Music Trade Review

Issue: 1918 Vol. 66 N. 4

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
JANUARY 26,
THE
1918
MUSIC
TRADE
61
REVIEW
MREVIEWflEARS
THAT on Monday, while publishers shivered in
their office for an hour or two while looking
over the mail, there was many a glance at shelves
full of would-be hits, and much wondering as to
whether they would constitute fuel under the
Administrator's order.
THAT there appears to be quite a rim on the
name Robert for new male arrivals in the homes
When we planned and carried out a national
advertising campaign to feature
of trade members.
THAT the frequent use of that name recently
CENTURY EDITION
caused one musical man to remark that it re-
Non-copyright music that anybody can pub-
lish if they want to make the investment and
flected the tendency of the trade; when one
take the chance.
man picks a winner his competitors try to dupli-
THE RESULT HAS BEEN
cate it as closely as possible.
That 35,000,000 readers of leading maga-
THAT it will soon be time to take the Liberty
zines have learned to know and ask for
Bond songs off the shelves and dust them off in
CENTURY EDITION
preparation for the February drive.
Dealers who are handling Century Edition
THAT the great excitement stirred up last year
are feeling the stimulated demand.
over
the use of words on music rolls appears to
Dealers who are not handling Century Edition
have simmered down to nothing.
are losing real money.
THAT both publishers and music roll cutters
Don't lose more money
Investigate and stock Century Edition now
are taking care of that detail of their business
THINK OF IT-YOUR PROFIT 150%
according to their individual ideas as was previ-
ously the case.
THAT F.dgar E. Uitner, general manager of
Leo.
Feist, Inc., returned last week from a West-
231-235 West 40th Street, NEW YORK
ern trip that proved most successful, despite
blizzards and railway delays.
THAT the one verse song has made its appear-
CO-OPERATION FROM MUSIC DEALERS ance, being based on the idea that the second
Artmusic, Inc., Getting Excellent Results With verse of a song is sung very rarely anyhow.
THAT on that basis still further economies
Its New Catalog—A Ballad Success
might be effected by publishing only the chorus
Saul Bornstein, general manager of Artmusic, of a more or less popular number.
THAT the Buckeye Music Publishing Co., Co-
Inc., who recently placed on the market an ex-
lumbus,
O., is the latest music publishing con-
cellent catalog of high-class songs and instru-
mental numbers, is finding that his wide ac- cern to engage in a national advertising cam-
quaintance with music dealers throughout the paign.
THAT some "composers of popular music are
country, built up during his years as a musical
still
under the impression that a popular song
merchandise salesman, is standing him in good
stead in interesting the trade in the new num- with good music is not the proper thing.
THAT even in a jazz number there are musical
bers in his catalog. Special success has been met
with in featuring the popular ballad "Forever Is laws that should be accorded a little recognition
a Long, Long Time," which in addition to prov- at least.
ing a good seller in sheet music form has been
TO REVIVE "THE LOVE MILL"
recorded by the leading talking machine com-
panies.
Andreas Dippel's "The Love Mill" has been
completely ove/hauled, and a large number of
JAY WITMARKJVISITS THE WEST
new songs have been added. It will open in
New Haven, Conn., on January 28, shortly after
Jay Witmark, of M. Witmark & Sons, who which it will have its New York premiere. Earl
recently braved the blizzards to visit Detroit, Carroll is the author of the lyrics, and Alfred
Chicago and other Western cities, returned to Francis is the author of the music.
New York full of enthusiasm regarding business
prospects in that section, together with a record
volume of orders.
They Said We Were Crazy
Century Music Pub. Co.
Is This Book inYourWindow?
McKinley's New Song Success
The mo§t complete collection of National and
Patriotic Song;* ever published—Includes the
National Song of every Nation In the world
One Dealer Said:
"Send me 1000 copies when
it is ready."
It's Now Ready
"BRING BACK MY
DADDY TO ME"
SPECIAL PRICE TO DEALERS
^7
m C
a copy if you attach this
Advt. to your order
LEO. FEIST, Inc., FEIST Bldg., New York
fr.M.hM.U.M.I.I.I.M.I.I.I.I,M,(.I.Ill mi,
FEATURING LIVE NEW NUMBER
"While the Incense Is Burning," Published by
Sherman, Clay & Co., Has Already Proven a
Big Success—Retail Business Excellent
Sherman, Clay & Co., San Francisco, Cal.,
have apparently added another country-wide hit
to their catalog in "While the Incense Is Burn-
ing," which has already developed to a point
where it is a proven success. "While the In-
cense Is Burning" follows the big army favorite,
"Li'l Liza Jane," also published by Sherman,
Clay & Co., and a great number of Hawaiian
successes, likewise issued by that house.
