Presto
Issue: 1931 2261 - Page 17
September, 1931
17
PRESTO-TIMES
R A D I O
DEALER ENTHUSIASM FOR AUTOMA-
TIC COMBINATIONS RUNS HIGH
Some Recent Capehart Agency Appointments
That the automatic phonograph-radio combination
is firmly entrenched in the field of radio sales is fully
evidenced by recent dealer appointments of The
Capehart Corporation, Fort Wayne, covering its line
of home model automatics.
A few of the many new dealers taking on the Cape-
hart franchise within recent weeks evidences an
H. K. CAPEHART, PRESIDENT
array of some of the country's foremost merchan-
disers of radio and kindred musical lines. A partial
list of dealers follows:
The Aeolian Company, New York City.
Griffith Piano Co., Newark, N. J.
Hancock Piano Co., Pasadena, Calif.
Ronstadt Hardware Co., Tucson, Ariz.
Toseph Home Co., Pittsburgh, Pa.
Cluett & Sons, Troy, N. Y.
Haynes-Griffin Co., New York City.
Trinity Talking Machine Co., New York City.
Gramophone Shop, Inc., New York City.
Liberty Music Shop, New York City.
J. W. Greene Co., Toledo, Ohio.
Western Radio Co., Inc., Los Angeles, Calif.
Quimby Radio Co., Philadelphia, Pa.
John Wanamaker's, Philadelphia, Pa.
Sherman Clay & Co., San Francisco, Calif.
Lee Thagard Music Co., Oklahoma City, Okla.
Clark Music Co., Syracuse, N, Y.
Denton, Cottier & Daniels, Inc., Buffalo, N. Y.
Miller's Radio Shop, West Palm Beach, Fla.
Cressey & Allen Co., Portland, Maine.
Alhambra Radio Co., Tulsa, Okla.
Will E. Mickel Music Co., Omaha, Nebr.
In commenting on recent new dealer appointments
H. E. Capehart, president of the company bearing
his name, says that dealers throughout the country
are realizing more than ever that higher priced mer-
chandise is necessary for the increase of sales and
profits which have been so sadly lacking in the in-
dustry within late months. "
The reception accorded the Capehart de luxe line,
designated as the "400 Series," and to the popular
priced automatic combination listed as model No. 21,
assures plenty of sales opportunities to dealers every-
where. Coupled with the larger initial profits on each
instrument sale of the automatic combination comes
another profit of pyramiding proportions in the sale
of records in Sets and groups.
Most outstanding of the Capehart home line is the
exclusive "400 Series" which play from three to 22
records, either 10-inch or 12-inch or both sizes in-
termixed—playing first one side of the record and
then immediately reversing it for the playing of the
other side.
This mechanism is totally unlike that in any other
instrument for it makes possible the continuous and
automatic reproduction of the operas, symphonies
and record albums from beginning to end and in
proper sequence. , -•••
STATEMENT BY MR. SARNOFF
David Sarnoff, an authority on radio conditions and
a far-seeing man in this line of industry, says that
the motion picture industry "need experience no
alarm over the impending advent of television. There
will be no conflict between television in the home and
the motion picture in the theater. Each is a separate
and distinct service.
"The telephone did not displace the telegraph. The
radio did not displace the cable. The incandescent
lamp did not displace the candle; more candles are
being sold today than before the creation of the in-
candescent lamp."
Mr. Sarnoff's thought is that a new commodity or
machine or industry makes its own place. The older
one may not flourish so greatly, but it usually sur-
vives at least long enough to taper off and die a pain-
less death.
An interesting gathering of Atwater Kent Minne-
sota radio dealers was held at the Nicollet Hotel,
Minneapolis, last month, sponsored by Reinhard Bros.
Co., distributors in that section. After the luncheon
radio sets were turned on in various parts of the
hotel ball-room and the dealers listened to a nation-
wide broadcast from the Atwater Kent factory to
groups of dealers all over the United States. During
the program the dealers were greeted by A. Atwater
Kent, who discussed the new receivers. The Atwater
Kent orchestra broadcast a musical program.
RADIO RECEIVING SETS
RADIO PARTS
RADIO—PHONOGRAPHS
The Philco Radio and Television Corporation of
Great Britain is announced. The company, which
will have headquarters in London, will merchandise
a receiver especially engineered for British listeners,
with provision for long and short wave reception.
Carleton L. Dyer, who has contacted the Philco ac-
count for Erwin, Wasey & Co., Philco's advertising
agency, for the last three years, has been appointed
managing director of the new corporation.
