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Music Trade Review

Issue: 1904 Vol. 38 N. 11 - Page 39

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
LEIPSIC'S ANNUAL FAIR.
An Event of Great Interest to Manufacturers of
Small Goods Abroad—A Social as Well as
Business Re-Union.
The Leipsic fair, which opened Monday,
closes to-day. This yearly event is of
considerable importance to the foreign
manufacturer of small 'goods, and every
German house of any standing has his en-
tire line represented. With the possible
exception of pianos, every branch of goods
in musical merchandise is fittingly dis-
played, the new models and novelties be-
ing given special prominence. Buyers
from all over Europe, and a few from
America, are in attendance, and connec-
tions for the ensuing year are here nego-
tiated and consummated.
In the very nature of the occasion the
social side is not neglected; perhaps it is
the strongest feature of the fair, but with
all the interchange of courtesies and the
gala festivities, business is not lost sight
of for the fractional part of a minute. Per-
haps were Leipsic to redate its trade festi-
val about May, the American trade would
be more generously in evidence.
ERNEST KOCH'S EUROPEAN TRIP.
Ernest Koch, manager of Ands. Koch's
American branch, will leave for his annual
trip to Trossingen, Germany, in May. His
original intention was to sail in time for
the Leipsic fair, but the tempestuous weather
made ocean travel far from pleasant. He
will be away about two months, and on
returning will probably be accompanied
by his father, the chief and founder of the
great harmonica factory bearing his name.
COLUMBIA
RECORDS
MUSIC
TRADE
REVIEW
39
ing one's light under a bushel. Advertising
consists of letting our light shine and in no
The Growth of the Business of the American
Graphophone Company Continues—All Depart- way can any audible light be made as lumin-
ous as by putting it on a graphophone cylinder
ments Rushed.
It has been noticeable, for some time past, and multiplying records of it until all the
that a change has been gradually taking place world has been supplied.
The plant of the American Graphophone
in the point of view of those who have the
Co.
at Bridgeport, Conn., is very busy at the
talent to make graphophone records. Pro-
present
time, especially in the record depart-
fessional singers who, at one time, wanted to
ment.
A
call for the new moulded records
be paid for making records are now so fully
has
exceeded
all expectations, and they are
awakened to the fact that in no other way can
endeavoring
to
catch up with orders by
they obtain such an extensive and valuable
working
full
forces.
hearing, that there is actually competition
among them to make records free of charge.
This change of attitude, though slower in
THE PERFECTED CONN-QUEROR.
coming than might have been expected, is The Latest Cornet of C. G. Conn Is Winning Its
entirely logical, for the graphophone, which
Way Into a Large Measure of Favor.
is used in every part of the world, introduces
every public character—singers, players, elo-
The presentation, on another page, of the
cutionists and what not—to an audience as latest Conn triumph—the "Perfected Conn-
wide as the earth and as numerous as the queror," tells the whole story of this remark-
sands on the seashore.
able instrument in a few words. "Inventive
The number of Columbia records that will Genius Reached the Climax of Achievement
be sold in 1904, will probably reach twenty- when it produced the Perfected Conn-queror"
five millions and with all these mediums of is a decidedly appropriate heading—the
reaching the people any artist, vocal or in- more so when it is recognized that there is
strumental, who stops to consider for a mo- no attempt at exaggeration. "A Combination
ment, will conclude that in neglecting an of Excellencies," "All Imperfections Elimin-
opportunity to reach the enormous public ated" describe the instruments exactly. "The
that is accessible through the graphophone, Ideal Cornet," "An even balanced perfect
he is ignoring not merely one of the best product," "Nothing Lacking," "Nothing
means, but decidedly the very best means of Superfluous" are fitting appellations. The
all, of making his name and his talent known description of its tone: "Sweet, Round, Vel-
to a myriad of his fellow beings who, other- vety but not Indistinct nor Muffled; Clear,
wise, might never have heard his name or Brilliant and Far-reaching but not Shrill or
known of his ability to charm them with his Screechy," covers the whole ground of tone
art. We do not need to go back to the Scrip- and adequately defines the most attractive
tures to learn of the advantages of not hid- feature of the "Perfected Conn-queror."
AN ADVERTISEMENT WORTH HAVING
A Word About Gold-Moulded R_ecords
Columbia Moulded Cylinder Records were the first Moulded Records on the market by
about a year.
They always have been GOLD-moulded. A gold mould is the ONLY economical and efficient
mould known to the art.
Moulded records are superior to the old engraved records, because they may be made of
HARDER material. Hard records last longer and have a better quality of tone.
A gold-moulded record made of SOFT material would be no better in quality than an
ENGRAVED record in soft material.
The best Moulded Records are not only GOLD-MOULDED; they are SUPER-HARDENED.
Gold-moulded records are LESS expensive than engraved records. The PROCESS is simpler.
Formerly, BLANK cylinders were moulded, then SHAVED, then ENGRAVED from an original. The
originals soon wore out under the reproducing stylus.
Now, a gold-lined MOULD is made from the original, and the product of that mould is a
SMOOTHLY FINISHED cylinder, with the SOUND RECORD ALREADY ON IT. The life of the original is
increased ten times, a hundred times, a thousand times.
A record is not MORE expensive because it is gold-moulded.
It is LESS expensive.
Columbia Moulded Cylinder Records are NEW records, made by a NEW process. They are
not only gold-moulded. They are SUPER-HARDENED.
Irrespective of PRICE, they are superior in QUALITY to any other gold-moulded record on
the market.
FOR SALE BY DEALERS EVERYWHERE, AND BY THE
COLUMBIA PHONOGRAPH COMPANY
PIONEERS AND LEADERS IN THE TALKING MACHINE ART
GRAND PRIZE, PARIS, 1900
UPTOWN, RETAIL ONLY, 872 Broadway.
NEW YORK, Wholesale, Retail and Export, 93 Chambers St.
PITTSBURG, 615 Perm Ave.
CHICAGO, 88 Wabash Ave.
KANSAS CITY. 1016 Walnut St.
NEW ORLEANS, LA., 628-630 Canal St.
PHILADELPHIA, 1019-1021 Market St.
ST. PAUL, 386 Wabasha St.
DETROIT, 37 Grand River Ave.
ST. LOUIS, 90S Olive St. (Frisco Building).
DENVER, 505-507 Sixteenth St.
MILWAUKEE, 391 East Water St.
BOSTON, 164 Tremont St.
OMAHA, 1621 Farnam St.
WASHINGTON, 1212 F St., N. W.
• LOS ANGELES, 323 South Main St.
BALTIMORE, 231 N. Howard St.
MEMPHIS, 302 Main St.
TORONTO, ONTARIO, 107 Yonge St.
CLEVELAND, Cor. Euclid Ave. and Erie S.t.
PORTLAND. ORE., 128 Seventh St.
MINNEAPOLIS, 13 Fourth St., South.
BUFFALO, 645 Main St.
OAKLAND, CAL., 468 13th St.
INDIANAPOLIS, 48 N. Pennsylvania St.
SAN FRANCISCO, 125 Geary St.
LONDON, Wholesale. Retail, 89 Great Eastern St., E. C. RETAIL BRANCH STORE, 200 Oxford St., W.
PARIS, 111 and 113 Rue Montmartre.
ST. PETERSBURG, 53 Nevski Prospect.
BERLIN, 71 Ritterstrasse.
HAMBURG, Adolphsplatz No. 4.

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