Coin Machine Journal

THE COIN M A C H I N E J O U R N A L
118
February, 1933
Bally Manufacturing Organization
The Four Horsemen Swing Ballyhoo Into "High 9.9
By Patrick Mulcahey
H A Y T. MOLONEY
President of Bally Co.
JAMES M. BUCKLEY
Bales Manager
/T*HE newest pin game to be intro­
duced in the coin-operated field is
Ballyhoo. Although this new game
was not announced until the appear­
ance of the January issue of T he C oin
M achine J ournal , Ballyhoo has al­
ready demonstrated that it will be­
come an outstanding success.
On January 10, Ballyhoo was pro­
nounced perfect and a large organiza­
tion was formed for its manufacture
and merchandising on a quantity basis.
The new company, with headquar­
ters in Chicago, was named the Bally
Manufacturing Company and Ray T.
Moloney was made president.
Ray Moloney has been dealing with
ALFRED E. FOX
Advertising Manager
PATRICK MILLETTE
Production Manager
operators and distributors for a great
many years. He started in the game
’way back in the days when pushcarts
were new. He helped give impetus to
the rapid growth in popularity of the
punch board. He has worked with op­
erators in the distribution of vending
machines, skill games and amusement
devices of practically every kind.
Another outstanding member of the
Bally organization is James M. Buck­
ley, or just plain “Jim,” as he is known
to hundreds of operators throughout
the country. Jim will have charge of
sales and merchandising for the new
company. If you call at the Bally sales
office, it’s Jim who will greet you and
extend his good right hand in welcome.
The Bally Manufacturing Company
feel exceptionally fortunate in having
with them Patrick Millette, formerly
superintendent of production for the
Grigsby-Grunow Company, manufac­
turers of the nationally known Majes­
tic Radio. Mr. Millette has complete
charge of the production of Ballyhoo.
Among other members of the Bally
organization is Alfred E. Fox, who will
hold the position of advertising man­
ager. Mr. Fox has had nearly fifteen
years of experience in advertising and
sales promotion. He has been asso­
ciated with leading advertising agen­
cies as well as with manufacturers.
A comer in the factory where Ballyhoo it made.
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