Grigsby-Grunow Co., Chicago, began speeding up
great activity August 15 and has since been gradually
increasing capacity so that more than 3,000 sets per
day is expected to be attained this month.
Have you a position open for a good man with expe-
rience in your line? Advertise for your man by using
the inexpensive PRESTO-TIMES classified ads.
CuLBRANSEN
SUPERHETERODYNES
"Radio without the service headache"
NEW
GULBRANSEN
Daytona Beach, Fla., is to have a studio for the
recording of permanent phonograph records on a new
type of steel record disk which is being installed by
R. W. Green. The studio will serve musicians and
musical organizations, commercial firms, even public
speakers who wish to make permanent records of
what they have to offer the public.
The Ripon Music Co., of Ripon, Wis., now located
in the Bumby building, has been handling the Jesse
French midgets.
Despite a substantial decline in gross income for
the past six months, Radio Corporation of America
reports a sharp rise in net income.
Orders for more than $11,000,000 worth of mer-
chandise for delivery before October 1 have been re-
ceived by the Grigsby-Grunow Co. from distributors
throughout the United States.
The Ripon Music Co., of Ripon, Wis., has found
the Jesse French radios, made by the Jesse French
Co. at New Castle, Ind., and especially the new Jesse
French "Midget," quite a saleable instrument and one
that has given the best of satisfaction to their cus-
tomers.
The Radio Corporation of America has more than
93,000 stockholders. To be accurate there were 74,824
holders of common stock and 10,000 ow r ners of "A"
preferred and 6,000 of "B" preferred.
Model 235
10 - Tube
(Four
'35 Varl-mu, two
'47 Pentode in
push
pull).
Superheterodyne. 1
C o m p e n s a t Ing
Dynamic Speak-
e r.
Tuning
Meter, Automatic
Volume Control,
F u l l - floating
Variable
C o n-
densers,
Power
Switch.
No
"blasting,"
no
fading, no cross-
talk. Price, less
tubes, $97.60.
MANTEL
RECEIVER
Model 130
Seven - tjube Super-
heterodyne (two '36
Varl-mus, one '47
Pentode). 10 kilo-
cycle
separation.
Large enough to In-
sure excellent tone.
Finest cabinet work.
Price,
less
tubes,
$58.00.
EIGHTH ANNUAL RADIO WORLD'S
FAIR
The eighth annual Radio-Electrical World's Fair,
to be held at Madison Square Garden from the 23rd
to the 26th, inclusive, of this month, includes in a
list of something like sixty exhibitors the following,
which houses are more particularly associated with
or identified with the music trade proper: Ail-Amer-
ican Mohawk Corporation, Chicago, 111. (Wurlitzer
interests); The Capehart Corporation, Fort Wayne,
Ind.; Colonial Radio Corporation, Buffalo, N. Y.;
Philadelphia Storage Battery Co., Philadelphia, Pa.;
Kolster Radio, Inc., New York, N. Y.; RCA-Victor
Co., Camden, N. J.; The Brunswick Radio Corpora-
tion, New York, N. Y.; Crosley Radio Corporation,
Cincinnati, Ohio; Grigsby-Grunow Co., Chicago, 111.;
Sparks-Withington Corporation, Jackson, Mich.;
Stewart-Warner Corporation, Chicago, 111.; Strom-
berg-Carlson Telephone Mfg. Co., Rochester, N. Y.;
Jackson Bell Co., Los Angeles, Calif.; Atwater Kent
Manufacturing Co., Philadelphia Pa.; Western Tele-
vision Corporation, Chicago, 111.; Universal Auto
Radio Co., Chicago, 111.; Zenith Radio Corporation,
Chicago, 111.
CONSOLE
RECEIVER
Model 135
Seven - tube Super-
heterodyne,
same
chassis as Model 130,
in beautifully de-
signed cabinet, 40"
high. 2 to 4 micro-
volt sensitivity per
m e t a r. No t u b e
noises or cross-talk.
Price,
less
tubes,
$68.06.
Write or wire for
full particulars
RADIO-ELECTRICAL SHOW POST-
PONED
The tenth annual Chicago Radio-Electric Show
has been postponed from October 19th this year until
about the middle of January, 1932. The change was
made at the request of leaders in the industry who
were of the opinion that an exposition in this major
market after the first of the year would do more to
stimulate sales nationally than if the show followed
the New York affair so closely, Mr. Irwin said.
