STAR*TECH JOURNAL/SEPTEMBER 1983
17
Sega Tech Tips continued.
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TWO-WEEK COURSE
COVERS VIDEO AND
PINS. BY SCHEMATICS!
OUR 11th YEAR!
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BLOCK DIAGRAM: SOUND BLOCK
ARCADE DEBIT CARD SYSTEM
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DEBIT CARD SYSTEM: THE ONLY SOLUTION
FOR ARCADES WITH FALTERING REVENUES
The first low cost card system that will enable you to price gameplay in increments of one
cent
It works as follows: A patron comes in and purchases a paper debit card for any amount
he desires - let's assume $2.00. The cashier inserts the card (which costs you only 2
cents) in a computer-controlled encoder and punches the desired amount into the
keyboard Now the computer "knows" that card number X is worth $2.00.
The patron then goes to the game of his choice and enters the card in a slot on the ame,
just below an LED readout indicating the current "MARKETPRICE" per play of that
particular game - let's assume that happens to be 17 cents. The validator unit will now
"ASK" the computer whether or not card number X has 17 cents ( or more) in the
"KITTY" and the computer will "answer'' in the form of one credit on the screen, and at
the same time shows the balance left in the "KITTY" on the LED readout (in this case
$1.83 ). In the event that there is not enough credit available in the" KITTY", it will simply
reject the card.
You can easily install this system in your gameroom youself. Present coin slots can be
plugged up or removed and all games require a wire directly to the computer. The cost will
be approximately $2500 for the computer and about $100 per game for the validators.
But here is the real "Special Feature"
With the new COl system, it will not be possible to let your customers establish the "right"
price per gameplay by starting the games out low, like 5 cents for instance, and monitor how
many times each game is being played. If one game is higher compared to the others, you
then apply a special "TICK-R-TAPE" formula and raise the price in increments ofone
cent, much like the stockmarket is strictly governed by supply and demand!
Coin Computer Company strongly feels that gamepricing today is the biggest problem
operators have. No matter how many tokens you sell for a dollar, it still takes one token per
game and people will only play the newest pieces available to them. With the COl system,
that is no longer a problem. Since all games are now priced realistically through "players
choice" , your customers will try all the lower priced games and learn to like them
inexpensively. Once he likes the game alot and he (and others) begin to play it more often,
the price will increase. But he won't mind because he's now hooked. This is the exact
reverse of the present gameroom situation in the country!
Coin Computer Company has looked into other debit card systems now coming into the
market (See PlayMeter June 15 and July 15) and the major drawbacks are the cost of the
systems, which go as high as $400 per game, plus central equipment and the high cost of the
cards, which run up to 25 ¢ each.
They claim to have built a simple workhorse without alot of bells and whistles, ready to
do a dependable job for you without breaking you financially.
For further information, please contact Coin Computer Company at 313/ 583-0585 .
7th Annual Bally Midway 5-Day School
This year's Bally Midway school will be held September 26th through September 30th at
Howard Johnson' s O'Hare International, 10249 Irving Park Road, Schiller Park, Illinois
60176.
The format of the school will be as follows: Monday and Tuesday will cover pinballs
and video pins. Wednesday through Friday will cover videos.
For further information and/or to place your reservation call: Debbie- 800/ 323-7182
or Pat - 800/ 323-3855 .
Calk
Coin
College
P.O . BOX 810
NICOMA PARK, OK
73066
405/769·5343