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THE MUSIC TRADE
MAY 3, 1919
9
REVIEW
PITTSBURGH PIANO MEN^ MAKING PLANS FOR EXPANSION
Prosperous Condition of Local Music Trade Shown in Improvements at Retail Headquarters—
Schroeder Piano Co. Enlarging Extensively—Attractive Display of Christman Grand
PITTSBURGH, PA., April 28.—Unmistakable signs being enlarged, and when this work is com-
of the prosperous era that is now on in Pitts- pleted there will be nine additional talking ma-
burgh and vicinity in the piano and allied music chine booths and more space for the display of
trades are seen in the extensive plans that are pianos.
under way by some of the piano firms in improve-
"One of the most successful sales we have
ments and the securing of additional space. An- ever conducted" was the statement made to The
nouncement was made to-day by the Schroeder Review representative by W. C. Dierks, general
Piano Co. that architects are at work on plans manager of the C. C. Mellor Co., in referring to
for the general improvement of that company's the extensive annual spring clearance sale.
store and display rooms now located on Liberty
Considerable interest was taken by the pub-
avenue. It is the intention of the firm to add lic in the showing of a handsome Christman
5,000 additional feet of floor space and make a studio grand piano which was displayed the past
number of other changes that when the work is week in the show windows of the Henricks
completed will make the store one of the most Piano Co. on Liberty avenue. Mrs. C. C. Mul-
complete of its kind west of New York. The len, secretary of the Henricks Co., in referring
plans of the company provide for the installa- to the possibilities of window displays as an aid
tion of fifteen additional talking machine booths to the selling side of the business, stated that a
as well as much additional space for pianos and newly wedded couple in passing the window
the music roll department. There is also now were attracted by the Christman studio grand
being considered the advisability of adding an and on entering the store made some inquiries
additional floor to the building. Work is to be and before leaving had placed an order for the
started as soon as the plans are drawn and ap- instrument.
proved, and it is understood that the cost will
Paul G. Mehlin, of Paul G. Mehlin & Sons,
total between $30,000 and $35,000.
The was in Pittsburgh the past week calling on the
Schroeder Piano Co. report business as "most ex- ttade here. Mr. Mehlin, who was in the serv-
cellent," and it was stated that the March busi- ice of the nation, was recently honorably dis-
ness was far in excess of that of any previous charged from the army and is now on his first
March in the history of the firm.
trip as a representative of the Mehlin Co. He
The handsome new store of the Schroeder was quite enthusiastic over the demand for
From
Piano Co. at Charleroi, Pa., which has been Mehlin pianos, especially the grands.
undergoing extensive alterations and improve- Pittsburgh Mr. Mehlin went to Sharon, Pa.,
ments, has been completed and is open for busi- where he called on M. V. DeForeest, of W. C.
ness. The store occupies a site 40 by 120 feet DeForeest & Son, who for years have been
on Fifth street and is right in the heart of the handling the Mehlin pianos.
shopping section of the town. It is a store that
The versatile and enthusiastic Alex McDon-
the firm claim is a "metropolitan store in a small ald, of Sohmer & Co., was another visitor to the
town." There is floor room for 125 pianos as Pittsburgh district the past week.
Mr. Mc-
well as talking machines and music rolls and Donald, who was en route West, was most ef-
records. The manager of the Charleroi store is fusive concerning the Chicago convention of
George Day, who is well known to the trade the National Association of Piano Merchants
and who has been eminently successful in build- and was emphatic in advising all of the trade
ing up a most satisfactory business. The talk- he met to make no other engagements for the
ing machine department is under the able direc- week beginning June 2 than the Chicago con-
tion of Miss Callie Bell. Her ability is well vention.
reflected in the sales both of talking machines
W. C. Dierks, of the C. C. Mellor Co., was a
and records that have been made since she has business visitor to New York City.
had charge of the department.
George and William Schroeder, of the Schroe-
The Butler, Pa., store of the Schroeder Co., der Piano Co., left on a fishing expedition to
under the management of John Strass, is also .Center County, Pa., points.
Charles A. Graninger, organist and choirmas-
ter of the Sixth United Presbyterian Church of
Pittsburgh, professor in music and prominent in
CHARACTER
musical circles, died here Thursday, April 24,
"Admirable Quality; Acknowledged Reputation"
after a brief illness. He was born in Cincin-
—{SltnJard DitUonury)
nati January 2, 1867. For seventeen years he
was professor of music in the Cincinnati College
of Music, a director of music of the Orpheus
Club, and for fifteen years organist and director
of the Second Presbyterian Church of Cincin-
nati. He also served as musical director of
the Apollo Club of Minneapolis. He came to
Pittsburgh eight years ago to the Sixth Church.
His widow, Mrs. Jane Lang Graninger, survives.
PIANOS
Manufactured by
Smith, Barnes
Strohber Co.
have for 33 years
justified their right
to be called
Pianos of Character
FACTORIES
North Milwaukee, WU.
Chicago, IU.
OFFICE
1872 Clybourn AveoM
Chicago, IU.
NO "LUXURIES" FOR NORTH RUSSIA
The importation of "luxuries" into North Rus-
sia has been prohibited and all other goods
must be brought in under license, according to
information received by the Bureau of For-
eign and Domestic Commerce. Licenses will
be granted freely if the importer can make his
own arrangements for foreign exchanges and
if the goods are needed. Otherwise the appli-
cation must pass through the hands of a special
Foreign Exchange Committee. All imported
goods must be consigned to the Main Supply
Committee for the ultimate consignee. Distri-
bution and price are regulated by this commit-
tee, which allows goods to be sold at 10 to 15
per cent, above cost. The selling price is based
on the cost of the goods after they have passed
through the Archangei Custom House, includ-
ing interest on invested capital and overhead
expenses.
" RE-
amine
X
YOUR Territory
••••••••
Look Back
Over Your Old
Prospect List
GET Those
$$$
DON'T
LET
THEM
FLIT
AWAY
AGAIN!!
If your territory is D-R-Y,
so much the better.
Seeburg's "X'pression
Reproducing Piano is
"X"actly the thing you
are looking for to"X"pand
your business.
"It Fits in Nicely"
J. P. SEEBURG
Piano Company
Leaders in the Automatic Field
Republic Building, 209 South State Street
Factories, Seeburg Building, 419 West Erie Street
CHICAGO