Music Trade Review

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THE
MUSIC TRADE
REVIEW
PIANO CLUB IN HANDSOME NEW CLUB ROOMS.
Official Opening to Come Later as Alterations Are Still Being Made—Planned to Meet Every
Requirement—Handsomely Decorated, the Rooms Are Lighted from Three Sides—Sanitary
Kitchen One of the Many Features of This Abode of Piano Men in New York.
The Piano Club of New York, which for three
years has been located at 138th street and Third
avenue, moved into its new quarters this week in
the North Side Board of Trade building, which
has recently been constructed at the intersection
of Lincoln and Third avenues and 137th street,
Bronx, New York. Owing to the fact that altera-
tions have not as yet been completed the official
LINCOLN
and washroom. To the right of the lobby are pro-
vision closets and pantry, which are connected
with the kitchen, where a complete set of fixtures
are being installed, such as a range with a broiler
and ovens, steam table, coffee urns, etc. The floor
of the kitchen is tile.
The main dining room is 38 x 51, and has large
windows at either end, allowing the air to circu-
• AVENVE
C. A. Grinnell was a marshal of the industrial
parade and one of the counts of the court of Cadil-
lac, which was all the glory the music trade got
out of the Cadillaqua.
People who stopped in front of the now cele-
brated Chickering window this week read the fol-
lowing artistically printed display card:
"Chickering & Sons' pianoforte. Oldest and best.
Established in Boston in 1823. The age and dis-
tinction of this house are almost unparalleled in
the mercantile history of this country. The smallest
perfect grand piano. Reasonable terms will be ac-
cepted. One price selling system."
There is hardly a minute in the day that some-
one is not standing in front of that Farrand win-
dow admiring and having his or her eyes opened
to the possibility of having a grand in their home
in place of an upright.
In the latter half of the week a McPhail was
substituted for the Chickering, with the following
card:
"McPhail pianos. One of the oldest and best.
Established in 1837 in Boston. Over 53 awards of
gold and silver medals for diplomas have been
made to the manufacturers of McPhail pianos.
These awards, obtained in competition with the
world's best makes, serve as additional proofs of
the worth of the McPhail products. Time pay-
ments accepted. One price selling system."
PARCELS POST PLAN.
For First Time Senate Has Definite Program
Covering This Proposition.
(Special to The Review.)
• A r e b i tecT
. iO3-Par k_- A u e - N-Y-C
Floor Plan of New Club Rooms for the Piano Club of New York.
opening of the new club rooms will not take place
until later, when the members of the club and
their friends will be given a chance to inspect the
new quarters and be entertained by a smoker and
cabaret show. Already the entertainment commit-
tee, of which Albert Behning is the head, has plans
under way for this opening, and the program will
be carried out with the usual thoroughness. Near-
ly $100 was realized at the outing, which was held
last month, and this will be used toward the fur-
nishings of the new club rooms.
The plans of the new club rooms were drawn
by Frederick Mathesius, Jr., who has taken great
care in seeing that they will be convenient for all
occasions. The stair hall is wainscotted entirely
in marble and the ornamental iron stairs have
marble treads. Upon entering to the left is a card
room 14 x 22, in which there will be three card
tables. Off this room is a marble wainscotted toilet
late freely. One hundred people will be accommo-
dated at the tables. Beyond this room is the bil-
liard room, lighted from three sides, and accommo-
dating three full sized tables and sufficient space
at the walls for the observers' chairs. The size
of this room is 26 x 42. The dining room and
billiard room are separated by two partitions C
feet 6 inches in height, upon which will be located
racks and shelves, which may be used for books,
papers and pool table accessories. These partitions
will be on casters, and when desired on such occa-
sions as smokers, dinners, etc., they can be easily
moved to one side, thus throwing the two rooms
into one.
The club rooms will be among the best appointed
of any trade in the city, and will be handsomely
furnished, every detail being carried out under the
direction of the architect. A floor plan of the
new rooms is shown herewith.
hoping to recuperate their losses a trifle on the
chance that some hotel and restaurant proprietors,
the only class of business men who made any
Piano Men Who Expected to Benefit by Cele-
money directly from the influx of visitors, may feel
bration Disappointed—Only a ' Few Piano
impelled to spend part of their accretions of lucre
Men from Out of Town—Effective Advertis-
for pianos or players.
ing of the Chickering and McPhail Pianos.
Cadillaqua is supposed to be an annual event, but
it is safe to say that the music trade folk will not
(Special to The Review.)
contribute to the fund next year or any year.
Detroit, Mich., July 29, 1912.
If there were many music men among the fifty
This week has been the dullest the piano trade in
Detroit has known since the financial panic of thousand guests of the city they spent all their
1893. That Cadillaqua celebration has been re-
time on the river, for only a few showed up at the
piano stores. W. C. Hallock, of the firm of Maher
sponsible for it. The program arranged was such
Bros., of Jackson, Mich., circulated among his
that it took all the visitors, and the home folks,, too,
friends. So did Daniel W. Young and Mrs. Young,
away from the busines section of the city. Con-
of Dayton, O. Mr. Young is sales manager of the
sequently stores of all kinds were practically de-
Rudolph Wurlitzer Co. While here he was the
serted.
The piano merchants expected to get some bene- guest of his son, Daniel, Jr., who is connected with
fit from the. civic fete, but the result was just the the advertising department of the Hudson Motor
Car Co.
reverse from what was expected. They now are
CADILLAQUA FETE HURT TRADE.
WINTER & CO.
220 SOUTHERN BOULEVARD, N E W YORK
Manufacturers of
Washington, D. C, July 29, 1912.
For the first time a definite parcels post pro-
gram is now before the United States Senate.
The Committee on Post-Offices and Post Roads
reported favorably a bill to establish a parcels post
system.
The provision for the system is contained in
the post-office appropriation bill and the plan
adopted is that advocated by Chairman Bourne. It
provides for charges based on zenes of distances,
while the bill as it came from the House contained
a recommendation for a parcels post based on a
system of flat charges for all distances. The sys-
tem adopted by the Senate committee limits the
weight of packages to eleven pounds.
The Bourne plan was attacked bitterly in the
Senate, Senator Gardiner of Maine declaring that
under the Bourne plan the railroads would profit
to a far greater extent than under the House plan.
The Senate plan provides for eight zones to be
used as a basis of fixing rates.
The post-office bill as it passed the House car-
ried an appropriation of $258,552,713. Although
the total of the bill as amended in the Senate has
not been definitely figured, it is said to be an in-
crease of over $4,000,000.
BUSONI WRITING A MYSTERY PLAY.
Ferruccio Busoni, the famous pianist and com-
poser, who was heard recently in this country
through the medium of the Chickering piano, is
reported to be at work on the score of a mystery
play, in three scenes, entitled "The Secret." If he
does half as well as Massenet did with his charm-
ing operatic play, "The Juggler of Notre Dame,"
he will be extremely lucky.
TO BE OCCUPIED BY E. J. CHAPMAN.
The
N. Y.,
which
music
building at 271 Main street, East Rochester,
is being remodeled at a cost of $14,000, after
it will be occupied by E. J. Chapman as a
store.
A. J. Eberle has resigned his position with the
Krell-French Co., Newcastle, Ind.
Superior Pianos
and Player Pianos