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THE MUSIC TRADE REVIEW
JO
A PAGE OF CLEVER ADVERTISING
It is indeed refreshing to turn from some in the Philadelphia paper's! They are not
of the ordinary styles adopted by many only cleverly worded, but the s designs are
piano merchants in advertising to that sufficiently novel to attract the attention of
beautiful and attractive system adopted by readers in the daily papers. There have
the N. Stetson Co. of Philadelphia. We been splendid results achieved by that dis-
take pleasure in reproducing some of their tinguished Philadelphia house 'from this
recent advertisements which have appeared system of advertising. If advertising is
worth anything, and it is generally recog-
nized to-day by progressive men that it is
one of, the most important adjuncts in
modern commercial life, then it is worth
carefully watching and the preparation of
advertising matter should be given serious
consideration.
One
Whole
Note
The Rest
Steinway
Piano
in a piano sale is the
point where the buyer
has made up his mind.
In this new store of ours
you'll find the same helpful
service we have tried to give
in the old store. You'll find dif-
ferent conditions, better sur-
roundings, greater facilities to
meet your piano needs, but it
will still be the same satisfac-
tory service—in a new key.
You'll find here a line of
Steinway
Sterling
of sterling worth and at
reasonable prices m a k e
quick sales and long
friends. They are the best
pianos at moderate prices
ever offered in Phila-
delphia. Try them.
N". STETSON & co.,
No. 1111 Chestnut St.
Pianos
such as we have never before
been able to show. You'll rind
a choice of instruments unsur-
passed in Philadelphia, and a
standard of excellence unap-
proachable here or elsewhere.
A complete line of
Sterling pianos
also on view.
N. STETSON
&C0.,
in
the
whole
range of the
key board of a Stein-
way piano but rings true
and clear. It is the per-
fect symphony of the
piano maker's art.
The same
brilliancy of tone
j[ound in one octave ex-
tends to every, octave in
Steinway
Piano
and the same unsur-
passed excellence of one
instrument is duplicated
in all. There is no vari-
ation in the Steinway.
To place one in
your home is to have at
your service the finest
achievement of the piano
maker's skill.
We-also allow a, complete
line of'Sterlliig P l a n o s ^ a
higti gi'ntlr instrument of
Hterlirtg worth lit low co H (.
N. STETSON
& CO.,
No. I l l l
Chestnut St
The
Double
Forte
of this store will be
to offer not only the
finest a n d m o s t
costly creations of
the piano maker's
skill, but also in the
Sterling
Piano
to afford an oppor-
tunity of securing a
piano of s t e r l i n g
worth, at low cost.
You c a n ' t afford
(either from an artis-
ticorpecuniary point
of view) to buy a
piano e l s e w h e r e
without first seeing
the Sterling.
N.STETSON&CO.,
Illl Chestnut St.l
have earned the praise of
the leading tone masters of •
modern times* They stand
supreme t h e world over.
Our stock embraces all the
S t e i n w a y styles, and bur
store is arranged to facilitate
intelligent selection. Out
salesmen are at your service
to give assistance in select-
ing if you desire it.
We also liuvf in stock many
styles of the Sterling piano—
a piano of sterling worth.
How
long can a
whole note
last? Much
longer on a
Li
No.
1111
Chestnut St.
IT'S
Natural
When
dealers keep
such instruments
as the
Sterling
PIANO
•—represent them just as
they are—ask a price which
puts them in the reach of
people who appreciate
musical quality—
it's natural for
all parties to
be satis-
fied.
N. STETSON & CO.,
No. 1111 Chestnut
Street.
the
n
The greatest significance often
lies "between the lines."
Between the lines of the vol-
umes of praise of the Stein-
way piano sung by the artists of
the highest rank, in the old
world and the new, every piano
purchaser can read a suggestion
of the greatest value. If it has
been found • the indispensable
ally of these artists—the servant
of their success—is there any
question of the service and satis-
faction it-will render to you ?
N. STETSON & CO.
No. 1111 Chestnut St.
Ste
than on any other.
Duration of tone
the result of fine
workmanship. It
took almost two cen-
turies to make a pi-
ano capable of pro-
longed tone. Stein- i
way & Sons did it.
Steinway pianos
sing the best be-
^ cause they are
the best
made. ^ ^ ^
or
G Sharp—
what's the difference.
A name sometimes has
more than one meaning, but
there's only one meaning to
the name Sterling on a
piano. It means a sterling
instrument at a low price.
It means to the purchaser
higher artistic excellence
with less expenditure of
money than you can se-
cure elsewhere. The
proof is in *he
piano itself.
Call and see
it.
N. STETSON
& CO.,
1111 Chestnut Street