24
September 15, \^2 {
P R E S T 0-T I M E S
R A D I O
ZENITH ADDS MORE
FIELD REPRESENTATIVES
C. B. Semple, C. A. Eyles, F. C. Buell and T. Alex-
ander Each Assigned to Big Territory.
In order to facilitate closer contact between the
factory and its distributing organizations, four new
field representatives have been added to the Zenith
field, according to W. C. Heaton, sales promotion
manager of the Zenith Radio Corporation of Chicago.
The newly selected men and their territories are as
follows: Carter B. Semple, Missouri, Oklahoma and
Texas; Charles A. Eyles, territory covered by Zen-
ith's Syracuse, Rochester, Philadelphia, Baltimore and
Richmond distributors; F. C. Buell, entire west coast,
and T. Alexander, northwest.
The New York city and northeast coast territory
will continue to be covered by William Gaynor.
Horace Croucher retains the southern territory and
Oscar Hulberg the middle west.
This arrangement provides a national factory repre-
sentation and brings mutual harmony between dis-
tributor, dealer and factory.
NEW RADIO COMPANY FORMED.
Formation of the Radio Products Corporation by
the Schultz Machine Company, Inc., has been an-
nounced at New York. The new company will ac-
quire the assets and business of Vacuum Tube Prod-
ucts, a copartnership operating in Hoboken, N. J. Its
authorized capitalization consists of 200,000 shares of
no-par common stock, of which 100,000 will be out-
standing.
RADIO RECEIVING SETS
RADIO PARTS
RADIO—PHONOGRAPHS
eral accuracy meticulously adhered to, from the selec-
tion of raw material straight through to the finished
product, the new Edison merchandise has inbuilt cer-
tain refinements that give the trade definite talking
points. Some of these have to do with convenience
and others go to the very heart of technicalities.
TRIPS FOR PRIZE ESSAYS.
Wishing to learn hundreds of new uses for radio
in schools, the Grigsby-Grunow Company, Chicago,
makers of Majestic receivers, have announced con-
tests for teachers in four groups of educational insti-
tutes. The prizes will be trips to Em-ope, Alaska
and various parts of the United States. The subject
of the essay to be written is definite and very explicit,
"How Can the Radio Be Used in Education?"
MAKE 5,200 RADIOS DAILY.
In the Minneapolis Star and the Minneapolis Eve-
ning Tribune, Foster & Waldo use full-page adver-
tisements, in which they say: "Five thousand two
hundred Majestic radios are made every working
day— or a t the rate of 135,200 monthly. Each day's
output is boxed and placed, not in a warehouse, but in
waiting trains in Majestic's great private switchyard."
EDISON MODELS AT RICHMOND.
H. H. Silliman, Eastern sales manager of Thomas
A. Edison," Inc., visited P. J. Costello, manager of
the Richmond, Va., branch of the Edison Distribut-
ing Corporation, several weeks ago, at which time
arrangements were made for the initial showings of
the new Edison Light-O-Matic models to the Rich-
mond trade.
RADIO SCHOOL FORMED.
The R. C. A. Institutes, Inc., has been incorporated
in Delaware as a New York company with a capital-
ization of 250,000 common shares to conduct courses
in the art and science of radio.
STUDIES EDUCATION BY RADIO.
A committee appointed by Secretary Wilbur, con-
sisting of fourteen members and headed by Dr. Wil-
liam John Cooper, commissioner of the Bureau of
Education, Department of the Interior, is engaged m
studying all the types of broadcasting which can be
considered in any way educational.
EDISON DEVELOPMENTS FAVOR DEALER.
While the perfect and visible locating of all impor-
tant stations through the Edison Light-O-Matic
Tuner is, undoubtedly, a feature that will at once
strike the public fancy, this innovation is but one of
the important and distinctive constructional charac-
teristics of the new Edison line. Aside from the gen-
RECEIVES MILLIONTH MAJESTIC RADIO.
Stanley Roberts of Toledo, who years ago received
the millionth Ford car, last week became the recipient
of the millionth radio receiver produced by the
Grigsby-Grunow Company of Chicago. W. C. Gru-
now presented the final inspection tags to Mr. Rob-
erts.
PREDICTS BRISK RURAL
RADIOSALES THIS FALL
New Battery-Operated Radio Sets to Open up Big
Market in Unwired Homes.
Promising an early announcement of entirely new
and refined battery-operated radio sets, E. A. Nicho-
las, vice-president of the Radio-Victor Corporation
of America, now predicts a brisk trade this fall in the
heretofore neglected rural or farm radio market, in
addition to the excellent prospects in the metropoli-
tan and suburban markets catered to by socket-power
receivers.
"Although the radio industry has rightfully and
wisely concentrated on the socket-power radio field
during th^ past three years," states Mr. Nicholas, "it
has long been evident that the farm or rural radio
market was being sadly neglected. Engineering staffs
have been busy evolving the necessary A.C. vacuum
tubes, rectifiers and circuits for successful socket-
power operation, in an effort to provide ideal radio
reception for some 16,000,000 American homes
equipped with electric light wiring. But now, with
our A.C. and D.C socket-power radio techn'que
highly developed and stabilized, we have turned to
the task of perfecting the battery radio set. Now
we are about to announce new and practical battery-
operated radio sets which will bring to the unwired
home many of the advantages heretofore confined
solely to the wired home.
"There are some 9,000,000 homes in the United
States without electric light wiring. To the families
residing in those homes, whether they be in the
city, town or open country, the usual type of socket-
power radio sets mean nothing. Of the 9,000,000
total, a fair proportion are in c'ties and towns, repre-
senting radio prospects in poorer circumstances.
However, the majority of the unwired homes are in
the farming and rural districts, where radio is not
only desirable but absolutely essential as a business
service to the farmer as well as a means for enter-
tainment and enlightenment in leisure hours.
"Farmers have long sought satisfactory battery-
operated radio sets, and an enormous potential mar-
ket has long been known to exist. The radio dealer
who intends to take full advantage of this profitable
field will lose no time ascertaining where those farm
and rural prospects are located, paving the way for
early and direct solicitations when the new battery sets
are available."
"// there*$ no Harmony in the
Factory there will be None
in the Piano."
The Harmony in the Pack-
aril is Reflected in the Har-
mony among the Dealers
who Sell them.
Profit-Producing Facts on Appli
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