Coin Machine Review (& Pacific ...)

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IMMEDIATE DELIVERY ON NEW SEEBURG SYMPHO N OLAS
EAST COAST PHONOGRAPH DISTRIBUTORS, INC.
625 10th Ave., New York
( Phone: LOngac:re 5-4877)
Production Of Games
Heavy For Gottlieb
56
COIN
MACHINE
REVIEW
CHICAGO-With orders for their new
baseball hi t, Batting Champ, coming in at
an increasing speed, and the famous twins,
Lot-O-Fun and Lot-O-Smoke, being put
back into heavy production for the third
time, officials of D. Gottlieb and Company
state that th ey an ticipate a busy summer.
"Seasoned distributors marvel at the suc-
cess of Batting Champ," heads of the com-
pany state. "This new hit is proving not
only the outstanding baseball hi t of the
year, but a record-smashing money-maker.
This is due to two sensational new ideas.
"First the game allows th e player to
build u p an amazing total of batting aver-
age points by skill, right while playing;
and second it introduces an exclusive new
electro-mechanical improvement, heretofore
believed impossible in a coin game.
"The game can be operated in practicall y
any terri tory, and under almost every kind
of condition, with a top profit. Provisions
are now being made at the fac tory for a
long run at peak production."
Lot-O-Fun and Lo t-O-Smoke are also
back in production, officials sta te. Orders
are still coming in strong and the factory
has been forced to work overtime to meet
demands.
♦
Sam Kressburg, Mgr.
Golden Returns from
Eastern Trip
LOS ANGELES- Will R. Golden, U-
Need-A-E,ak distributor, returned in July
from a two and one-half mon th trip through
the East and Middle West. Golden covered
22 states .and called on hundreds of opera-
tors. He reports that the business trend is
definitely up and that operators report an
increase of over 30 per cent over last year.
Operators interested in the new six, eight
and nine column cigarette machines, now
being placed on the market by U-Need-A-
Pak, will be able to inspect them at the Los
Angeles office within the next 30 days,
Golden states. They have been on test lo -
cations for several months in the East and
are now, ready for distribution.
♦
CHICAGO-"Webster did a wonderful
job of describing Variety for us," Ray Mo-
loney, president of the Bally Manufactur-
ing Company, states, when discussing their
new novelty game. "The definition of the
word variety in Webster's dictionary is 'in-
termixture of a succession of different
things; variation; diversity; change,' and
that is just what we wanted to give the trade
when we produced Variety. It is a varia-
tion, diversity and change from anything
that has ever appeared on the market be-
fore.
"Variety is the spice of games, and it
brings an entirely new principle to the
coin machine amusement division. Where
our Bally Reserve allowed the coin to
build up a large award, Variety allows the
player to build his own award as he plays
the game. The suspense is there as the
player is never sure of a winner un til the
very last second of play.
"Spice is added to the game as Variety
recreates live bumpers of dead ones and
allows each hit on a dead bumper to regis-
ter ano ther point, and still give the player
the suspense thrill of shutting off other
bumpers on the playing field at the same
time."
Variety is put out with a beautiful cabinet
and has many of the best features of previ-
ous Bally hits. It is now in heavy production
at the Bally plant.
♦
• •
Mose Lightfoot, one of the best hod
carriers on the job, lost his footing and
fell to the street, four stories below.
Mose hit on his head, struck the ce-
ment pavement and went through to the
basement
When - the foreman went to the base-
ment, expecting to find Mose cold and
stiff, he met Mose corning up the steps.
"Great Scott, man, aren't you killed?"
he cried.
"No," Mose replied, dusting off his
clothes. "I guess dat concrete pavement
rnusta broke my fall."
BRILLIANT
ILLUMINATION
IS MAKING BIG PROFITS EVERY-
WHERE AND WILL MODERNIZE
YOUR EQUIPMENT
"Fats" Waller
lllueblrdl
"Fats" Wall er is known throughout the
country as a Bluebird recording artist and
for his singing and mastery of the piano
and organ. Like many another minister's
son, "Fats" at the age of fifteen, decided
against his fa ther's wishes that he don the
cloth, and instea·d chose music as his career.
A few years of theatre and night club work
followed, and then came his first real
"break" in the form of an assignmen t to
write the music for the show, " Keep Shuf-
fling." Next came a tour of the P ublix
theaters as an organist, and in 1930 he was
engaged to write the lyrics of another musi-
cal show, "Hot Chocolates." Since that
time he has toured abroad and was head-
lined at th e leading night clubs in England
and on the Con'iinent, but is now back in
this country continuing his personal appear-
ances and success on Bluebird records.
Webster Knew
His "Variety"
Complete $25.00
This attractive grill scientifically designed with
cast aluminum and the finest new red illumi-
nated plastic combined with the beautiful new
red louver corners and door design. Music
merchants install this equipment. It will make
you money, save you money, and satisfy your
locations.
Lower Grill $12.50
Available for 616, 616A, 617, Pl2, 412 , 416
Corner Ensemble $12.50
Descriptive Literature On Request
MIL TON H. LANCE
418 S. Glendale Ave.
f_
Glendale, Calif.
https://elibrary.arcade-museum.com