Co
(f
816 IV. Kedzle Ave.
Chicago, 111.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
17
PRESTO-TIMES
R A D I O
DEALER ENTHUSIASM FOR AUTOMA-
TIC COMBINATIONS RUNS HIGH
Some Recent Capehart Agency Appointments
That the automatic phonograph-radio combination
is firmly entrenched in the field of radio sales is fully
evidenced by recent dealer appointments of The
Capehart Corporation, Fort Wayne, covering its line
of home model automatics.
A few of the many new dealers taking on the Cape-
hart franchise within recent weeks evidences an
H. K. CAPEHART, PRESIDENT
array of some of the country's foremost merchan-
disers of radio and kindred musical lines. A partial
list of dealers follows:
The Aeolian Company, New York City.
Griffith Piano Co., Newark, N. J.
Hancock Piano Co., Pasadena, Calif.
Ronstadt Hardware Co., Tucson, Ariz.
Toseph Home Co., Pittsburgh, Pa.
Cluett & Sons, Troy, N. Y.
Haynes-Griffin Co., New York City.
Trinity Talking Machine Co., New York City.
Gramophone Shop, Inc., New York City.
Liberty Music Shop, New York City.
J. W. Greene Co., Toledo, Ohio.
Western Radio Co., Inc., Los Angeles, Calif.
Quimby Radio Co., Philadelphia, Pa.
John Wanamaker's, Philadelphia, Pa.
Sherman Clay & Co., San Francisco, Calif.
Lee Thagard Music Co., Oklahoma City, Okla.
Clark Music Co., Syracuse, N, Y.
Denton, Cottier & Daniels, Inc., Buffalo, N. Y.
Miller's Radio Shop, West Palm Beach, Fla.
Cressey & Allen Co., Portland, Maine.
Alhambra Radio Co., Tulsa, Okla.
Will E. Mickel Music Co., Omaha, Nebr.
In commenting on recent new dealer appointments
H. E. Capehart, president of the company bearing
his name, says that dealers throughout the country
are realizing more than ever that higher priced mer-
chandise is necessary for the increase of sales and
profits which have been so sadly lacking in the in-
dustry within late months. "
The reception accorded the Capehart de luxe line,
designated as the "400 Series," and to the popular
priced automatic combination listed as model No. 21,
assures plenty of sales opportunities to dealers every-
where. Coupled with the larger initial profits on each
instrument sale of the automatic combination comes
another profit of pyramiding proportions in the sale
of records in Sets and groups.
Most outstanding of the Capehart home line is the
exclusive "400 Series" which play from three to 22
records, either 10-inch or 12-inch or both sizes in-
termixed—playing first one side of the record and
then immediately reversing it for the playing of the
other side.
This mechanism is totally unlike that in any other
instrument for it makes possible the continuous and
automatic reproduction of the operas, symphonies
and record albums from beginning to end and in
proper sequence. , -•••
STATEMENT BY MR. SARNOFF
David Sarnoff, an authority on radio conditions and
a far-seeing man in this line of industry, says that
the motion picture industry "need experience no
alarm over the impending advent of television. There
will be no conflict between television in the home and
the motion picture in the theater. Each is a separate
and distinct service.
"The telephone did not displace the telegraph. The
radio did not displace the cable. The incandescent
lamp did not displace the candle; more candles are
being sold today than before the creation of the in-
candescent lamp."
Mr. Sarnoff's thought is that a new commodity or
machine or industry makes its own place. The older
one may not flourish so greatly, but it usually sur-
vives at least long enough to taper off and die a pain-
less death.
An interesting gathering of Atwater Kent Minne-
sota radio dealers was held at the Nicollet Hotel,
Minneapolis, last month, sponsored by Reinhard Bros.
Co., distributors in that section. After the luncheon
radio sets were turned on in various parts of the
hotel ball-room and the dealers listened to a nation-
wide broadcast from the Atwater Kent factory to
groups of dealers all over the United States. During
the program the dealers were greeted by A. Atwater
Kent, who discussed the new receivers. The Atwater
Kent orchestra broadcast a musical program.
RADIO RECEIVING SETS
RADIO PARTS
RADIO—PHONOGRAPHS
The Philco Radio and Television Corporation of
Great Britain is announced. The company, which
will have headquarters in London, will merchandise
a receiver especially engineered for British listeners,
with provision for long and short wave reception.
Carleton L. Dyer, who has contacted the Philco ac-
count for Erwin, Wasey & Co., Philco's advertising
agency, for the last three years, has been appointed
managing director of the new corporation.
