Presto

P R E S T O-T I M E S
Septemlier-October. 1932
THE PUBLIC DIDNT KNCW IT
but when Bauer, Gieseking, Iturbi, Lhevinne, Schmitz, Carreras,
Barth and Naegele played in public this season,they played upon
Baldwin Masterpiece m Concert Grands
in which had been incorporated the principles of the newly perfected
Baldwin ideal of piano tone.
These great artists had had an important part . . . perhaps the most
important part, in the creating of lihis new ideal. They had worked
shoulder to shoulder and hand to hand with Baldwin engineers and
Baldwin master-craftsmen.
A n d behind these artists of the keyboard and of the workbench,
stood the marvelous new Baldwin TONE SPECTROGRAPH, the
exclusively owned miracle of modern physics that breaks down tone
into its harmonic partials . . . the machine that raises Baldwin work-
manship forever above the limitations of human hands and ears.
The critics and the public did not know what miracle had come to
pass . . . but never in their careers have these great artists received
such praise for the beauty of their tone.
N O W this new ideal has been incorporated in an entire line of Baldwin
Pianos ... . the Masterpiece Models . . . available to all the world at
prices reflecting savings in materials and in labor.
THE BALDWIN PIANC COMPANY, CINCINNATI
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