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34
THE:
REVIEW
MUSIC
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In tHe Musical Merchandise Domain
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FALL BUSINESS IN FULL SWING
With Small Goods Men—Orders Are Coming in
in Goodly Volume—Talking Machines Cut-
ting Into the Trade in Cheaper Instruments
—Attractive Publicity in Vogue—Absence of
Price Cutting—Banjo Again in Evidence.
catalogue, and make a careful study of the goods
offered by them before placing their fall orders.
and Packers avenue, Chicago, 111., is sending out
an enlarged catalogue of his specialties in strings.
Especial attention is directed to a new line in E,
A and D violin strings, which it is claimed "com-
bine every quality desired—strength, durability
and maturity of tone." He has also a full line of
strings for banjos, 'cellos and harps.
HOW TO SECURE PEACE TERMS.
"Peace terms" is the latest from Ruegeleisen
& Jacobson, 113-115 University Place, New York.
That is to say, this is the envelope announcement
of their latest price sheet, to which they add,
The fall business with small goods wholesalers
HOHNER'S "GOLIATH" HARMONICA. "you
won't have peace until you receive that sam-
is in full swing, and between house transactions
ple order!" This means it is worth the while of.
Is an Instrument of Great Merit Which Is Fast
and orders from the road, the leading concerns
every dealer to carefully read their sixteen-page
Becoming a Favorite.
—and others besides—are getting real busy.
fall advance sheet, now going through the mails.
Without doubt, the trade will score the largest
Among the many new designs of harmonicas
To assist in handling the firm's increasing busi-
sales ever known, as certain branches are taking
introduced by M. Hohner, of 354 Broadway, New
ness, Henry E, Wirth has joined the office staff,
on new life, and the demand is accordingly brisk.
so as to give
It may safely be said that in some lines, especial-
"Allee" B u e g e l -
ly the cheaper instruments, the talking machine
is cutting into these sales; in other words, the
eisen an oppor-
best authorities agrfe on this point, and not a
tunity to develop
few are pleased with this aspect of the matter.
his talents as a
To be sure, an element exists in every line which
road
salesman,
are chronic objectors and beraters; and while
and he is making
The Review is not commenting on the indisputa-
good by every
ble fact, the news is reported in the usual im-
mail. Mr. Wirth,
partial and unpartisan manner. Another thing,
by the way, is an
lirst hands in musical merchandise wise enough
accomplished vio-
to read and understand the signs of current events,
linist and an ama-
are taking time by the forelock and introducing
teur artist of no
their lines to this class of dealers outside of the
mean ability, not.
regular music trade. The rewards of this fore-
to mention his
sight are not to be despised, if reports from relia-
ir>A
ripe b u s i n e s s
ble sources may be relied upon.
qualifications. The head of the house has the
York, for the coming season, the Goliath, No. 45o,
A review strictly within trade limits, however,
fortunate faculty of picking his men.
is expected to make a very strong bid for popu-
reveals only a satisfactory condition of affairs.
larity. Like all of M. Hohner's instruments, it is
New catalogues, price sheets and special printed
The Standard Talking Machine Co., of Pitts-
"up-to-date" in construction and finish. It has
matter is going out to the trade steadily, and
burg, Pa., will apply on October 4 to have incor-
twenty-four double holes, forty-eight reeds, brass
this means a drive for business unmistakable in
poration papers approved for the purpose of con-
plates, heavy convex covers, open back, is tremolo
its intent and purpose. Fresh goods and the lat-
tuned and finely nickel plated. It is packed in a ducting the wholesaling and retailing of talking
est novelties are dwelt upon in these printings
machines.
fine silk-lined leatherette case made in imitation
solely from a point of desirability to the dealer,
of alligator skin. This harmonica is specially
and precious little price cutting is indulged in.
designed for those wishing a thoroughly high
The Century Co., of Bridgeport, Conn., has
Truthfully, quality is more dwelt upon, because
grade instrument with an ample range of reeds. been incorporated, with a capital of $10,000, for
this is a point that appeals more strongly to the Dealers are invited to secure the latest Hohner
the purpose, of dealing in talking machines.
trade now than ever.
From evidence at hand the banjo is again com-
Manufacturer of
ing into its own, but not in the cheap lines. The
better grades have the call, and the demand will
increase rather than diminish as the season fills
out. Manufacturers of reliable instruments in
this line are accordingly happy, because of its
Trosslntfen, Germany
296 BROADWAY. NEW YORK
distinctive American character and a revival of
KOCH'S HARMONICAS have tlwtya received the highest award and medals
interest in an article that has, in their estimation,
given for Harmonicas at all Expositions where they have been on exhibit.
been too long neglected. They claim the edict
of fashion has again gone forth, and the banjo
will again reign.
AND 5 . KOCH
Harmonicas and Accordeons
JOS. W. STERN (©. CO., INSTRUMENT SPECIALTIES
C. G. CONN'S NEW YORK STORE.
C. G. Conn & Co.'s New York quarters at 4(>
West 28th street, with Jas. F. Boyer as manager,
are the rendezvous of bandsmen these days. Mr.
Boyer is very enthusiastic over the fall pros-
pects—in fact, the company are away behind in
their orders now, the wonderful growth of their
business keeping the vast factories in Elkhart
in full blast night and day. The reed depart-
ment has had a special boom since the World's
Fair.
Mr. Boyer is ably assisted by C. B. Sorensen.
Arthur Pryor's secretary, and formerly connected
with Conn's 14th street store. Musicians are
becoming acquainted with the location and are
making it a rendezvous to meet old friends and
talk over the coming season. Passers-by are
treated to some rare selections, as music can be
heard floating from their windows by many re-
nowned artists, among whom are Arthur Pryor,
E. A. Couturier, Chaster A. Smith, M. Mantia.
and others.
NEW "CRESCENT" STRING CATALOGUE.
P. F. Turner, manufacturer of the well-known
"Crescent" brand of musical strings, Sixth street
MAJESTIC VIOLINS
BOOMERANG HARMONICAS
And everything else in the Musical Merchandise
line. Send for new Illustrated Catalogue
"M." Jvjst published, to
S. S. STEWART'S SONS " 4'S" BANJOS
MARKSTERN MANDOLINS AND GUITARS
CLARK'S NEVERWET STRINGS
MARKSTERN STRINGS
HAWKES BAND INSTRUMENTS
"MARTI" BAND INSTRUMENTS
MARKSTERN STAR ACCORDEONS
JOS.
W. STERN
34 East 21st Street
NEW YORK CITY
ANGELO •'"'•"•- Mandolins, Mandolas-nGuHars
MANNELLO
607-609
Highest Award and Oold Medal at all International
and Universal Expositions.
W R I T E
BERGEN
F O R
C A T A L O G U E
NEW
AVENUE,
DURRO
T E R M S
YORK.
Violins, Bows, Strings
And High-Class Trimmings,
NEW YORK
BUEQELEISEN & JACOBSON,
C.
A N D
C. CONN CO.'S
New York Branch Office,
No. 46 West 28th Street.
A display of the famous "Perfected
Conn-queror" Cornets and the
"Wonder" and American Model
Band and Orchestra Instruments.
JAS.
F. BOYER, Mgr.