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Presto

Issue: 1929 2236 - Page 5

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MUSICAL
TIMES
PRESTO
Established
1884
Established
1881
THE AMERICAN MUSIC TRADE JOURNAL
10 Cents a Copy
1 Year
$1.25
10 Months.. .01.00
6 Months. .75 cents
DRUM PLANTS
IN NEW MERGER
Leedy Manufacturing Company, Indianapolis,
and Ludwig & Ludwig, Chicago, Drum
and Banjo Manufacturers, Merge with
C. G. Conn, Ltd., Elkhart, Biggest
Band and Orchestral Instru-
ment Makers.
The merging of the Leedy Manufacturing Com-
pany, Indianapolis, and Ludwig & Ludwig, Chicago,
drum and banjo manufacturers, with C. G. Conn,
Ltd., Elkhart, Ind., world's largest manufacturer of
band and orchestra instruments, is announced.
This consummates the consolidation of a number
of band and orchestra instrument manufacturers and
distributors who have been drawn together in order
to command the necessary resources and to develop
facilities for meeting the new conditions in the music
industry.
National Program, Says President Greenleaf.
C. I). Greenleaf, president of C. G. Conn, Ltd..
largest single interest involved in the merger, says:
"We are turning our attention more and more to the
promoting and organizing of school, industrial, fra-
ternal and other amateur bands. This requires a
national program of promotion, education, organizing
and dealer service, backed by large financial re-
sources which can be carried on only through the con-
certed efforts of the firms affected by the merger."
C. G. Conn, Ltd., has for several years had exten-
sive holdings in the Buescher Band Instrument Com-
pany and its subsidiary, the Elkhart Band Instrument
Company, both of Elkhart, and these companies have
CHICAGO, ILL., OCTOBER 1, 1929
banjos. The Continental Music Company is a large
wholesaler of band and orchestra instruments and
other small goods in the Middle West and West.
These companies together comprise an unusually
complete and strong group with great financial, man-
ufacturing and research facilities and a great organi-
zation for carrying on educational and promotional
work and dealer service.
Each of the merging companies will maintain its
separate corporate identity, the individuality of its
products and its independent operation.
U. G. Leedy on Promotion Methods.
In confirming the consolidation, U. G. Leedy,
president of the Leedy Manufacturing Company, said:
"One of the conditions that have made the merger
plan attractive is the opportunities and facilities it
offers for undertaking campaigns of encouragement
for school musical training and movements for the
revival of interest in band concerts. This kind of
promotion has been made imperative on a large seal',;
because of the advent of the radio, the talking
pictures and improved phonographic apparatus which
in many places has decreased the sale of band in-
struments."
Personnel Unchanged, Says W. F. Ludwig.
Wm. F. Ludwig, president of Ludwig & Ludwig,
states his company joined the Conn interests in order
to make available to Ludwig & Ludwig "very val-
uable financial, engineering research and sales pro-
motion facilities not otherwise available and to enable
us to continue improvement of our products and of
our services to dealers.
"If the dealer is to reaKze his full possibilities for
drum sales, the manufacturer must be in a position
to assist him in creating in his territory a demand for
drums through the promotion of orchestras, bands
and drum corps. Methods of analyzing sales possi-
bilities in a dealer's territory and the development
of proven methods of organizing musical groups are
also means of cooperation which the dealer has a
right to expect from his manufacturer. Our new
affiliation will give us the sources for promotional
work far more extensive and superior to anything we
could develop alone.
"Experience in many ether lines of industry have
shown that where independent manufacturing organi-
zations have become affiliated so as to command the
assistance of a central engineering and designing de-
partment, a better product results at lower prices.
Ludwig & Ludwig have always maintained the pol-
icy of producing the very best drums at the lowest
prices, commensurate with their quality, and I be-
lieve our new connection is going to enable us to
continue this policy in an even more successful man-
ner than in the past.
"The personnel of Ludwig & Ludwig, which has
been responsible for our past success, continues to
be the same, as will likewise be the case with our
general business policies."
Leedy's Fine Plant.
