Presto
Issue: 1928 2211 - Page 15
P R E S T O-T I M E S
15
R A D I O
RADIO AS A VOTE GETTER
December 15, 1928
NEW JESSE FRENCH
RADIO MODEL SHOWN
Following the Madrid Console This Week Is
Announced the Barcelona Console and
the Seville Consolette.
The Jesse French radio, announced by the Jesse
French & Sons Piano Co., New Castle, Ind., on
November 17, is already an assured success. The
new models are being added to the line and advance
orders on these, as well as the Madrid Console orig-
inally introduced, are gratifying in the extreme.
The new styles are the Barcelona Console and the
Seville Consolette. The Barcelona, here illustrated
with doors closed, is an Unusually handsome piece of
cabinet work- Its massive beauty is enhanced by
hand carving designed by Burt Murrel and executed
by the world-famous Jesse French craftsmen. The
effect of the cabinet is one of great richness and
beauty. Fancy burl walnut is given a fine piano
finish and the handsomely carved legs and embellish-
ments promise to make it one of the most popular
styles in the high grade field. The Barcelona Con-
sole is 51 inches high, 2d x / 2 inches wide and 17%
inches deep.
The Seville Consolette.
The Seville Consolette consists of the table model
mounted on a beautiful speaker table. (The table
model may also be had separately.) The very fine
woods and the delicate carving which feature the
Seville make it something out of the ordinary for this
type of cabinet and the characteristically fine finish
and strong construction make it a product worthy
of the "Name Well Known Since 1875." As a unit
it is 41 inches in height, 29J/2 inches in width and
inches deep.
Both the Barcelona Console and the Consolette
speaker table have the speaker opening adapted from
the design of the chapel window in the San Jose
Mission at San Antonio. The graceful opening is
backed with a heavy hand-carved grill and is covered
with cloth-of-gold.
In San Francisco.
Jesse French radio sets will be sold in San Fran-
cisco by the Union Music Co. of which D. A. Hen-
nessy is proprietor and manager. Mr. Hennessy, who
is making preparations to place a large stock of the
sets, is very enthusiastic about the merits of the
Jesse French radio sets.
"The quality of full tone in the Jesse French radio
set is an advantage that every customer will appre-
ciate," said Mr. Hennessy. "In fact it is a quality
which many radio customers seek when they are in
the market for a set. If the customer has had any
experience with a set of indifferent tone, he is the
more appreciative of a set with a full, sonorous one.
That quality of full tone, the ability to give the higher
and lower sounds clearly and without distortion, is
what the radio set manufactured by the Jesse French
& Sons Piano Co., New Castle, Ind., gives to the cus-
tomer."
N E W OGDEN STORE.
The Carnes Music Co. is the name of a new
music house that is being opened at 2350 Washington
avenue, Ogden, Utah, by C. R. Carnes, formerly
prominent in Idaho music trade circles, in connection
with the Sampson chain of music stores of that state.
Mrs. Carnes will assist her husband. They will carry
talking machines and radio principally and will sell
Victor products and Atwater Kent radio.
WESSELL, NICKEL & GROSS
Manufacturers of
FACTORIES:
ONE GRADE ONLY
YORK
W I N N E R S IN RADIO CONTEST.
Hazel C. Arth, contralto, of Washington, D. C .
was announced by the Atwater Kent Foundation as
winner of the semi-final singing contest in the national
radio audition, which was broadcast from WEAF's
studio last Saturday. Amy Goldsmith, soprano, of
New York, won second place and Paula J. Phoenix,
soprano, of Oakhurst, N. J., was third.
for
PIANOS
The Wessell, Nickel & Gross action is a
guarantee of the grade of the instrument
in which it is found.
45th St.. 10th AT«. * W 4 6 i h
"Radio is getting a great deal of credit in these days
for purifying politics, but it was the newspaper
that began it," said Rudolph Wurlitzer of Cincinnati,
president of the Rudolph Wurlitzer Co., musical in-
strument house, in a recent interview in which he
made interesting post-election observations.