In the retail department Sherman, Clay & Co.
report unusually satisfactory conditions. The
year has been an unusually successful one for
the company, and Edward P. Little, manager pf
the sheet music department of the, company,
has just completed the taking of inventory, pre-
paratory to placing fresh orders with Eastern
publishers.
If your composer can't come to you, go to
your composer, is the idea followed by a local
music publisher, who has sent two song writers
to the national army camps near Atlanta to
collaborate with a third writer who is now in
the army in the preparation of new songs.
Joe Howard's Greatest Success
KIND
MAMA
Write (or Special Offer to Dealers
HINDS, HAYDEN&ELDREDGE, he.
11 Union Square West
New York City
NEW
M.WITMARK&SQNS YORK
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
62
THE MUSIC TRADE
REVIEW
JANUARY 26, 1918
THE BUSHMAN'S CALL IN NEW SONG
BOOSEY & CO.'S BIG AD CAMPAIGN
ISSUES SONG WITH ONLY ONE VERSE
New Number by Brett & Motzan Entitled
"Coo-ee" Features the Australian's Call
Patriotic and Semi-Patriotic Songs in the Com-
pany's Catalog Being Strongly Featured in
Various Ways—Three Leading Numbers
Jeff Brannen Introduces Conservation Idea Into
Popular Music
We have had every kind of a song, including
Indian, Hawaiian, Japanese, Chinese and even
those bordering on the Arabian, but it remained
for Leila Brett and Otto Motzan to give us
something new and original. Their latest num-
ber is called "Coo-ee" (The Australian Bush-
man's Call). There is very little doubt but that
this number will be heard in one of the musical
shows during the coming season, as several of
the leading stars in the musical comedy field
have heard it and are very enthusiastic over its
future. Professional copies of the number are
now being issued and a live campaign of pub-
licity is planned by the Karczag Publishing Co.,
Inc., the publishers of the song.
Boosey & Co. have started a publicity cam-
paign featuring the patriotic and semi-patriotic
songs of their catalog. Of special importance
to the trade is the fact that the numbers with-
out exception have proven excellent sellers in
England and the British Colonies, including
Canada. While it is not true that all English
successes repeat their performance in this coun-
try it can be remarked that the ballads gen-
erally do.
Besides advertising their songs in a number
of publications other methods are being em-
ployed by Boosey & Co. not only calling the
trade's attention but also serving to attract the
public.
Among the new songs which are receiving
NEW POST FOR R. S. MASSEY
this unusual publicity are "God, Be With My
R. S. Massey, who for a number of years was Boy To-Night," by Wilfrid Sanderson; "Call-
connected with the Knight-Campbell Music Co., ing Me Home to You," by Francis Dorel, and
of Denver, Colo., recently joined the staff of W. H. Squire's T "When You Come Home." In
Huntzinger & Dilworth, of New York, the well- describing "W hen You Come Home" Boosey &
known publishers of high-class music. Mr. Co. announce it as without exception the biggest
Massey was recognized as one of the best tenors seller they have ever had in England and the
in the city of Denver, and his long experience British Colonies, and is one of the most pop-
in the music business well qualifies him for his ular songs of the present day in Canada. It
has also had good success in the United States,
new position.
and with its present publicity should become one
of the most popular ballads heard in many sea-
WRITES TWO TIMELY NUMBERS
sons.
While the general publicity now under way
Roy L. Burtch, of the sales staff of the Pearson
Piano Co., of Indianapolis, Ind., has contrib- includes mention of "Keep on Hopin'" and
uted two timely numbers of a popular order "We'll Keep Old Glory Flying," it was hardly
recently. One of these is the march song, "For necessary, as each of these songs has found a
Peace on Earth and Liberty," and the other a lasting place in the hearts of the American pub-
waltz song, "Bye-Bye, Baby Dear." Mr. Burtch lic.
"Keep on Hopin" is hailed with delight at all
supplied the words and music for both songs.
Very attractive title pages in colors have been the army cantonments, and is proving, as the
provided for them. The Halcyon Publishing publishers predicted, the optimistical song of the
Co., Indianapolis, are the publishers of both country. "We'll Keep Old Glory Flying" also
these numbers, which are already having a very has been well received, especially in the schools
of the country.
heavy sale all over the country.
