Coin Machine Review (& Pacific ...)

M usicraff s Sinatra
NEW YORK.-Musicraft C.orp.orati.on
n.ow has its very .own Sinatra in the flesh
.of .one Phil Brit.o wh.o is currently debuting
.on Musicraft discs.
Brit.o is t.o receive a maj.or build·up
thmugh Musicraft and already special
streamers, 100,000 ph.ot.os and t.ons .of pro·
m.oti.onal material are .on the way t.o Mu·
sicraft distribut.ors in all parts .of the
c.ountry.
Paul Lavalle-he .of the W.o.odbury L.ower
Basin Street Society pr.ogram .on Sunday
nights-c.onducts his .orchestra and back·
gr.ounds Brit.o .on first quartet .of tunes f.or
Musicraft. Tunes,.on the first f.our, include
My Heart Tells Me, Little Did I Know,
By the River 0/ Roses, and Surrey With the
Fringe on Top.
Acc.ording t.o Musicraft, Brit.o is hand·
s.ome and they in tend t.o make him the
pin·up b.oy .of 1944.
Kleer-Flo Unit Installed
LOS ANGELES.-The E. T. Mape Music
C.o. has installed a Kleer·FI.o chassis wash·
ing mechanism and is n.ow .offering this
added service t.o music .operat.ors in the
West.
The unit is n.othing m.ore than a g.o.od
bath f.or a mechanism with the cleaning
s.olvent directed where it will d.o the m.ost
g.o.od. A filter keeps the s.olvent clean and
a f.orced n.ozzle sh.o.ots the cleaning stream
int.o, and thr.ough, the m.ost rem.ote parts .of
a mechani m. The entire bath, plus a c.om·
plete lubricati.on j.ob f.or the mechanism,
requires less than tw.o h.ours and a brisk
business is being enj.oyed .on the service.
Hat for Hedda
HOLLYWOOD - Spike J .ones and his
rub·a·dub·dub City Slickers are featuring
a new tune these days entitled A Hat For
Hedda Hopper. In retaliati.on Hedda has
designed a City Slicker Hat, an amazing
lid c.overed with tin whistles, kaz.o.os, and
tiny c.owbells. Hedda calls the chapeau her
"d.ouble duty" headpiece. She plays it as
well as wears it.
The J.ones b.oys have c.onsulted the musi·
cians' uni.on claiming a pers.onal f.oul.
Weston Music Chief
HOLLYWOOD - Paul West.on, f.ormer
music arranger f.or T.ommy D.orsey, B.ou
Cr.osby, Dinah Sh.ore and .other ren.owned
artists, has been named rec.ording direct.or
.of Capit.ol Rec.ords, Inc.
West.on has a number .of .outstanding
sides f.or Capit.ol t.o his credit, and will c.on·
tinue t.o make rec.ords f.or Capit.ol in addi·
ti.on t.o supervisin~ .other rec.ordings.
* * *
"Mama, can the nurse fly?"
"Why d.o y.ou ask that, preci.ous?"
"'Cause papa just called her Angel."
"Yes, darling, she will s.o.on fly."
to MIRACLE POINT?
Lower Cost Per Play
Miracle Paint extra long life and performance
reduces c ost per play , increases p rofit.
You profit more us ing Miracle Points . Order from
your record jobber or buy di rec t .
m. A. IiERETT [ORPORATIOn
722-724 WEST WINNEBAGO ST . • MILWAUKEE 5, WISCONSIN
A Music Operator Never "Knows It All"
by
Jack Gutshall
Jack G utshall Dist. Co .• Los Angeles
several years .of .operating aut.o·
matic ph.on.ographs it's mighty easy f.or
an .operat.or t.o gain the .opini.on that he
kn.ows just ab.out all there i t.o kn.ow ab.out
.opera ting, that he can size up a l.ocati.on
practically fr.om the curb and kn.ow whether
it is w.orth while instal ling a ph.on.ograph in,
and if s.o the vintage machine the sp.ot is
w.orthy .of. Sad it is t.o.o, that such .opini.ons
.of .one's .own judgment are all.owed t.o f.orm
f.or m.ore .often than n.ot the .operat.or will
find his .opini.ons were c.ompletely wr.ong.
