Coin Machine Review (& Pacific ...)

I
NDICATIVE of whdt every phonogrdph operd - his own locdtion o w ners dS his guests . Let them
tors' dssocidtion is fdcing or will fdce ,sooner or know the Associdtion members are redl fellows .
Idter, the Cdl i fornid Music Operdtors Associd- Let them know they ' re strdight business men, in
tion (Southern Division) hds developed to the point business to provide the best of music service to the
where members shou Id receive benefits thdt Cdn be locdtions dnd to mdke d proportiondte share of
medsured in terms of dolldrs dnd cents . Non- money for the locdtions dnd for themselves . limit
members should find it so gredtly to their d'isddvdn- dll speech-mdking dt the joint dffdir to d totdl of .
tdge not to belong thdt they will bend every effort dbout 10 minutes, but - hdve something to Sdy in
to meet with membership requirements dnd enter . those 10 minutes dnd mdke it strong . Let them know
thdt there are commission chiselers who might offer
thei r dppl iCdtions.
Every dssocidtion pldces upon its members certdin them d higher percentdge thdn they dre now getting;
obligdtions thdt must be lived up to. Some orgdnizd- but let them know why it won't Pdy them in the
tions hdve found it edsier to "put teeth" into their long run to dedi with d chiseler- thdt he cdn't give
rules thdn others . But "putting teeth" into d code them service, records, good equipment, etc ., dt
of ethics is like trying to enforce d prohibition thdt price . Then spend the rest of the evening giv-
dmendment. Any cooperdtive movement to be suc- ing those locdtion owners the best time they ever
cessful must hdve voluntary support dnd membership . hdd in dll their lives .
Don 't worry dbout the locdtion OWJlers getting
Just becduse dn invitdtion to join is not dccepted,
dn dssocidtion need not resort to thredts . Afterdll, together dnd comparing notes on how much they
d thredt is d chdllenge; dnybody who hds d mind of dre now getting . Sooner or Idter it will come to d
his own will tdke up d chdllenge if the odds are point where dll locdtions will be Pdid the stdndard
dnywhere near even . Instedd of issuing thredts dS commission sCdle on the bdsis of gross edrnings . It
follow-ups to invitdtions, let the dssocidtion mem- might dS well start now. The fdct remdins thdt if the
bers go bdck into d huddle dnd improve their Associdtion members expect d square dedi from
orgdnizdtion to the extent thdt membership will be their locdtions, they must give d square dedi dll
around .
invdludble dnd irresistible to the hold-out.
How? Well, first let's see whdt methods are
Mdybe dn dffdir of this type would be the idedl
" out." You cdn't shut off the non -member's record time for the presentdtion of dn iron-cldd contrdct
supply or his new equipment becduse he Cdn edsily form prepared by the Associdtion dttorney. Some
purchdse both items under somebody else's ndme. operdtors hdve sdid thdt contrdcts are good; some
You cdn't chdse d commission-chiseler out of his hdve sdid thdt they don't medn dnything . But if dll
locdtions with d bunch of volunteer 100 per cent the Associdtion members get together on the Sdme
commission mdchines with dny degree of permdnent type of contrdct, it's bound to medn whdt it SdYS .
An dnnudl dffdir of this type, well pldnned in
success becduse you'll only chdse him into other
spots dnd eventudlly ruin d flock of good locdtions ddvdnce with every member particiPdting 100 per
for everybody.
.
cent, will do more thdn dny individudl efforts to
Instedd of negdtive medsures, here's d suggestion solidify the sentiment of the locdtion owners in
in the positive direction thdt Cdn be tried: Cement fdvor of equipment with the Associdtion sticker on
your reldtions with your locdtions so firmly thdt d it.
chis'eler cdn't bredk in . You Idugh; you Sdy' it cdn't
And don ' t think M r. Chiseler won 't be more dt-
tentive to membership invitdtions when he finds
be done . Don't be too sure.
The Cdl i fornid Music Operdtors' Associdtion thdt he Cdn't -top dny- more choice Associdtion
serves d definite number of locdtion owners; let's spots! He' ll redlize then, dS he should now, thdt it
Sdy for the purpose of illu~trdtion dbout 1200. is neither necessary nor prdcticdble to Pdy excessive
Throw d redl Pdrty for them, edch member bringing commissions on dutomatic phonogrdphs.
PACIFIC COIN MACHINE REVIEW, 1113 Venice Boulevard, Los Angeles, California. Phone: Fitzroy 8269. Paul W.
Blackford, editor and publisher; E. G. Thomas, Advertising Manager; Lenore Cady, Circulation Manager. Chicago office:
35 East Wacker Drive, CENtral 1112. C. J. Anderson, manager; E. W. Ziemann, assistant manager. SUBSCRIPTION
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MAC H I N E R E V lEW
MARCH ,
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