International Arcade Museum Library

***** DEVELOPMENT & TESTING SITE (development) *****

Coin Machine Journal

Issue: 1933 January - Page 74

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THE
72
COIN
MACHI NE JOURNAL
j
I
January, 1933
A t
1 HI- Pt:
*£*r .......
*
,h|-
Prize Winning Exhibit of International Mutoscope Reel Co* at the Annual Show of Amusement Park Owners. This Display Will Be
Duplicated at the Coin Machine Show in February
News o f W ings and th e O fficial
Sweepstakes
“ Before going into the develop­
ment of W ings and the Official
Sweepstakes, we were very care­
In a friendly talk w ith a Coin
Maehine Journal reporter, M r.
D avid
C. Rockola, President
of the Rock-Ola M anufactur­
ing Corporation, gave the fol­
lowing interesting facts about the
Company’s forthcoming new ma­
chines, W ings and the Official
Sweepstakes.
Says M r. Rockola:
“ Nowadays, there are so many
firms springing up into the busi­
ness, and everyone has a new
game or two, that operators are
getting to the point where an­
nouncements no longer get them
excited.
“And I don’t blame them some­
times.
“How ever, the two new games
that we shall presently place on
the m arket are really going to
have m erit. O f course, I realize to
make a statement point blank like
this may not be very convincing.
“ But, operators in this country
as well as in the leading foreign
coin machine centers know that
we have a good reputation for
putting out outstanding products.
ful.
W e made tests of every sort
and kind imaginable. Th e result
is that we have two games that
we know are proved profit m ak­
ers.
W h a t Is W in g s ?
“Take for example, W ings. W e
believe this new game puts to
good advantage the fascinating
principle of the pin games. H o w ­
ever, instead of being a mere
copy, it has a moving playing
field. The moment the player
puts the coin into the machine,
the whole board goes into action
w ith the result that not only is
the player himself interested, but
the game draws attention to itself
and ‘calls over’ other players.
Thus, the operator benefits by in­
creased play.
G ood L ooks
" It goes without saying that
good looks play an im portant part
in a machine. Therefore, in de­
signing Wings, we employed the
aid of some of America’s foremost
artists and designers. And, when
operators see the machine, they will
Enhanced Scans © The International' Arcade Museum
realize that the rsuits of pain were
worthwhile.
“You can talk about a rainbow
of colors, but W ings stands out
as a fine job of real beauty, we
believe.
“As for mechanism, w ell—-I’ll
leave that to any experienced op­
erator in the country. H e knows
that anything this company puts
out is mechanically right.
W h a t I s th e O ffic ia l
S w e e p s ta k e s ?
“W hen it comes to the Official
Sweepstakes, the word official de­
scribes the game.
“I t is the real thing. Horse,
jockeys, crowds, everything plus
. . . a special feature that makes it
possible to give changing odds.
“This means that operators w ill
have a game that they have long
needed. The Official is the real
game, and we are confident it
promises to make a clean-up all
over the country.
“N ow then, in a general talk of
this kind, it is somewhat difficult
to get into exact details. But if
any of your readers would like to
know anything special, I ’ll be
very glad to hear from them.”
http://cmj.arcade-museum.com/

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