S.ome .of the mQst pr.ofitable and success·
ful sp.ots are l.ocated where y.ou'd never
expect such grQsses and the intelligent
.operat.or will ferret .out these sp.ots and n.ot
let a pre·supp.osed Qpini.on deter him in the
least.
OperatQrs are essentially salesmen fQr
after installing a piece .of equipment each
subsequent visit am.ounts t.o keeping the
l.ocati.on s.old .on the equipment AND the
.operat.or.
At Devil's Lake, a t.own .of 5,500 in
N.orth Dak.ota, the Manns .own a department
stQre that d.oes a busi ness .of $500,000 a
year. A salesman driving thr.ough Devil's
Lake and seeing .only a m.oderate sized t.own,
naturally assumed that there was n.ot much
business there f.or him, and hurried .on t.o
Farg.o with 30,000 p.opulati.on where he was
reasQnably sure .of getting a g.o.od·sized
.order. What he failed t.o understand was
that paved r.oads had extended the trading
area .of Devil's Lake far bey.ond the c.or·
p.orate limits. Paved rQads had likewise
made it p.ossible f.or the farmers ar.ound
Devil's Lake t.o get their produce t.o mar·
A
FTER
6SC7·5Z3·80·83·2A4G ond 70L7
These tubes are next to impossi ble to secure. We have a d a pters for making the changeove r
that require no cha nges in the amplifier or remote boxes.
# 100-6SC7 to 7F7
110- 5Z3 t o 5U4G
125-80 to 5T4, 5V4G , 5Y3 o r 5Z4
126-83 to 5U4G or 5X4
$3. 00 Each in lots of Six
1# 205-2A4G to 2051 (Seeburg Guns )
210-2A4G to 2051 (Remote Musicl
215-70L7 to 7A4·7A5 (Seeburg Remote
Boxes)
$6 . 50 Each, Minimum Shipment of Six
These have all bee n t ried and proven thorou g hly satisfacto ry. WE G UA RAN TEE SATISFACTION .
Abso lute ly no wor ry. a nyo ne can make the change, carry t hese in your service kit as sta nd a rd
eq ui pment. O ne·th ird wit h ord er. balance C . O . D.
HERMITAGE MUSIC COMPANY
416A BROAD ST.
NASHVILLE 3, TENN.
COIN
MACHINE
REVIEW
29
FOR
MARCH
1944
JACK GUTSHALL
ket mQre easily and they had m.ore time and
m.oney t.o spend in t.own.
The same c.onditiQns have affected the
music .operat.or. Out·Qf·the·way sp.ots are
d.oing m.ore bu iness tQday than ever bef.ore
because .of their easy accessibility t.o a
restricted area ar.ound them. Gas rati.oning
and tire sh.ortages have c.ontributed sub·
stantially tQ this c.ondit i.on and theref.ore
s.ome .of the l ittle "h.ole·in.the·wall" estab·
lishments al.ong the way may be even m.ore
lucrative sp.ots f.or .operating t.oday than the
gaudy tinselled establishments on a busy
th.oroughfare.
An.other imp.ortant fact.or tQ keep an eye
011 ill music .operating in the years ahead is
the rural t.own which seems destined tQ play
an increasingly imp.ortant r.ole in the ex·
pansi.on .of American business. There is a
far·reaching m.ovement .on fQQt to decentral·
ize industry. The last depressi.on taught in·
dustrialists that the .only way .our c.ountry
c.ould be made depressi.on·pr.o.of was t.o
make it p.ossible f.or w.orkers tQ have en.ough
gr.ound ar.ound their hQmes s.o that in an
emergency, such as we had in 1933 and are
again sampling t.oday, they can gr.ow things
they eat. Obvi.ously this plan is n.ot feas·
ible if industries are l.ocated in big cities.
They have t.o get .out intQ the c.ountry, and
that is what they are d.oing and will c.on·
tinue t.o d.o just as fast as they can.
L.o.oking ahead a few years it is easy to
see where many .of these t.owns which n.ow
- - - -- - - - - T URN PAC,.;
THE BLUE BLOODS OF THE INDUSTRY READ THE REVIEW EXCLUSIVELYl