Two Sensational English
Ballad Successes
"Somewhere a Voice is Calling"
"The Sunshine of Your Smile"
155 Weit 125th Street, New York
BUY Y O U R MUSIC FROM
The Song of the Moment
8 Bosworth St,
BOSTON, MASS.
^rf""
" S e e Dixie First"
Oliver Ditson Company
BOSTON
NEW YORK
Anticipate and supply Every Requirement of Music
Dealers
White-Smith Music Pub. Co.
Walter Donaldson has just written a new
song, entitled "The Daughter of Rosic
O'Grady," which is being hailed by his friends
as a second "Annie Rooney." The piece has a
particularly attractive melody and the lyric, by
Monty C. Brice, is right up to the minute. M.
Witmark & Sons are the publishers.
"AMERICA'S TRIUMPHAL MARCH"
Lee Orean Smith, head of the band and or-
chestra department of Leo. Feist, Inc., has just
completed a new patriotic instrumental number
entitled "Liberty Land." The number is an-
nounced as "America's Triumphal March," and
is said to be one of the best march compositions
issued in some time.
SONG CONTESTMN NEW JERSEY
The latest big war song contest is being held
this week at the U. S. Temple Theatre, in Union
Hill, N. J., and from indications a brand new
crop of songs will mingle with the older ones in
the fight for the honors. Practically all the
principal publishers of popular music are com-
peting.
THREE WONDERFUL BALLADS
"ATEAR,AJOSS,ASMILE"
"THAT'S WHY MY
HEART IS CALLING YOU'
"THE KINGDOM OF MY HEART"
Book N o . 1
Book N o . 2
Standard Numbers that Sell on Sight at
"50% Profit for thm Dmalmr"
A Trial Order From Your Nearest Jobber
Will Convince You
W1NN SCHOOL OF POPULAR MUSIC
WALTER JACOBS
DONALDSON WRITES NEW SONG
Winn's Practical Method of
Popular Music
and Ragtime Piano Playing
T. B. Barms & Francis, Day & Hunter
62 West 45th Street
NEW YORK
BOSTON
Along with all the talk of conservation and
economy, we now have with us the popular song
with a single verse, instead of the usual two or
three. The latest innovation is the work of Jeff
Hrannen, the song writer and publisher, and is
presented in the new number, "When the Sun
Goes Down in Normandy." Jeff declares that
nobody sings the second verse of a popular song
anyway, so why waste the effort to write and
print it.
Established 1900
Music by OTTO MOTZAN
KARCZAG PUB. CO., Inc.
62-64 W. 45th St., 7tta Floor, New York
iiniiiiiiiiiiiiiiiii
CHAS. K. HARRIS'S 1
1918 SONG HITS I
Correspondence Solicited
Price to Dealers 7 c
"KEEP THE HOME-
FIRES BURNING"
Is There a Letter for Me?
When the Cherry Trees Are Blooming (
(In Japan)
Just a Bit of Driftwood (on the
Sea of Life)
Will You Be True?
WhataWonderful Dream It Would Be
('Till the Boys Come Home)
CHAPPELL & CO., Ltd.
41 East 34th St.
NEW YORK
And the world'* famous long kit:
Break the News to Mother
I'll See You Later, Yankee Land
Yankee (He's There, All There)
I Miss the Old Folks Now
Sweetness (Honeysuckle of Mine)
Love o' Mine
PUBLISHERS, PRINTERS AND ENGRAVERS OF MUSIC
Main Offices: 62-64 Stanhope St., Boston.
Branch Houses: New York and Chicago.
ROBERT TELLER SONS & DORNER
Music Engravers and Printer*
SEND MANUSCRIPT AND IDEA OF
TITLE FOR ESTIMATE
311 Weat 4 3 d Street
N e w York City
"KHAKI BILL'
The Favorite Song of the National Army
"EB'RY ROSE
And the big waltz hit:
Dry Your Tears
Is Sweeter for de Rain"
Going by the thousands
The Dealers' Opportunity
Ouieli. }0axson anb Companr
iiniiiiiiiniiiiiiiiiiiiiiiiiniiiniiiiMiiiiinniiimiiiuimiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiitiiiiiiiiniiiitiiiiniiniii^
C. L BARNHOUSE,
! GHAS. K. HARRIS
fj
I
Broadway and 47th St.,
New York City
Columbia Theatre Building

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