Music Trade Review
Issue: 1916 Vol. 63 N. 22 - Page 8
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
8
MUSICALLY SPEAKING
(Continued from page 7)
Now when I put the roll of the first movement
into the player and started, at once I remem-
bered how Hofmann had started the piece him-
self alone with one soft chord, followed by
four repetitions of it; a sort of signal call,
which drew in after it the violins of the or-
chestra and worked up what I soon perceived
was a sort of introduction. From that point
onwards, however, as the music ran along un-
der my rather aimless pumping, I soon lost
track of the places where the orchestra stopped
and the solo came in, or those where the two
ran together. One thing I missed altogether;
and that was what the program book at the
concert called "the cadenza"; a long elaborate
and beautiful sort of improvisation in which
Hofmann had indulged, all by himself just be-
fore the end of the first movement, while the
orchestra waited and seemed to be looking on.
This was not on the roll at all, worse luck.
But it was a very interesting performance
nevertheless, and although I did not know much
about it after going through it, still I was vague-
ly satisfied; enough at any rate to warrant try-
ing it over again immediately after. And this
time there was more in it.
But 1 think it will be better to give the de-
tails of the voyage of really quite wonderful
discovery next time.
(To be continued)
NEW SERIES OF MUSIC ROLLS
Standard Music Roll Co. Announces the Arto
Song Rolls—Words and Music Run the En-
tire Length of the Roll
The Standard Music Roll Co., of Orange, N.
J., has just announced that it will shortly place
on the market a new line of player rolls, to be
known as Arto song rolls, which will retail at
a uniform price of 70 cents each. In speaking
of the new rolls, G. Howlett Davis, president
of the Standard Music Roll Co., said:
"Our new Arto song rolls will be the only
song rolls having the words appearing assem-
bled at the front end of the roll, and also de-
tailed along the margin opposite the melody
carrying perforations. The words appear upon
a musical staff running the entire length of the
roll in such a manner as to denote the pitch
in which each word is to be sung. The above
exclusive features are covered by strong pat-
ents owned by us."
The Standard concern also manufactures and
markets the Perfection roll, the advance De-
cember list of which has just been issued, and
appears on page 13 of this issue of The Review.
This new line of Arto song rolls will be placed
on the market in plenty of time for the holiday
trade.
NEW ACCENTING DEVICE
D. C, November 20.—An auto
matic player-piano has, been invented by Philip
Jacob Meahl, Bayonne, N. J., Patent No.
1,204,679, for which was granted last week, the
object being to provide a new and improved
accenting device for player-pianos whereby at
the will of the operator certain notes may be
struck with greater force than normal or with
less force than normal in various gradations.
A further object of the invention is to pro-
vide a new and improved mechanism of this
kind which is simple, strong, durable and re-
liable and effective in action.
WASHINGTON,
FEATURING THE BALDWIN MANUALO
ADLER MAKING ARTEMPO RECORDS
Some Excellent Arguments in Favor of This
Instrument Presented in Recent Ad
First Recordings of This Celebrated Pianist Are
Announced by Bennett & White
An unusually artistic half-page advertise-
ment featuring the Baldwin Manualo was used
in last week's Saturday Evening Post by the
Baldwin Piano Co. This advertisement was
based on the heading, "Everybody in your
family was born to play the Baldwin Manualo."
Three points were emphasized in the text,
consisting of the following: 1. Everybody has
musical feeling; 2. When operating a player-
piano everybody tries to put his or her mu-
sical feeling into the music through the
pedals; 3. The Manualo is controlled from the
pedals, therefore directly by the musical feel-
ing of the performer.
Bennett & White, Inc., manufacturers of
Artempo record rolls, Newark, N. J., in their
bulletin for December, announce that Clarence
Adler, the celebrated pianist, is now included
among Artempo artists. His first recordings,
which are referred to elsewhere in The Review,
are of especial merit, and further Adler records
during succeeding months will be awaited with
interest.
In announcing Mr. Adler, Bennett & White,
Inc., said:
"Since his America debut, in March, 1909—his
concert appearances have been a scries of bril-
liant successes. A deep sense of poetic beauty
—together with a clean technique—endows his
playing with a wealth and variety of tone color;
at the same time expressing virility and a sym-
pathetic understanding of the master com-
posers."
