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Automatic Age

Issue: 1935 December - Page 98

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AUTOMATIC AGE
102
December, 1935
B r o a d c a s t A r o u s e s F lo o d O f
E x c lu s iv e
E a s te r n
D is t r ib u t o r
FO R
S T
R e s e n tm e n t in T r a d e
A sample of the resentment aroused throughout the
industry is the following letter written to WLW by
Max Hurvich of the Birmingham Vending Co.
THE
O
N
E R
December 3, 1935
C O R P .
Station W L W ,
Cincinnati, Ohio.

Gentlemen:
As is our usual custom, the writer
and family were listening to W L W
broadcast last night. When the
K.O O LO X program was announced,
we listened to it as we would to any
other program.
D. ROBBINS & CO.
1141A DeKalb Ave.
Brooklyn, N. Y.
However, when the “true” story of
pin ball machines was given, we were
frankly astounded. That the writer
of the “ M E L O D R A M A ” has reflected
on an entire industry that is giving
employment to thousands of people
in the United States, we will not
discuss in detail. We will leave that
to the manufacturers.
A SK us about the lat­
est Stoner games.
Stoner games are always
assured money makers
and mechanically perfect.
H E R E ’S
i?
A
“ K N O C K O U T ”
15
ROUNDS
t l A o o guaranteed
? | 0 ~
TO THE WINNER
T H E B IG F IG H T . . .
600 H O L E ....................Form 3810
Pays o u t ..............................$16.50
P R IC E W IT H E A S E L . $1.14
PLUS
10%
FEDERAL
CH AS. A. B R EW ER
LARGEST
BOARD
AND
CARD
6320 Harvard Avenue
HOUSE
TAX
&
IN
SONS
TH E
WORLD
Chicago, U. S. A.
HIGH ANO I OW - A
N 8( PI AY 1 O
However, when this eager writer
for the sensational reflects on thou­
sands of operators and merchants all
over the country, we feel some objec­
tion should be raised. To begin with,
the writer and his customer-operators
are all law-abiding citizens. Most of
them have lived in their communities
most of their lives, and we resent
the reflection cast on us by this
writer. We wish to advise him to
begin w ith that we have no connec­
tion with any “ C O U N S E L O R ” or
click in some other city. We, as well
as all of the other operators in this
territory operate our business as
any other business is conducted.
W e believe this writer, and the
manufacturers of K O O L O X would re­
sent very much if we were to broad­
cast the report that your product is
made of inferior materials and that
you are perpetrating a hoax on the
American people. We further feel
you would resent it if we stated your
announced contest was a frame-up
and that you will give the prizes to
certain picked people, regardless of
the merits of letters sent in. How­
ever, this would be no more exag­
geration than some of the statements
your “ character actors” portrayed on
this station broadcast.
First of all, let me inform this
writer on some pertinent facts that
he might have learned himself, if he
Headed to see the
1936 WURLITZER-SIMPLEX
COIN MACHINE SHOW
HOTEL SHERMAN - CHICAGO
© International Arcade Museum
W U R L IT Z E R
BOOT H S
W U R L IT Z E R
RO O M S
126, 127, 128
111,
114,
116
http://www.arcade-museum.com/

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