Grigsby-Grunow Co., Chicago, began speeding up
great activity August 15 and has since been gradually
increasing capacity so that more than 3,000 sets per
day is expected to be attained this month.
Have you a position open for a good man with expe-
rience in your line? Advertise for your man by using
the inexpensive PRESTO-TIMES classified ads.
CuLBRANSEN
SUPERHETERODYNES
"Radio without the service headache"
NEW
GULBRANSEN
Daytona Beach, Fla., is to have a studio for the
recording of permanent phonograph records on a new
type of steel record disk which is being installed by
R. W. Green. The studio will serve musicians and
musical organizations, commercial firms, even public
speakers who wish to make permanent records of
what they have to offer the public.
The Ripon Music Co., of Ripon, Wis., now located
in the Bumby building, has been handling the Jesse
French midgets.
Despite a substantial decline in gross income for
the past six months, Radio Corporation of America
reports a sharp rise in net income.
Orders for more than $11,000,000 worth of mer-
chandise for delivery before October 1 have been re-
ceived by the Grigsby-Grunow Co. from distributors
throughout the United States.
The Ripon Music Co., of Ripon, Wis., has found
the Jesse French radios, made by the Jesse French
Co. at New Castle, Ind., and especially the new Jesse
French "Midget," quite a saleable instrument and one
that has given the best of satisfaction to their cus-
tomers.
The Radio Corporation of America has more than
93,000 stockholders. To be accurate there were 74,824
holders of common stock and 10,000 ow r ners of "A"
preferred and 6,000 of "B" preferred.
Model 235
10 - Tube
(Four
'35 Varl-mu, two
'47 Pentode in
push
pull).
Superheterodyne. 1
C o m p e n s a t Ing
Dynamic Speak-
e r.
Tuning
Meter, Automatic
Volume Control,
F u l l - floating
Variable
C o n-
densers,
Power
Switch.
No
"blasting,"
no
fading, no cross-
talk. Price, less
tubes, $97.60.
MANTEL
RECEIVER
Model 130
Seven - tjube Super-
heterodyne (two '36
Varl-mus, one '47
Pentode). 10 kilo-
cycle
separation.
Large enough to In-
sure excellent tone.
Finest cabinet work.
Price,
less
tubes,
$58.00.
EIGHTH ANNUAL RADIO WORLD'S
FAIR
The eighth annual Radio-Electrical World's Fair,
to be held at Madison Square Garden from the 23rd
to the 26th, inclusive, of this month, includes in a
list of something like sixty exhibitors the following,
which houses are more particularly associated with
or identified with the music trade proper: Ail-Amer-
ican Mohawk Corporation, Chicago, 111. (Wurlitzer
interests); The Capehart Corporation, Fort Wayne,
Ind.; Colonial Radio Corporation, Buffalo, N. Y.;
Philadelphia Storage Battery Co., Philadelphia, Pa.;
Kolster Radio, Inc., New York, N. Y.; RCA-Victor
Co., Camden, N. J.; The Brunswick Radio Corpora-
tion, New York, N. Y.; Crosley Radio Corporation,
Cincinnati, Ohio; Grigsby-Grunow Co., Chicago, 111.;
Sparks-Withington Corporation, Jackson, Mich.;
Stewart-Warner Corporation, Chicago, 111.; Strom-
berg-Carlson Telephone Mfg. Co., Rochester, N. Y.;
Jackson Bell Co., Los Angeles, Calif.; Atwater Kent
Manufacturing Co., Philadelphia Pa.; Western Tele-
vision Corporation, Chicago, 111.; Universal Auto
Radio Co., Chicago, 111.; Zenith Radio Corporation,
Chicago, 111.
CONSOLE
RECEIVER
Model 135
Seven - tube Super-
heterodyne,
same
chassis as Model 130,
in beautifully de-
signed cabinet, 40"
high. 2 to 4 micro-
volt sensitivity per
m e t a r. No t u b e
noises or cross-talk.
Price,
less
tubes,
$68.06.
Write or wire for
full particulars
RADIO-ELECTRICAL SHOW POST-
PONED
The tenth annual Chicago Radio-Electric Show
has been postponed from October 19th this year until
about the middle of January, 1932. The change was
made at the request of leaders in the industry who
were of the opinion that an exposition in this major
market after the first of the year would do more to
stimulate sales nationally than if the show followed
the New York affair so closely, Mr. Irwin said.
Co
(f
816 IV. Kedzle Ave.
Chicago, 111.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Future scanning projects are planned by the International Arcade Museum Library (IAML).