F. J. Charron & Son, of 20 Trumbull street,
Worcester, Mass., have opened a piano store
in Southbridge, which will be run as a branch
of the main store in Worcester.
The Player that needs no Apologies!
"No explanation, however ingenious, can explain away the original
necessity for any explanation at all." To which we add:
No type of player-piano or player-piano mechanism that has to be
apologized for, IN ANY PARTICULAR,
is perfectly right; for if
it were right, the explanation would not be necessary.
No Apologies, Explanations, or Technicalities are needed to justify
the constructional methods of the wonderful
The M. Schulz Company
Player-Piano
Our designs can be justified in every particular. We have nothing to
conceal or explain. NOTE T H E FOLLOWING:
We Use Rubber Tubing
and tell the reason why in our "Rubber
Tubing" Booklet; sent free.
We Have the Lightest and Most
Powerful Pumping System
Because the Sehuli! Bellows design and
Walk-step Pedal are right. Our "Talk-
ing-Points" Booklet tells why; and tells
other points, too.
We Use.the Single Valve System
Not because it is cheaper, for it is not
cheaper our way of building; but be-
cause it is better; and we can prove it.
We Have a Valve that Never Leaks
or Misses Fire
It* design is original, but that is a
recommendation; for it has made good
and we have not had to change it.
We have the livest player proposition in the trade. Let us tell you
how you can sell it most easily, most profitably and with best satisfac-
tion to your retail customers.
Get the SCHULZ PLAYER BOOK and learn all about it.
W. P. COLLINS MAKES CASH SALES
Two cash sales of player-pianos were made
this week by W. P. Collins, of Kindler & Col-
lins, New York, to two well-known persons in
Oswego, N. Y., where the Kindler & Collins
pianos have been used extensively both in pub-
lic institutions and by city officials. The
Mayor, City Chamberlain and others have these
instruments. The latest sales were made to
Mrs. K. Chester Glassford, and Mrs. John
Miller.
M. SCHULZ COMPANY
OTTO SCHULZ, Pre.ident
3 FACTORIES IN CHICAGO
General Offices
711 Milwaukee Avenue
Southern Wholesale Branch
730 Candler Bldg.
CHICAGO
ATLANTA, GEORGIA
THE MUSIC TRADE REVIEW
8
MUSICALLY SPEAKING
(Continued from page 7)
Now when I put the roll of the first movement
into the player and started, at once I remem-
bered how Hofmann had started the piece him-
self alone with one soft chord, followed by
four repetitions of it; a sort of signal call,
which drew in after it the violins of the or-
chestra and worked up what I soon perceived
was a sort of introduction. From that point
onwards, however, as the music ran along un-
der my rather aimless pumping, I soon lost
track of the places where the orchestra stopped
and the solo came in, or those where the two
ran together. One thing I missed altogether;
and that was what the program book at the
concert called "the cadenza"; a long elaborate
and beautiful sort of improvisation in which
Hofmann had indulged, all by himself just be-
fore the end of the first movement, while the
orchestra waited and seemed to be looking on.
This was not on the roll at all, worse luck.
But it was a very interesting performance
nevertheless, and although I did not know much
about it after going through it, still I was vague-
ly satisfied; enough at any rate to warrant try-
ing it over again immediately after. And this
time there was more in it.
But 1 think it will be better to give the de-
tails of the voyage of really quite wonderful
discovery next time.
(To be continued)
NEW SERIES OF MUSIC ROLLS
Standard Music Roll Co. Announces the Arto
Song Rolls—Words and Music Run the En-
tire Length of the Roll
The Standard Music Roll Co., of Orange, N.
J., has just announced that it will shortly place
on the market a new line of player rolls, to be
known as Arto song rolls, which will retail at
a uniform price of 70 cents each. In speaking
of the new rolls, G. Howlett Davis, president
of the Standard Music Roll Co., said:
"Our new Arto song rolls will be the only
song rolls having the words appearing assem-
bled at the front end of the roll, and also de-
tailed along the margin opposite the melody
carrying perforations. The words appear upon
a musical staff running the entire length of the
roll in such a manner as to denote the pitch
in which each word is to be sung. The above
exclusive features are covered by strong pat-
ents owned by us."
The Standard concern also manufactures and
markets the Perfection roll, the advance De-
cember list of which has just been issued, and
appears on page 13 of this issue of The Review.
