president, and Julius
lecture-musicale, dealing with the relation of
S. Martin, as secretary and treasurer.
music to mental and physical health, before the
Julius Martin, who has been closely connected
student body of the various, institutions. The with the manufacturing part of the business for
letter follows several inquiries made by college some time, has assumed the management of the
faculties regarding Mme. Powell's work, and the factory with Chas. Pittenbrink as superintendent.
great interest taken in her lectures generally. In
Curtis S. Miller, who has had several years
the course of his letter Mr. Tremaine says in part: experience in the piano industry, both from a
H. E. French, Jesse French and Thos. Ritchie
"The study of the influence of music on the factory standpoint as well as the retail standpoint,
for the shipments of pianos to meet the demands
has taken charge of the sales department, and
of the vast territory which he controls. In a chat nervous system is enlisting the earnest efforts of
with The Review he stated that conditions some of the leading scientists. One notable ap- will act in the capacity as sales manager.
With this change in the management of the
throughout Australia were never better than at plication of the curative power of music has been
the present time; that reconstruction following in the military hospitals of the United States, company, involving the elevation of two of the
the war is being little felt, and that labor troubles where it is proving particularly successful in younger men, who have previously held respon-
are not as frequent as in other parts of the world. cases of war neurosis (shell shock) and other sible positions, the policy of the Schaff Bros. Co.
Courses in music-therapy will be of the most progressive nature. Several
In brief, Mr. French reports the Australian people nervous disorders.
to be in a very healthy condition financially and have been established at Columbia University new improvements have already been made and
capacity increased. Other plans being made in-
industrially and more appreciative every day of and other institutions of learning.
"If the public could know what music can do dicate that the company will expand to a consid-
the merits of American pianos and players.
The latter instrument, remarked Mr. French, for individual and community well-being, when erable extent within the near future.
has made tremendous strides in popularity; in properly utilized, an immense amount of good
fact, American designs and tone in pianos and would result. The college students are the logical STRIKE HOLDS UP PUBLICITY WORK
players have now obtained a vogue which is cer- disseminators of the truths about music demon-
Several Concerns Have Catalogs and Other Ma-
tain to grow steadily, according to the reports of strated by Mme. Powell.
terial Delayed by Walkout of Printers
"Mme. Powell is now in the prime of two
dealers throughout the country. American music
rolls by American manufacturers are also making splendid careers, one as a singer, the other as a
The printers' strike in New York has not only
tremendous strides in favor and the future in scientist and lecturer. In the first calling she has
Australia looks most bright, as far as the music attained high honors, having taken leading so- caused considerable distress to publishers but
trade as a whole is concerned. The great thing prano roles in the best European opera houses, has likewise proven a handicap to business men
is to get a sufficient supply of pianos from the and also for a time at the Metropolitan Opera generally in the carrying out of their publicity
House in New York. Her voice is of unusual campaigns. Several prominent piano and talking
United States to meet the needs of the people.
During his stay in America, Mr. French closed range and beautiful quality and has received the machine concerns were caught with catalogs and
other printed matter under way, some of it most
arrangements whereby he will be able to supply praise of the foremost critics here and abroad.
"As for her scientific work, her study and re- essential to their business. There has been a
his customers with all they need in the line of
search in the field of musical therapeutics won for grand scramble to save the day by having dupli-
pianos and players.
Mr. Ritchie represents one of the most enter- her the degree of Doctor of Philosophy at Col- cate material printed in out-of-town plants, and
while the emergency material may not be so
prising retail establishments in New Zealand, for umbia University and the indorsement of some of
Chas. Begg & Co., Ltd., have stores not only in the most famous scientists and musicians in the elaborate as that originally designed, it will serve
Dunedin, but also in Wellington, Invarcargill, country. She is continually making new experi- the purpose until such time as labor troubles ad-
Oamaru, Timaru, Ashburton and Nelson. This ments in her chosen field, frequently testing out just themselves. As one prominent department
head remarked, "I never realized until this week
is his first visit to the United States, and he spoke her discoveries on her audiences, to their great
just what an important part was played by print-
delight."
very highly of his reception at the hands of
er's ink in our business."
Leander S. Sherman, of Sherman, Clay & Co.,
The organ to be installed in the Capitol The-
K. P. Little and other members of that enterpris-
Dan C. Preston, a well-known musical instru-
ing San Francisco house, and he was also well atre, New York, was built by the Estey Organ
pleased with his visit to the trade in Chicago. Co., and is said to be one of the largest instru- ment dealer in Bakersfield, Cal., has opened a new
store in that city at 1227 Nineteenth street.
From- there he went to New Castle, Ind., where ments ever made by this coinpany.
STRAUCH
PIANO
ACTION _
THE
ACTION OF
QUALITY and MERIT
STRAUCH BROS., Inc.
20-30 Tenth Avenue
New York