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Coin Machine Review (& Pacific ...)

Issue: 1945 August - Page 56

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Candy Operators Will Be "Food
Merchants" In Years .Ahead
Cleanliness . . . . a point so little con-
sidered in these busy war, months, but so
definitely important in the over-all picture
when future operations of coin·operated
vending equipment is considered.
How long would you trade with a shop
where filthy means of handling the foods
you buy to take home are prevalent? How
long would you continue to patronize a
restaurant where no consideration was
given to cleanliness? And, how long do
you expect patrons to patroniZe your
vendors when they are dirty, grimy and
loudly bespeak evidence of poor house-
keeping; and when servicemen in dir ty
unpressed clothes and u niforms are ob-
served by the general public servicing the
units they are expected to patronize.
Cleanliness in operating pays dividends.
It has been proven over and over again
by prominent operating organizations in all
parts of the country, and if you are to keep
abreast of competition and hold your right-
ful place in the candy vending machine
field in the years ahead, it is time to give
full credence to the "little things" that
may spell success or failure for you in
a very short time.
To begin · with, if you are operating
candy and bulk vendors you are actively
engaged in the food business. The National
Confectioners Association is spending two
million dollars in advertising to sell this
food program to the public and succeeding
remarkably well.
The value of candy as a wholesome,
delicious, energizing food is being dra-
matically illustratec;l by the Army and
Navy. Through extensive laboratory and
field tests, the food technologists of t he
Army and Navy have developed the beSt
meals ever made available to the nation's
Armed Forces. It is particularly noteworthy
that confections are included in ALL of
the rations of our fighting men in combat,
bomber crew and lifeboat rations where
weight and space are precisely calculated.
Candy is included because it is a concen-
trated form of energy, giving fuel to the
body and it tastes good!
When well-stocked candy vending ma-
chines are in evidence again you can bet
that the public will remember the part
candy has played in the war and recognize
it as a food product with a lift; and the
sparkling clean and neat machines will
get the nod on business.
The other day we had the opportunity
to observe a vending machine operator
servicing a bulk vendor. He drove up to
the spot in a sad looking old crate that
was a likely candidate for the junk heap.
We'll admit new cars are not available
but the car the operator was using could
have been benefitted by a little tender
care-a paint job and a dusting and wash-
ing, from time to time, to keep it clean
and neat looking. When the car was
parked the operator strutted forth in shabby
work clothes, fondled a string of keys,
found the right one and opened the vendors.
From brown bags he fined the machines,
More Sugar Cuts
WASHINGTON - Manufacturers of
candy are now working under a sugar al-
lotment of 50 per cent of base period use
in this third quarter of 1945. The newest
quota, the smallest for the candy industry
since the start of the war, represents a
24 per cent actual reduction and a 15
per cent "factor" cut as compared with
the 65 per cent allotment in effect for the
second quarter of this year. Unless some
drastic improvement will be effected in
the sugar supply, the 50 per cent quota
will be continued into the fourth quarter.
COIN
Meanwhile at a luncheon of the As-
sociation of Manufacturers of Confection- MACHINE
ery and Chocolate in New York, Herman REVIEW
1. Heide, of Henry Heide, Inc., told memo
bers that on the basis of current con·
ditions and outlook, another cut in the
industrial sugar allotment looms for the
FOR
first quarter of 1946. He said the industry
may count themselves very lucky if the AUausr
IHI
50 per cent allotment announced for the
third quarter is maintained until spring.
57
1944 Candy Output
CHICAGO-Output of candy in 1944
totaled nearly $650 million, according to an
estimate made by Philip P. Gott, presi-
dent of the National Confectioners' As-
sociation, based on preliminary reports by
the Department of Commerce.
This was an increase of 13 per cent
over the $575 million in 1943 and there
was an 8 per cent advance in poundage
to a record of 2%, billion pounds com-
pared to 2,561 million pounds in 1943.
( See CANDY OPERATORS, Page 58)
Who'll Be the First to HauL'Away
NEW MACHINES?
Get your name "in the pot" now for advance information
on NEW VENDING MACHINES & SUPPLIES which Viking
will soon be distributing on an exclusive basis. The "pot luck"
operators may have to wait many months after deliveries start
• • • SOl don't delay. Tell us what your needs will be so we can
work with you when the first sh ipments arrive.
Viking Specialty (3ompany
530 GOLDEN GATE AVENUE
SAN FRANCISCO 2, CALIFORNIA
Time and time again Northwestern bulk venders
have proved their worth as steady, dependable
money·makers under any and all conditions. That's
why so many operators, and others interested in a
permanent income, are looking forward to the time
when these machines will again be available. To
make sure of your postwar success, pl~n now to in·
vest in Northwestems-venders built for operating.
In the meantime, keep in touch with activities
through our free monthly paper The Northwesterner.
THE
NORTHWES~
1 lAST ARMSTRONG STREET
CORPORATION
MORRIS
ILLINOIS

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