Atari Coin Connection

PROMOTION IDEA
A Summer Competition:
Player's Choice
A multiple games competition
can be an excellent summer pro-
motion to keep interest high.
Select ten different games for the
event. It can be a player's choice
competition where participants
select five out of ten games (or any
other choice ratio) to qualify on.
ATARI
PINBALL PATCHES
FOR PROMOTION
•
I •
Qualifying:
Over a one to two week period,
the players can register their high
scores on the five games they
selected to qualify for t he big
match. Scores should be verified
by employees and can be adjusted
for new individual high scores
during the qualifying period.
Each game should be given 10
score points. The player with the
top score for that game earns 10
points, second high score = 9
points, etc. By adding each con-
testant's points together for the 5
games selected, the top qualifiers
are identified.
Finals:
The final match should be well
publicized to attract many spec-
tators ..
Using the same point accumula-
tion scoring plan for the finals, the
chosen finalists can compete on
the 5 most popular games from the
qualifying rounds.
A poster scorecard continually
updated during the event will add
to the excitement. Also a commen-
tator (Howard Cosell-type) to an-
nounce highlights of the game
play gives an extra boost to the
competitive spirit.
The top winners should receive
prizes and have their photos
posted in the location for higher
participation at the next com-
petitive event.
SPECTACULAR
SUPERMAN* T-SHIRTS
'
As a promotion extra for Atari's
SUPERMAN* pinball game, a spe-
cial patch is offered. The official
SUPERMAN* shield in a stick-on
or sew-on embroidery patch
(l½'' x 2'') is available through
Atari directly or can be ordered
through Atari distributors.
The patches are available in
quantities of 200 for $20. With the
first orders we receive, a bonus of
100 SUPERMAN* comic books will
be sent at no charge (while quan-
tities last).
To order patches directly, send a
check or money order to:
Atari, Inc.
Coin-Op Promo Offer
P.O. Box 9027
Sunnyvale, CA 94086
Be sure to include your name,
address, and telephone number
with your order. Allow 4 weeks for
delivery.
1
Promo T-shirts are available to
order through Atari distributors.
The familiar SUPERMAN* Shield
is on a blue or yellow shirt with
the Atari logo on the back. These
attention-grabbing T-shirts are a
favorite promotion item and are
certain to be popular among
SUPERMAN* p i nball players
everywhere.
* TM and © DC Comics Inc.
STAFF
Publisher-Atari, Inc.
Editor-Carol Kantor
.
Art Director-Evelyn Lim
*TM and © DC Comics Inc. 1979
Atari Inc.
1265 Borregas Avenue
Sunnyvale, California 94086
Bulk Rate
U.S. Postage
PAID
Sunnyvale, CA
Permit 317
ATARI®
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