Music Trade Review

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THE MUSIC TRADE REVIEW
54
TALKING MACHINES AS A FACTOR IN THE MOBILIZATION OF THE NATIONAL GUARD
The mobilization of
the National Guard and
the revival of interest
in
that
organization
lias proven of consider-
able benefit to the talk-
ing machine trade, for,
in addition to the ma-
chines that have been
sent to the soldiers on
the border, a number of
machines have been in-
stalled in the company
rooms at the armories
for the entertainment
of those who remain at
home, as well as for
the influence of the
music on recruiting.
Company L, Seventh Regiment, N. G. of California and the Victor Victrola Recently Purchased by the Company
NEW VICTOR PIPE ORGAN RECORD
FEATURES TWO NEW ARTISTS
T h e accompanying
illustration
shows a
Victrola XI purchased
not long ago by Com-
pany L, Seventh Regi-
ment, National Guard,
California,
from the
stock
of
Robt.
R.
Sliopo, a Victor dealer
in Santa
Ana, Cal.
When it was decided to
buy a talking machine
several makes w e r e
considered by the mem-
bers of the company,
but the Victrola won by
a 75 per cent. vote.
NEW AMBEROLA FOLDER ISSUED
Columbia Advertisement in Saturday Evening
Post This Week Tells Public of the Signing
Up of Sernbach and De Pachmann
A four-page folder that suggests very forcibly
the pleasure that an Amberola will afford in the
home has been issued by the advertising depart-
ment of Thos. A. Edison, Inc., for the benefit
Among the particularly interesting records
In a full-page advertisement in the Saturday of the dealers. The folder is printed in two
included in the September supplement of the
Victor Talking Machine Co. is a remarkable Evening Post this week, the Columbia Grapho- colors, red and blue, and the numerous fea-
pipe organ record. The recording of pipe organ phone Co. made formal public announcement tures of the Amberola are well set forth.
l
music has proven most difficult for a number of the addition of two new artists of internation- The folder is 8j^ x 5 /£ inches in size, and is
of reasons, and the successful accomplishment al fame to the group of artists who are now specially adapted for mailing purposes.
of the Victor Co. is therefore the more interest- making records for the Columbia. The new
ing. The record contains on one side a artists are Johannes Sembach, the noted tenor,
The Old Colony Piano Co., of 12 Main street,
Hallelujah chorus from "The Messiah" played and De Pachmann, the famous pianist. The ad- Brockton, Mass., will add a talking machine de-
by Reginald L. McCall, and Chopin's Funeral vertisement was most attractive in appearance partment, according to an announcement made
March played by Richard K. Biggs.
and included portraits of the artists in question. by manager J. Frank Beal.
One of the Features of the September List of
Records That Is Strongly Emphasized
T H E C O M S T O C K , C H E N E Y & CO., 1VORYTON » C0NN
^MANUFACTURERS:
Piano-forte Ivory Keys, Actions and Hammers,
Ivory and Composition Covered Organ Keys
Established 1853
CRUBB & KOSEGARTEN BROS.
Manufacturers ol HIGH GRADE
PIANO-FORTE ACTIONS
NASSAU, Rensselaer County. N. Y.
THE STANDARD CO.,
TORR1NGTON,
CONN.
SYLVESTER T O W E R C O .
" Grand and Upright Plano-lorte Actions
Towers Above
All Others
Keys, Actions. Hammers. Brackets and Nickel Rail Furnished Complete
131 to 147 Broadway
.
.
.
-
CAMBRIDGEPORT, MASS.
WESSELL, NICKEL & GROSS
MANUFACTURERS
OF
Manufacturers of a
Complete Line of Piano Action Hardware
Brass Flanges, Damper Rods, Special Capstan Screws,
Bracket and Ball Bolts. Key Pins, Regulating Brackets
and Specialties.
WHITE, SON COMPANY
ORGAN AND PLmtMPIANO LEATHERS
530-540 ATLANTIC AVENUE
PIANO
ACTIONS
HIGHEST GRADE
ONE GRADE ONLY
OFFICE
457 WEST FORTY-FIFTH ST.
MARK,
FACTORIES—WEST FORTY-FIFTH ST.
Tenth Avenue and West Forty-Sixth Street
NEW YORK
BOSTON. MASS
A. C. CHENEY PIANO ACTION CO.
(PNEUMATIC ACTIONS FOR PLAYER-PIANOS
j HIGH-GRADE PIANOFORTE ACTIONS
CASTLETON, NEW YORK