Music Trade Review
Issue: 1919 Vol. 68 N. 13 - Page 60
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
56
THE
Th« World's Musical Instrument—Not a Phonograph
HOFFAY
"The Airtight Machine"
Plays Records of All Makes
Prompt Delivery
Unexcelled Quality
M o d e l s R e t a i l for
$125, $175, $225 and $275
Equipped with the famous "Rrsurrcctone"
Hoffay Talking Machine Co.
MUSIC TRADE
REVIEW
HOLD IMPORTANT CONFERENCES
Otto Heineman, President of Otto Heineman
Phonograph Supply Co., Inc., and His Branch
Managers and Associate Executives Meet
In order to briefly discuss several important
sales problems incidental to 1919 business, Otto
Heineman, president of the Otto Heineman
Phonograph Supply Co., Inc., summoned his
branch managers and a number of his associate
MARCH 29, 1919
Considerable attention was paid to the devel-
opment of OkeH record business and it was the
unanimous opinion of all present that this record
is increasing in popularity by leaps and bounds.
Mr. Heineman outlined some important plans
for the future which will be announced shortly
and John Cromelin, general sales manager of
the company, stated that the OkeH jobbers are
giving this record line invaluable support and
co-operation.
S. A. Ribolla, Chicago manager, and C. T.
Incorporated
3 West 29th Street, New York City
SOME ORIGINAL WINDOW FEATURES
Monthly Window Display Service of Columbia
Co. for April Will Make a Wide Appeal by
Reason of Very Artistic Arrangement
The dealer service department of the Colum-
bia Graphophone Co. in its monthly window
display service for April introduces several new
Seated (Left to Right): S. A. Ribolla, A. F. Meisselbach, Otto Heineman, A. Heineman, W. G Pilgrim, John Cromelin.
Standing: C T. Pott, R. C. Ackerman, W. C. Strong, P. L. Bearwald, M. E. Schecliter, C. W. Neumeister, Laszlo
Schwartz, H. A. Budlong.
Window Display for April
and original features. There is a unique form
of illustrated record holder which, while it takes
more cardboard in its construction, is more sat-
isfactory in many respects and will be pro-
tected for Columbia dealers' exclusive use by
patents which have been applied for. Not only
executives to a two-day conference at the execu-
tive offices, 25 West Forty-fifth street, New
York. This conference was noteworthy for the
practicability of the program, and the fact that
the branch managers reported a demand for
Heineman products far in advance of 1918, the
pievious record-breaking year in the company's
history.
Pott, Canadian manager for the Heineman inter-
ests, both spoke enthusiastically of the business
situation in their respective territories. The de-
mand for Heineman and Meisselbach motors,
tone arms and sound boxes is taxing the fac-
tories' output to the utmost and there is every
reason to believe that this healthy condition will
continue throughout 1919.
SOLDIERS GET EDISON MACHINE THROUGH OWN EFFORTS
Herewith is shown a photograph of a quartet
of Oklahoma soldiers who were stationed at
•
Another Display for April
is the new cut-out more substantial in support-
ing the record, but it tells a complete story giv-
ing the title and artist's name and the number,
size and price of the record. Also an appeal is
made through the drawing of a character of the
selection and the artist. The record is inserted
between the illustrated panels, in front and back
of which are the drawings. The printed story
actually comes out of or through the record.
The total cardboard display surface of 2,464
square inches, which were contracted for on
each display, has been augmented by an addi-
tional sheet twenty-eight inches by forty-four
inches, which permits liberality in displaying the
illustrations. Where six colors were planned
for and promised eight are being used in this
April display to make it more attractive, and to
do full justice to the illustrations upon which
more expense and time have been spent than
heretofore.
A suggestion of simple window trim is given
in one of the pictures which shows the April
centerpiece framed and displayed with a Queen
Anne Grafonola and three Columbia records and
a card announcement of Ponselle recording.
Tulsa Hotel. The boys had an eight-day fur-
lough, but long before their furlough was up
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ft
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Oklahoma Soldiers Giving Concert at Tulsa Hotel for Funds to Buy Edison Phonograph
Camp Pike, Arkansas, who raised money for the
they had secured ample funds for the purchase
purchase of an Edison trench phonograph by
of an Edison machine and a plentiful supply of
giving concerts on the mezzanine floor of the
records.
HEINEMAN RETURNS FROM TRIP
Otto Heineman, president of the Otto Heine-
man Phonograph Supply Co., New York, re-
turned yesterday from a short Western trip,
which included a visit to the Heineman fac-
tories at Elyria, O., and a call at the company's
Middle West branch office in Chicago.
Mr.
Heineman was gratified to find the factories
working to capacity, and while in Elyria made
arrangements for the expansion of the Heine-
man plant in practically every department.
A new music store has been opened in Fred-
erick, Okla., by the firm of Home & Maerin in
the Holloman Rttilding, North Main street.
