Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
50
THE
MUSIC
TRADE
REVIEW
for sales and display purposes. Herewith is
reproduced a window in the above firm's store
Sam Fox Publishing Co. in One Month Creates which was dressed immediately upon the re-
Big Sale for "Alabama Moon"—Dayton Music ceipt of the music. This was probably the first
display given to "Alabama Moon," but since
Shop Has First Window Display of Song
that time many other dealers have shown the
It has only been a little over a month since number conspicuously.
The Dayton Music House is one of the most
the Sam Fox Publishing Co., Cleveland, O., in-
augurated a publicity campaign exploiting the progressive in the Middle West and has a store
song "Alabama Moon." Since that time the that is exceptionally well appointed and one
INTENSIVE CAMPAIGN SUCCESSFUL
MAY
22, 1920
LAWTON CHOOSES "THE CROCODILE'
Wants Irving Berlin Song for Feature Motion
Picture Coming to Broadway Theatre
Stanley W. Lawton, general music director of
the B. S. Moss vaudeville theatres, has an excel-
lent reputation as an arranger of musical set-
tings for feature pictures. In addition he is the
composer of the music for two vaudeville acts,
"The Human Victrola" and "Usher's Quartet."
Recently he visited the office of Irving Berlin,
Inc., in an endeavor to find something in an
Oriental theme which could be used in a big
motion picture shortly to be produced. On hear-
ing the Berlin publication, "The Crocodile," he
immediately accepted it as the most appropriate
number for his purpose. The picture, in con-
junction with the music of "The Crocodile," has
not yet been announced. However, it is de-
scribed as an unusual production produced by
a very large organization.
'SWANEE" AS POPULAR AS EVER
"Swanee," the big success in the catalog of
T. R. Harms and Francis, Day & Hunter, con-
tinues to increase in popularity, as is shown by
its use by well known vaudeville artists and the
sales of the number reported by the trade.
"Swanee" was originally sung by Al. Jolson.
Attractive Window Display of "Alabama Moon 1
number has demonstrated in many ways that the that makes a special feature of giving timely
original predictions made by the publisher re- numbers an attractive position both on their
garding its possibilities were not exaggerated. display counters and in their windows, with the
Among the early visitors at the office of the result that the sales of the house are always
publishers, before the release of the song, were quite heavy.
Messrs. Merritt and Thomas, proprietors of the
"Alabama Moon" has had a heavy sale in
Dayton Music Shop, Dayton, O., who, after the Ohio territory, and other sections of the
hearing the number rehearsed, were so im- country are constantly reporting an increased
pressed with its melody that they immediately demand.
ordered a large quantity of copies to be used
EASTERN MUSIC SUPERVISORS MEET
FOUR SONG HITS
(I'LL SEE YOU IN)
"C-U-B-A"
"MY SAHARA ROSE"
(ED. WYNN'S CARNIVAL)
"WAS THERE EVERATAL LIKE YOU?"
"THE CROCODILE"
Price for 30 days, 18c
IRVING BERLIN, Inc., 1587 B'way,N.Y.
Three-day Convention Held at Hotel Pennsyl-
vania, New York, This Week
On Monday, Tuesday and Wednesday of this
week there was held at the Hotel Pennsylvania,
New York, a conference of Eastern music super-
visors. In addition to the meeting, there were
a number of exhibits by the various music pub-
lishing houses who give attention to the teaching
field. On Wednesday evening there was held
a banquet of the supervisors, at which many of
the publishers and a number of their song writ-
ers were guests. Much of the activity shown
by the publishers at the meetings was under
the direction of Henry Teller of Witmark's.
Al JolsoiTs Sensational Song HIT
"SWANEE"
By GEORGE GERSHWIN
DEALERS, ATTENTION!
THIS IS SOME SONG
T. B. HARMS & FRANCIS, DAY & HUNTER
62 West 45th Street
SONGS
That Reach
Every Heart
Tremendous
Sellers
AJ.StasnyMusicCo.
56 W. 45tk St.,
Ntw Ywk
New York
We Are the Publisher*
of the Terrific
Song Success
Roses ot Picardy
Featured by JOHN McCORMACK
CHAPPELL & CO., Ltd.
41 East 34th Street
NEW YORK
347 Yonge Street
TORONTO, CAN.
The Vandersloot Music Publishing Co., Wil-
liamsport, Pa., is giving much publicity to the
following songs: "Hawaiian Twilight," "In
Shadowland," "Let Me Dream," "Spanish
Moon."
Dear Heart
If You Would Care
for a Lonely Heart
Drifting
Sunshine Rose
Carmenella
C. C. CHURCH AND COMPANY
Hartford
New York
Londo
Patis
Sydney
ROBERT TELLER SONS & DORNER
Music Engravers and Printers
SEND MANUSCRIPT AND IDEA OF
TITLE FOR ESTIMATE
311 West 43d Street
New York City
BUY YOUR MUSIC FROM
BOSTON
Publishers
WALTER JACOBS BOST'OTMISS.
"Peter Gink" 0Nn ::£,i "Arabella" \ ^
Oliver Ditson Company
BOSTON
NEW YORK
Anticipate and supply Every Requirement of Music
Dealers
White-Smith Music Pub. Co.
PUBLISHERS,
PRINTERS AND ENGRAVERS OF MUSIC
Main Offices: 62-64 Stanhope St., Boston..
Branch Houses: New York and Chicago