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Music Trade Review

Issue: 1912 Vol. 54 N. 25 - Page 8

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
8
UNCLE SAM'S NEW MUSIC LIBRARY.
(Continued from page 7.)
and the manufacture of sound-reproducing instru-
ments, in which America clearly leads the world.
Yet another original activity which has been fos-
tered at the music division is found in the prepa-
ration of a musical index of current periodical
literature which has no counterpart anywhere in
the world. In order to keep this index up to date
the experts at the music division have to read and
analyze the contents of each issue of more than
ninety musical and music trade magazines and
periodicals, many of them printed in foreign lan-
guages and list the articles reviewed on card index
cards. This particular card index is growing at
the rate of 4,000 cards per year, and it will grow
yet more rapidly with the carrying out of the
present plan to expand the index system to cover
all articles on musical or kindred subjects printed
in non-musical American periodicals. This novel
catalog constitutes, first of all, conclusive evi-
dence as to the publicity received by any subject
in the whole musical field, but over and above
that is its value—which any man in the trade will
readily appreciate—as a key to everything that
has been printed on any technical subject in the
whole musical sphere.
There has lately been som^ agitation with the
object of securing the incorporation with the other
collections at the music division of representative
libraries of player-piano rolls and talking machine
or phonograph records. There is no doubt that
such counterfeit presentments of the art of fore-
most artists should be preserved for future genera-
tions, just as is being done in France, and it is
likely that such evidence of the technique of by-
gone masters would be of greater interest to the
musicians and music lovers of the future than
anything else in the music division.
It has been suggested that if the autograph rolls
of eminent pianists are to be deposited in the
music division at Washington it would be well to
provide for this particular purpose rolls made from
the special grade of paper best calcul:ted to with-
stand the ravages of time. Similarly if disc talking
machine records are to be deposited for the in-
struction and entertainment of prosperity it will
be necessary to impose rigid restrictions with re-
gard to the playing needles. However, probably there will be evolved
ere many years a really dependable form of fiber
needle or some other type of needle which will
render satisfactory sound reproduction without any
appreciable wear on the record.
BEALE&CO.Ltd.
A N N A N D A L E , near Sydney
AUSTRALIA
PIANO MAKERS, largest piano factories in
the British Empire.
VENEER MANUFACTURERS from choice
Australian and other woods, for export.
IMPORTERS of Music and Musical Instru-
ments, and Talking Machines.
IMPORTERS of Interior Players for Pianos.
MAKERS of fine Cabinet work.
The only musical-instrument firm having
its own branches in every State of the
Commonwealth.
Particulars of anything connected with the
above lines, and of labor-saving methods and
machinery, always welcome. Give fullest de-
tails in your first letter, so as to save time.
For the guidance of intending suppliers, illus-
trations of our factories, with full description
of the work and method, may be inspected at
the office of our Agents upon presentation of
business card.
AGENTS IN U. S. A . :
ILSLEY-DOUBLEDAY & CO.
Front Street
NEW YORK
MUSIC TRADE
REVIEW
The Librarian of Congress, Herbert Putnam, who
is, of course, the executive head of the entire
library institution, takes a keen personal interest
in the development and extension of the music
division, and he grants the music "annex" a liberal
slice of the $100,000 which Congress annually ex-
pends for books. It need scarcely be explained
that the purchase of musical works is only neces-
sary in the case of rarities, foreign publications, etc.
As stated above, a copy of every musical publica-
tion of any importance issued in the United States
conies to the music division gratis through the
medium of deposit' in the copyright office.
ATTACKS OLDFIELD BILL.
W.
H. Campbell Denies Legal Right to Fix
Reselling Price.
President William H. Campbell of the Advertis-
ing Affiliation, representing the advertising clubs
of Detroit, Cleveland, Buffalo and Rochester, has
sent a letter to Congressman William A. Oldfield
in which he disapproves the Oldfield bill, which
has been introduced in Congress, and denies the
legal right to maintain a standard reselling price
on merchandise. Mr. Campbell says:
"We believe such a law would be disastrous to
business, and benefit not the people but result in
pernicious gain to certain classes only. We here-
with express our emphatic disapproval of the
measure. We will urge our several Representatives
in Congress to both vote and work against the
measure. This affiliation will appoint a committee
representing the several clubs to carry out the
sense of this resolution in such methods of further
publicity as it may elect."
A PLEASING PERFORMANCE.
Schroeder Piano Co. Sells Nine Kurtzmann
Pianos Upon Occasion of Visit of Officers of
C. Kurtzmann & Co.—Secure Agency for
Chase & Baker Line of Instruments.
(Spjcial to The Review.)
Pittsburgh, Pa., June 17, 1912.
There is nothing like being accommodating even
in the piano business, and just to show that they
appreciated the visit of I. E. Devereaux, vice-
president, and Jacob Hackenheimer, secretary, of
C. Kurtzmann & Co., Buffalo, N. Y., the sales staff
of the Schroeder Piano Co., Pittsburgh, Pa., sold
nine Kurtzmann pianos on the day that they visited
that city. Tt might incidentally be mentioned that
that is about the rate that the Schroeder Co. is dis-
ributing Kurtzmann pianos and player-pianos in
the Pittsburgh territory.
The Schroeder Piano Co. has also secured the
agency for the Chase & Baker line, the deal being
closed by E. E. Walter, of the latter company.
MANUFACTURERS' ADVERTISING.
Further Views on the Question Whether Local
Advertising Is More Effective Than Maga-
zine Publicity for the Dealer.
Warren, Ark., June 11, 1912.
The Music Trade Review, New York:
Gentlemen—We see in your issue of the 8th an
article from A. W. Sawyer, advertising manager
of the Eilers Music House, of Spokane, Wash.,
relative to the advertising done by the piano manu-
facturers, and as this gentleman hits the "nail
right square on the head," and as this matter was
taken up by us last year with the concern whom
we represent, we certainly feel very much pleased
to learn that others see the mater as we do. We
wrote an article on the subject at the same time
and sent it to a trade paper.
We have given this matter of advertising quite
a little thought lately, and especially the adver-
tising being done by the piano manufacturer, and
the more we think of it the more we are con-
vinced that if the manufacturers would do some
good advertising in the local newspapers, calling
attention to the fact that B. & Co. in the town of
C. was representing them exclusively in that sec-
tion of the country and any prospective buyer would
be able to find their pianos on display at B. &
Co.'s warerooms, that the manufacturers as well
as the dealers would be far more benefited, and
the cost of this advertising would not be so great
either, and these advertisements would be read by
the masses as well as by the classes, and as a mat-
ter of fact the magazines are, as a rule, read only
by the classes, and in our section of the country
the people to whom we are selling pianos rarely
ever see one of the magazines, and we suppose
that rule will apply to the country people generally
all over the United States.
We are very glad to see others taking this matter
up, and we hope in the end it will be the means
of getting the manufacturers to see it in its true
light, and we hope to hear from others on the
subject.
PACKARD MUSIC CO.,
By E. it. PACKARD.
HAMMER
'UNION MEETING" OF ADVERTISING MEN.
A "union meeting" and dinner of various organi-
zations of advertising men in New York will be
held on Tuesday night, June 25, at the Aldine
Club rooms, 200 Fifth avenue. The organizations
comprise the Advertising Men's League, the Asso-
ciation of Advertising Agents, the Daily News-
paper Club, the Quoin Club, the Representative's
Club and the Six-Point League, and it is pro-
posed to discuss the best methods of giving prac-
tical effort in New York to the ideas and decisions
developed at the national convention of advertising
men recently held in Dallas, Tex.
WITH A GROWING
REPUTATION
Demand it. The only one that
meets all player requirements.
The best hammer for all pianos.
266 BUSINESS FAILURES LAST WEEK.
Bradstreet's reports 206 business failures in the
United States during last week, against 197 for
the previous week and 212, 178, 213 and 254 for the
corresponding weeks of 1911 to 1908. The Middle
States had 92,- New England 26, Southern 65,
Western 47, Northwestern 15 and Far Western 21.
Canada had 21, against 19 for the preceding week.
About 88 per cent, of the total number of con-
cerns failing had capital of $5,000 or less, and 7
per cent, had from $5,000 to $20,000 capital.
SUPERIOR
GERMAN FELT
Poughkeepsie, N. Y.
Chicago Office: Republic Bldg

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