56
THE
Th« World's Musical Instrument—Not a Phonograph
HOFFAY
"The Airtight Machine"
Plays Records of All Makes
Prompt Delivery
Unexcelled Quality
M o d e l s R e t a i l for
$125, $175, $225 and $275
Equipped with the famous "Rrsurrcctone"
Hoffay Talking Machine Co.
MUSIC TRADE
REVIEW
HOLD IMPORTANT CONFERENCES
Otto Heineman, President of Otto Heineman
Phonograph Supply Co., Inc., and His Branch
Managers and Associate Executives Meet
In order to briefly discuss several important
sales problems incidental to 1919 business, Otto
Heineman, president of the Otto Heineman
Phonograph Supply Co., Inc., summoned his
branch managers and a number of his associate
MARCH 29, 1919
Considerable attention was paid to the devel-
opment of OkeH record business and it was the
unanimous opinion of all present that this record
is increasing in popularity by leaps and bounds.
Mr. Heineman outlined some important plans
for the future which will be announced shortly
and John Cromelin, general sales manager of
the company, stated that the OkeH jobbers are
giving this record line invaluable support and
co-operation.
S. A. Ribolla, Chicago manager, and C. T.
Incorporated
3 West 29th Street, New York City
SOME ORIGINAL WINDOW FEATURES
Monthly Window Display Service of Columbia
Co. for April Will Make a Wide Appeal by
Reason of Very Artistic Arrangement
The dealer service department of the Colum-
bia Graphophone Co. in its monthly window
display service for April introduces several new
Seated (Left to Right): S. A. Ribolla, A. F. Meisselbach, Otto Heineman, A. Heineman, W. G Pilgrim, John Cromelin.
Standing: C T. Pott, R. C. Ackerman, W. C. Strong, P. L. Bearwald, M. E. Schecliter, C. W. Neumeister, Laszlo
Schwartz, H. A. Budlong.
Window Display for April
and original features. There is a unique form
of illustrated record holder which, while it takes
more cardboard in its construction, is more sat-
isfactory in many respects and will be pro-
tected for Columbia dealers' exclusive use by
patents which have been applied for. Not only
executives to a two-day conference at the execu-
tive offices, 25 West Forty-fifth street, New
York. This conference was noteworthy for the
practicability of the program, and the fact that
the branch managers reported a demand for
Heineman products far in advance of 1918, the
pievious record-breaking year in the company's
history.
Pott, Canadian manager for the Heineman inter-
ests, both spoke enthusiastically of the business
situation in their respective territories. The de-
mand for Heineman and Meisselbach motors,
tone arms and sound boxes is taxing the fac-
tories' output to the utmost and there is every
reason to believe that this healthy condition will
continue throughout 1919.
SOLDIERS GET EDISON MACHINE THROUGH OWN EFFORTS
Herewith is shown a photograph of a quartet
of Oklahoma soldiers who were stationed at
•
Another Display for April
is the new cut-out more substantial in support-
ing the record, but it tells a complete story giv-
ing the title and artist's name and the number,
size and price of the record. Also an appeal is
made through the drawing of a character of the
selection and the artist. The record is inserted
between the illustrated panels, in front and back
of which are the drawings. The printed story
actually comes out of or through the record.
The total cardboard display surface of 2,464
square inches, which were contracted for on
each display, has been augmented by an addi-
tional sheet twenty-eight inches by forty-four
inches, which permits liberality in displaying the
illustrations. Where six colors were planned
for and promised eight are being used in this
April display to make it more attractive, and to
do full justice to the illustrations upon which
more expense and time have been spent than
heretofore.
A suggestion of simple window trim is given
in one of the pictures which shows the April
centerpiece framed and displayed with a Queen
Anne Grafonola and three Columbia records and
a card announcement of Ponselle recording.
Tulsa Hotel. The boys had an eight-day fur-
lough, but long before their furlough was up
MmvSEitm
-1W.,
••I
ft
IWIiVM
SSW^^^^' V • ———i
"T"*"""'
11
;
k|^
.|
T .
11 --. *i. • -
JttM.
»
7
* j»»
^
\T
-«»
£^»
1
Oklahoma Soldiers Giving Concert at Tulsa Hotel for Funds to Buy Edison Phonograph
Camp Pike, Arkansas, who raised money for the
they had secured ample funds for the purchase
purchase of an Edison trench phonograph by
of an Edison machine and a plentiful supply of
giving concerts on the mezzanine floor of the
records.
HEINEMAN RETURNS FROM TRIP
Otto Heineman, president of the Otto Heine-
man Phonograph Supply Co., New York, re-
turned yesterday from a short Western trip,
which included a visit to the Heineman fac-
tories at Elyria, O., and a call at the company's
Middle West branch office in Chicago.
Mr.
Heineman was gratified to find the factories
working to capacity, and while in Elyria made
arrangements for the expansion of the Heine-
man plant in practically every department.
A new music store has been opened in Fred-
erick, Okla., by the firm of Home & Maerin in
the Holloman Rttilding, North Main street.
Future scanning projects are planned by the International Arcade Museum Library (IAML).