"Candidates seeing their speeches set forth in
cold type," Mr. Wurlitzer pointed out, "knew their
remarks would be combed for statements that might
be controverted or ridiculed and it was then the puri-
fication began. Radio, of course, has given it great
impetus, but the process had started before radio
came upon the scene. It is true that the radio lis-
tener is less susceptible to 'bunk' than is the man in
the visible audience, who is within range of the speak-
er's personality and the psychology of the crowd. But
the radio listener does catch a part of the influence of
the speaker's personality and the crowd's applause.
He wants to enjoy the speech. If he wishes to dis-
sect, analyze and criticise the speech he buys a
newspaper.
"To my mind the value of radio in the presidential
campaign lay not so much in the fact that it made
political orators more cautious as in the fact that it
gave interest, color and life to the stay-at-home's
politics. By doing so it has brought about a greatly
widened interest in governmental affairs, and that is
a most important public service."
MOVING TRUCKS
PIANO ACTIONS
HIGHEST GRADE
Rudolph Wurlitzer in Newspaper Interview
Points Out the Value of Radio in a
Presidential Campaign.
Orthophonic Victrolas
Electric Refrigerators
OFFICE i
457 W. 45th StrMl
Write for catalog and prices for End Trucks, SiU
Trucks. Hoists, Covers and Special Straps.
JULIUS BRECKWOLDT & SON, INC.
DOLGEVILLE. N. Y.
Manufactured by
Self-Lifting PianoTruck Co.
Manufacturer* of
FINDLAV, OHIO
Piano Backs, Boards, Bridges, Bars,
Traplevers and Mouldings
J BRBGKWOLDT, Pr«a.
W. A. BRECKWOLDT. Sac. & Trcaa.
THE! O S. KELLY CO.
Manufacturers
; PRESTO BUYERS' GUIDE
TELLS ALL ABOUT ALL PIANOS
of HI at hi Grade
PIANO PLATES
SPRINGFIELD
-
-
OHIO
XH E CO MSTOCK, CHENE^ Y & CO.
IVORYTON, CONN.
IVORY CUTTERS SINCE 1834
MANUFACTURERS OF
Grand Keys. Actions and Hammers, Upright Keys
Actions and Hammer • Pipe Organ Keys
Piano Forte Ivory for the Trade
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
15
R A D I O
RADIO AS A VOTE GETTER
December 15, 1928
NEW JESSE FRENCH
RADIO MODEL SHOWN
Following the Madrid Console This Week Is
Announced the Barcelona Console and
the Seville Consolette.
The Jesse French radio, announced by the Jesse
French & Sons Piano Co., New Castle, Ind., on
November 17, is already an assured success. The
new models are being added to the line and advance
orders on these, as well as the Madrid Console orig-
inally introduced, are gratifying in the extreme.
The new styles are the Barcelona Console and the
Seville Consolette. The Barcelona, here illustrated
with doors closed, is an Unusually handsome piece of
cabinet work- Its massive beauty is enhanced by
hand carving designed by Burt Murrel and executed
by the world-famous Jesse French craftsmen. The
effect of the cabinet is one of great richness and
beauty. Fancy burl walnut is given a fine piano
finish and the handsomely carved legs and embellish-
ments promise to make it one of the most popular
styles in the high grade field. The Barcelona Con-
sole is 51 inches high, 2d x / 2 inches wide and 17%
inches deep.
The Seville Consolette.
The Seville Consolette consists of the table model
mounted on a beautiful speaker table. (The table
model may also be had separately.) The very fine
woods and the delicate carving which feature the
Seville make it something out of the ordinary for this
type of cabinet and the characteristically fine finish
and strong construction make it a product worthy
of the "Name Well Known Since 1875." As a unit
it is 41 inches in height, 29J/2 inches in width and
inches deep.
Both the Barcelona Console and the Consolette
speaker table have the speaker opening adapted from
the design of the chapel window in the San Jose
Mission at San Antonio. The graceful opening is
backed with a heavy hand-carved grill and is covered
with cloth-of-gold.
In San Francisco.
Jesse French radio sets will be sold in San Fran-
cisco by the Union Music Co. of which D. A. Hen-
nessy is proprietor and manager. Mr. Hennessy, who
is making preparations to place a large stock of the
sets, is very enthusiastic about the merits of the
Jesse French radio sets.
