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THE MUSIC TRADE REVIEW
sizes the important part which the name
"Steinert" has played in the development
of music and the music trade in New Eng-
land for over thirty years.
* *
ik
T
HE other day one of the best known
manufacturers in the trade remarked:
" I have been thinking over the trade paper
question seriously. Talking with my trav-
elers, I find that they see THE REVIEW
everywhere and hear it spoken of in the
highest terms. I never have been a big
advertiser in its columns, perhaps I have
been led by the bombastic statements of
some others to place the bulk of my adver-
tising elsewhere. I have been, however, a
close reader of THE REVIEW and an admirer
of its policy for years, and right here let
me add I am going to give a more hearty
encouragement to clean journalism than a
pat on the back and telling you that you
publish a good paper. That sort of thing
may make you feel good, but it doesn't
pay printers' bills, and next year you are in
line for the biggest contract which I shall
make with any trade paper.
"I feel that I had rather support an en-
terprise that I have confidence in than one
that is liable the moment my patronage is
withdrawn, or if I seek to curtail, will
jump at my throat or at my pocketbook.
No, my boy, if we fail to keep the journal-
ists who have proven themselves earnest in
the past in line, and give our support to
the cut-throats, we may need the support
of conscientious workmen and that too,
badly—when the other fellows put the
screws on."
*
•
The M. Steinert & Sons Co., of Boston,
and Alex. Steinert in particular, are to be
congratulated upon the auspicious opening
of the new Steinert Hall in that city which
is conceded by the press and public to be
one of the most beautiful and satisfactory
rooms for chamber music in the United
States. The occasion was marked by the
presence of a la r ge and fashionable audi-
ence, the leaders of society and music
being out in full force.
The critics have been a unit in their
opinion that a long standing and deserved
reproach against Boston has been removed
and that, at last, the "Hub" has a music
hall worthy of the name.
It is truly a monument, not alone to the
genius of the architects, but to the value of
Alex. Steinert's ideas, whose pet concep-
tion it is. And, mark you, he went under
the earth thirty-five feet to insure such re-
markable results. The hall, beautiful in
the simplicity of its design, daintiness of
finish and perfection of equipment, is acous-
tically a solace and a delight to auricularly
sensitive lovers of music.
This new abode of music further empha-
The great success which is attending the
Commercial Travelers' Fair at Madison
Square Garden is to be attributed, in a
large measure, to the indefatigable efforts
of the genial director general, Col. A. B. De
Frece. The Colonel has overlooked nothing
that would tend to make the Fair one of the
most notable ever held in this city, and
through his personal labors he has been
able to secure the support of men and
women famous in the political, social and
fashionable world, to aid this commendable
enterprise. The many interesting features
a manager of a Fifth avenue retail store
a few days ago, he said: "We are prepared
to pay a good salary to an up-to-date, com-
petent outside man, who understands his
business and who is willing to work faith-
fully in the interest of the house he repre-
sents. My inability to secure such a man
has compelled me to work myself almost to
death for the past two weeks in order to hold
the trade which is coming our way just
now."
• *
I am in receipt of a little card from O. K.
Houck & Co., Memphis, Tenn., which as an
advertising idea is certainly clever. It is
an illustration in colors of a pair of scales.
Suspended from the hook of the scales is a
smiling rosy-cheeked cherub who has
around him sufficient clothing to be
weighed. Above the happy youngster are
the words "Sterling Pianos" in bold type;
below, the quotation, "Two Home Treas-
ures."
RETAIL trade with Geo. Steck & Co. has
opened up well this week, a number of cash
sales being made on Monday and Tuesday.
MRS. SARAH BRUNO, wife of Chas. Bruno,
Jr., of C. Bruno & Son, died at her home
in Brooklyn on Friday last, Dec. 18th.
THE sale of the assets of the J. P. Sim-
mons Co. and J. P. Simmons & Co., of
Louisville, Ky., took place on Wednesday
Dec. 23d.
PART of, the big stock of maple and other
lumber carried by Decker Bros, has been
purchased by the Staib Piano Action Manu-
facturing Co. and will be used by them in
the manufacture of the Staib actions. The
wood is splendidly seasoned and of choice
quality.
COL. A. B. DE FRECE.
THE great Boston Music Hall organ, one
which have drawn thousands daily to this of the most famous instruments of its kind
Fair were planned by him, and he has in the country, is to be sold. This organ
demonstrated that he is par excellence one was removed from Music Hall some time
of the greatest organizers of huge affairs of ago and is now awaiting a purchaser.
this kind perhaps in the country.
THE Lindeman & Sons Piano Co. are
The Fair is certainly worthy of one, if
sending
out some very tasteful calendars.
not several visits. It presents a bewilder-
ing picture of color and animation. There
EASTERHROOK & Co., 21 East Market
are fluttering pendants, gaily decorated street, Corning, N. Y., are offering to sell
kiosks, pretty looking booths and handsome their music business very cheap.
women galore at the Garden. The iron
E. S. WILSON & Co., music trade dealers,
work of the superstructure is hidden behind
Oshkosh,
Wis., suffered a slight damage
flags and bunting. The amphitheatre is
to
their
stock
by fire Dec. 12th.
crowded with quaint little houses, where
pretty girls sell candy, cakes, laces, rib-
WM. DALLIIJA DUTTOII, of Hardman,
bons, bicycles, water filters, or dispense Peck & Co., stated to THE REVIEW on Wed-
pink drinks.
nesday last: "Our holiday trade has really
Downstairs, where there is a fac-simile been excellent; there has been a good
of the Midway Plaisance, there are so many demand for both upright and grand pianos
interesting features that it commands as and we are well satisfied with the showing
much, if not more attention from visitors for December."
than the big display upstairs. There is
THE stock in the Mathushek & Son Piano
a Turkish Theatre, the Cafe* Chantant and
Co.'s
branch store in New Brunswick, N. J.,
a thousand and one other attractions which
was
damaged
by fire on Dec. 21st, to the
make the Commercial Travelers' Fair
extent
of
$1,000.
unique in many respects.
* *
Competent "outside" salesmen seem to be
scarce in New York just now. Talking with
It's a long advertisement that has no turning-
and the pay will come after awhile, sure.