This new line of Arto song rolls will be placed
on the market in plenty of time for the holiday
trade.
NEW ACCENTING DEVICE
D. C, November 20.—An auto
matic player-piano has, been invented by Philip
Jacob Meahl, Bayonne, N. J., Patent No.
1,204,679, for which was granted last week, the
object being to provide a new and improved
accenting device for player-pianos whereby at
the will of the operator certain notes may be
struck with greater force than normal or with
less force than normal in various gradations.
A further object of the invention is to pro-
vide a new and improved mechanism of this
kind which is simple, strong, durable and re-
liable and effective in action.
WASHINGTON,
FEATURING THE BALDWIN MANUALO
ADLER MAKING ARTEMPO RECORDS
Some Excellent Arguments in Favor of This
Instrument Presented in Recent Ad
First Recordings of This Celebrated Pianist Are
Announced by Bennett & White
An unusually artistic half-page advertise-
ment featuring the Baldwin Manualo was used
in last week's Saturday Evening Post by the
Baldwin Piano Co. This advertisement was
based on the heading, "Everybody in your
family was born to play the Baldwin Manualo."
Three points were emphasized in the text,
consisting of the following: 1. Everybody has
musical feeling; 2. When operating a player-
piano everybody tries to put his or her mu-
sical feeling into the music through the
pedals; 3. The Manualo is controlled from the
pedals, therefore directly by the musical feel-
ing of the performer.
Bennett & White, Inc., manufacturers of
Artempo record rolls, Newark, N. J., in their
bulletin for December, announce that Clarence
Adler, the celebrated pianist, is now included
among Artempo artists. His first recordings,
which are referred to elsewhere in The Review,
are of especial merit, and further Adler records
during succeeding months will be awaited with
interest.
In announcing Mr. Adler, Bennett & White,
Inc., said:
"Since his America debut, in March, 1909—his
concert appearances have been a scries of bril-
liant successes. A deep sense of poetic beauty
—together with a clean technique—endows his
playing with a wealth and variety of tone color;
at the same time expressing virility and a sym-
pathetic understanding of the master com-
posers."
F. J. Charron & Son, of 20 Trumbull street,
Worcester, Mass., have opened a piano store
in Southbridge, which will be run as a branch
of the main store in Worcester.
The Player that needs no Apologies!
"No explanation, however ingenious, can explain away the original
necessity for any explanation at all." To which we add:
No type of player-piano or player-piano mechanism that has to be
apologized for, IN ANY PARTICULAR,
is perfectly right; for if
it were right, the explanation would not be necessary.
No Apologies, Explanations, or Technicalities are needed to justify
the constructional methods of the wonderful
The M. Schulz Company
Player-Piano
Our designs can be justified in every particular. We have nothing to
conceal or explain. NOTE T H E FOLLOWING:
We Use Rubber Tubing
and tell the reason why in our "Rubber
Tubing" Booklet; sent free.
We Have the Lightest and Most
Powerful Pumping System
Because the Sehuli! Bellows design and
Walk-step Pedal are right. Our "Talk-
ing-Points" Booklet tells why; and tells
other points, too.
We Use.the Single Valve System
Not because it is cheaper, for it is not
cheaper our way of building; but be-
cause it is better; and we can prove it.
We Have a Valve that Never Leaks
or Misses Fire
It* design is original, but that is a
recommendation; for it has made good
and we have not had to change it.
We have the livest player proposition in the trade. Let us tell you
how you can sell it most easily, most profitably and with best satisfac-
tion to your retail customers.
Get the SCHULZ PLAYER BOOK and learn all about it.
W. P. COLLINS MAKES CASH SALES
Two cash sales of player-pianos were made
this week by W. P. Collins, of Kindler & Col-
lins, New York, to two well-known persons in
Oswego, N. Y., where the Kindler & Collins
pianos have been used extensively both in pub-
lic institutions and by city officials. The
Mayor, City Chamberlain and others have these
instruments. The latest sales were made to
Mrs. K. Chester Glassford, and Mrs. John
Miller.
M. SCHULZ COMPANY
OTTO SCHULZ, Pre.ident
3 FACTORIES IN CHICAGO
General Offices
711 Milwaukee Avenue
Southern Wholesale Branch
730 Candler Bldg.
CHICAGO
ATLANTA, GEORGIA
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