"The quality of full tone in the Jesse French radio
set is an advantage that every customer will appre-
ciate," said Mr. Hennessy. "In fact it is a quality
which many radio customers seek when they are in
the market for a set. If the customer has had any
experience with a set of indifferent tone, he is the
more appreciative of a set with a full, sonorous one.
That quality of full tone, the ability to give the higher
and lower sounds clearly and without distortion, is
what the radio set manufactured by the Jesse French
& Sons Piano Co., New Castle, Ind., gives to the cus-
tomer."
N E W OGDEN STORE.
The Carnes Music Co. is the name of a new
music house that is being opened at 2350 Washington
avenue, Ogden, Utah, by C. R. Carnes, formerly
prominent in Idaho music trade circles, in connection
with the Sampson chain of music stores of that state.
Mrs. Carnes will assist her husband. They will carry
talking machines and radio principally and will sell
Victor products and Atwater Kent radio.
WESSELL, NICKEL & GROSS
Manufacturers of
FACTORIES:
ONE GRADE ONLY
YORK
W I N N E R S IN RADIO CONTEST.
Hazel C. Arth, contralto, of Washington, D. C .
was announced by the Atwater Kent Foundation as
winner of the semi-final singing contest in the national
radio audition, which was broadcast from WEAF's
studio last Saturday. Amy Goldsmith, soprano, of
New York, won second place and Paula J. Phoenix,
soprano, of Oakhurst, N. J., was third.
for
PIANOS
The Wessell, Nickel & Gross action is a
guarantee of the grade of the instrument
in which it is found.
45th St.. 10th AT«. * W 4 6 i h
"Radio is getting a great deal of credit in these days
for purifying politics, but it was the newspaper
that began it," said Rudolph Wurlitzer of Cincinnati,
president of the Rudolph Wurlitzer Co., musical in-
strument house, in a recent interview in which he
made interesting post-election observations.
"Candidates seeing their speeches set forth in
cold type," Mr. Wurlitzer pointed out, "knew their
remarks would be combed for statements that might
be controverted or ridiculed and it was then the puri-
fication began. Radio, of course, has given it great
impetus, but the process had started before radio
came upon the scene. It is true that the radio lis-
tener is less susceptible to 'bunk' than is the man in
the visible audience, who is within range of the speak-
er's personality and the psychology of the crowd. But
the radio listener does catch a part of the influence of
the speaker's personality and the crowd's applause.
He wants to enjoy the speech. If he wishes to dis-
sect, analyze and criticise the speech he buys a
newspaper.
"To my mind the value of radio in the presidential
campaign lay not so much in the fact that it made
political orators more cautious as in the fact that it
gave interest, color and life to the stay-at-home's
politics. By doing so it has brought about a greatly
widened interest in governmental affairs, and that is
a most important public service."
MOVING TRUCKS
PIANO ACTIONS
HIGHEST GRADE
Rudolph Wurlitzer in Newspaper Interview
Points Out the Value of Radio in a
Presidential Campaign.
Orthophonic Victrolas
Electric Refrigerators
OFFICE i
457 W. 45th StrMl
Write for catalog and prices for End Trucks, SiU
Trucks. Hoists, Covers and Special Straps.
JULIUS BRECKWOLDT & SON, INC.
DOLGEVILLE. N. Y.
Manufactured by
Self-Lifting PianoTruck Co.
Manufacturer* of
FINDLAV, OHIO
Piano Backs, Boards, Bridges, Bars,
Traplevers and Mouldings
J BRBGKWOLDT, Pr«a.
W. A. BRECKWOLDT. Sac. & Trcaa.
THE! O S. KELLY CO.
Manufacturers
; PRESTO BUYERS' GUIDE
TELLS ALL ABOUT ALL PIANOS
of HI at hi Grade
PIANO PLATES
SPRINGFIELD
-
-
OHIO
XH E CO MSTOCK, CHENE^ Y & CO.
IVORYTON, CONN.
IVORY CUTTERS SINCE 1834
MANUFACTURERS OF
Grand Keys. Actions and Hammers, Upright Keys
Actions and Hammer • Pipe Organ Keys
Piano Forte Ivory for the Trade
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Future scanning projects are planned by the International Arcade Museum Library (IAML).