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THE MUSIC TRADE
REVIEW
THE REVIEW flEARS
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Can't Go
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With a
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THAT the music in the "Land of Joy," the
B A N G !
Century advertisement guns again turned
on the public. Shots count when fired
from such publications as:
SATURDAY EVENING POST
LADIES' HOME JOURNAL
COSMOPOLITAN
WOMAN'S HOME COMPANION
McCALL'S
GOOD HOUSEKEEPING
MOTHER'S MAGAZINE
and others
10,000,000 readers are directed to you
for "Century Edition." This sort of
sales co-operation deserves your hearty
support.
Century Music Pub. Co.
Spanish operetta at the Park Theatre, proves
that the popular American idea of Spanish music
was all wrong.
THAT Jerome H. Remick & Co. have resigned
from the American Society of Authors, Com-
posers and Publishers.
THAT this makes the third house that has re-
signed from the society recently.
THAT Leslie Stuart, of "Floradora" fame, is
to contribute the music for the forthcoming
new edition of the "Midnight Frolic."
THAT the new Hitchcock & Goetz revue is
to be called "Words and Music," which should
serve to interest the sheet music trade.
THAT it will soon be time for song writers
and publishers to add up their profits for 1917
in the interests of the Government.
THAT one motion picture producer promises
that we will soon see animated song pictures to
boost popular songs in the very near future.
THAT now they threaten to stop the making
of hand organs; and gosh, how we'll suffer!
DOING BUSINESSDURING HOLIDAYS
231-235 West 40th Street, NEW YORK
One Publishing House Tells Dealers How to
Avoid Slack Season
NOGERO COMPOSITIONS POPULAR
One of the prominent publishers of New York
recently sent out letters to its representatives
and to the sheet music dealers throughout the
country showing them many ways of keeping
the sheet music departments busy during the
Christmas season. There is a more or less
general belief that when the holidays arrive a
slack season also appears for the sheet music
dealers. However, a little extra push at that
time on the part of the dealer and the pub-
lishers could do much to overcome that con-
dition. The results the publishing organization
in question is getting this year shows what a
little additional energy will do when directed at
the right time. Many special demonstrations
are being put on and dealers also are encour-
aged to give extra window space to their sheet
music, all of which has produced very excellent
results.
Arthur P. Schmidt is bringing out a second
edition of "My Love Is a Muleteer," which has
found its way on the programs of some of the
most successful singers before the public. So-
phie Braslau has just returned from a recital
tour in which she sang "My Love Is a Mule-
teer" in ten of the leading musical cities of the
East, including Boston, Worcester, Springfield,
Detroit, Columbus, Portland, Me., and else-
where. Helen Stanley has also featured this
song throughout the Middle West, where she
enjoyed instantaneous success. Paul Althouse
has just returned from a recital tour in which
he featured "Sevilla Love Song," by the same
composer. Arthur P. Schmidt has put into
work a new song by Francisco di Nogero en-
titled "The Spanish Knight."
BOSTON PUBLISHERS INCORPORATE
INCORPORATE TO PUBLISH MUSIC
The P.. F. Wood Music Co., the prominent
music publishing house of Boston, Mass., has
been incorporated with a capital stock of $100,-
000, the incorporators being Benjamin F. Wood,
Wm. Dean Preston and Harold W. Robinson.
There will be no change in the_ policy of the
company.
The Brosseau Music Corp., New York, has
been chartered with a capital stock of $2,000
to engage in the business of music publishing.
The incorporators are Y. O. Brosseau, Jas. A.
Lewis and Wm. J. 'Lewis.
McKinley's New Song Success
The most complete collection of National and
Patriotic Songs ever published—include* the
National Song of every Nation In the world
IsThisBook inYourWindow?
KIND
MAMA
The Avon Comedy Four's
Own Song
Written and Sung by this
Famous Quartette
"
When I Get Back To
Loveland and You"
SPECIAL PRICE TO DEALERS
^9
# C
a copy if you attach this
Advt. to your order
LEO. FEIST, Inc., FEIST Bid*., New York
ADDED TO MUSICIANS' LIBRARY
"100 Songs by Ten Masters" in Two Volumes
Just Issued by the Oliver Ditson Co.
The Oliver Ditson Co. have just made an im-
portant two-volume addition to their notable
Musicians' Library. The new volumes, both
of them bulky, are required to present "100
Songs by Ten Masters," edited by Henry T.
Fink. The books are listed at $1.50 for paper
and $2.50 for cloth binding. Included in the
volumes are works by Schubert, Schumann,
Franz, Rubinstein, Jensen, Brahms, Staiskovsky,
Grieg, Wolf and Richard Strauss. The works
of each composer are preceded by some infor-
mative editorial comment on that particular
composer, his life and works.
ISSUE NEW MARCHING SONG
The B. F. Wood Music Co., Boston, Mass.,
have just issued a stirring new marching song
for baritone and male chorus, entitled "The
New Hail Columbia." The song is also ar-
ranged for other voice combinations. The
words are by W. Murdock Lind, well known in
the music world, and the music by Geo. W.
Chadwick. The number is attractively arranged
in march time, and is easily singable.
Joe Howard's Greatest Success
SOMEWHERE
INFRANCE
IS THE LILY
THE WELL KNOWN
UOS.E.
HOWARD
PHILANDER^JOHNSON
M . WITMARKs-SOKS
%W ZOKK.CHMW. I'NIIAPUP.HIA.
Write for Special Offer to Dealers
HINDS, HAYDEN&ELDREDGE, he.
11 Union Square West
New York City
M.WITMARK&SONSS^