The Leedy company, established in 1895, has a
very fine factory at Indianapolis with a floor space
of 75,000 square feet and employs approximately 150
men and women. The company does an annual vol-
ume of business in drums and banjos of approxi-
Issued Semi-Monthly
First and Third Saturdays
and now operates a complete factory and tannery
in Chicago, occupying 85,000 square feet of floor space
and employing 200 persons. The company does a
business of approxmately $1,000,000 in drums and
banjos. Officers of the company are Wm. F. Ludwig,
president; Robert Danly, vice-president; Henry C.
Grothendieck, secretarv-treasurer.
WONDERFUL GROWTH
OF THE MAJESTIC RADIO
Well Worth While to Be Known as "World's
Largest Manufacturers of Complete
Radio Receivers."
Nothing pertaining to the world of music has as-
tonished the public as much during the last few years
as the wonderful growth of the Grigsby-Grunow
Company, Chicago, manufacturers of Majestic radio,
whose slogan is "World's Largest Manufacturers of
Complete Radio Receivers."
As one advertisement seen this week says: "Own
a Majestic and you own the air. Learn the amazing
difference—today—between ordinary radio and the
sharp single-channe) selectivity of the powerful Ma-
jestic. Ask it for performance no other radio can
give. Learn the thrill of a set with the power to
bring in one station at a time—and one only!
"A phone call now to the nearest Majestic dealer
will bring a set to your home at once, to be tested,
judged, approved at your leisure—without expense or
obligation."
A full-page advertisement of Majestic Radio ap-
pears in this issue of Presto-Times. This is not just
another advertisement; it is real literature. Read it.
WELTE ORGAN CO. BUYS
CONNECTICUT FACTORY
Acquires Building Containing 40,000 Square Feet and
Large Power Plant at Sound Beach.
The Magazine Repeating Razor Company's factory at
Sound Beach, Conn., out of which the razor company
moved to Bridgeport, Conn., a short time ago, has just
been purchased by the Welte Organ Company, recently
organized to take over the manufacture of the Welte
pipe organ, having purchased the assets of the organ
department of the former Welte Mignon Company of
Xew York.
The property consists of about seven acres, with a
frontage of more than 1,200 feet on the main line of the
New York, New Haven & Hartford Railroad, and is
improved with a modern one-story building containing
40,000 square ieet and large power plant. The building
was erected during the war by the Dalton Machine Tool
Company and purchased about three years ago by the
Magazine Repeating Razor Company. The property was
held at $225,000.
The plant is very attractively and conveniently located,
and if beauty of environment can add to beauty of prod-
uct, the Welte should have a great future in store.
BETTER TIMES COMING.
C. D. GREENLEAF.
been closely associated in management. The Conn
company also owns the Fan-American Band Instru-
ment & Case Company of Elkhart, and the Conti-
nental Music Company of Chicago and San Francisco,
The addition of the Leedy and the Ludwig companies
will materially enlarge and strengthen the broad pro-
motional and educational activities of this group of
companies.
In this company of manufacturers the Conn com-
pany and the Buescher company produce high grade
lines of band and orchestra instruments and are the
two largest manufacturers in the world. The Pan-
American company and the Elkhart Band Instrument
Company produce quality lines of moderately-priced
instruments. The Leedy and Ludwig companies are
both well known for their fine lines of drums and
The Music Trades Review, London, England, in
is issue of Stptember 15, says: "We believe that
better times are coming for the piano and for all in-
struments which allow of individual expression. There
will be a reaction from the present rush for mechan-
ical reproduction in its various manifestations. We
were interested to read recently in an American con-
temporary that an outstanding result of broadcasting
activities was an increase in piano sales. It is true
that things are ordered different in the broadcasting
world of the U. S. A.—ordered more profitably per-
haps—but, making allowance for that difference, we
see no reason why a similar result should not occur
on this island."
WM\ F. L.UDWIO.
mately $1,000,000. Officers of the company Leedy, president and general manager; M. E. Win-
teroff, vice-president, and A. W. Kuerst, secretary-
treasurer.
Ludwig Factory Has 85,000 Square Feet of Space.
The Ludwig company began making drums in 1909
GULBRANSEN DEALERS MEET.
The Gulbransen Company, Chicago, will hold a
convention for its dealers today, October 1. An
inspection tour of the factory begins at 5:20 p. m.,
and this is to be followed by a banquet at the Grae-
mere Hotel, 113 North Homan avenue.
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