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Presto

Issue: 1927 2152 - Page 5

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PRESTO-TIMES
October 29, 1927
MUlffl
New!
Packard Style XX 5 ft.
Grand — Louis XVI.
Made in Mahogany, lac-
quered. Bench to match
by a Real Saks Plan/
S
UCCESS! That is the real test of any selling plan. Do you want
to know how this plan has worked for other dealers? Do you
want to know how many interested parents and children it brought
into dealers' stores? Write for this booklet and it" will tell you the
whole story. In addition to this Music Lesson Service, there are un-
usually effective plans for helping you get business by mail that we
would like to tell you about. These selling plans plus the splendid
quality and beautiful eye appeal of Packard Instruments make in-
creased business volume and profits sure. The two newest Packard
models, the Louis XVI Art Grand and Upright Pianos have been
business getters from the start. With bench to match they are sur-
prising values.
Write now for free Dealers Portfolio and more about the new Art Styles
THE PACKARD PIANO CO.
-:-
FORT WAYNE. INDIANA
turers' Association. A bit of literature along these
lines prepared by a body representative of the entire
piano industry, might have considerable weight in
remedying the situation.
The piano industry is not alone in abuses of this
sort. They are found in all lines of endeavor and
Music Profession, Too, Needs Education in affecting all products. Apparently what makes it
seem particularly offensive in the case of the piano
Keeping Pianos for Students in Proper
is that any abuse of this sort affects and is noticed by
Condition for Playing.
so many people.
A man may have a dilapidated settee in his living
By A. G. GULBRANSEN,
room, but, broadly speaking, he is the man who sits
President Gulbransen Company, Chicago
In spite of all that has been said and written on on it and it is of principal concern only to himself.
the subject, there are still music schools and individ- But in the case of the piano, which has a voice, he
ual music instructors who have such poor pianos plays it and all of the rest of those within earshot
that they can really be termed disgraceful. It is must suffer with him. The whole piano business
bad enough that thousands of such pianos are in use gets a black eye every time he does make use of it.
For the Junk Pile.
in the homes of the nation, but it is actually galling
to know that a similar condition exists to some de-
Old pianos that have outlived their usefulness from
gree in the music profession. A few cases that have
the standpoint of tone and appearance, belong in
recently come to my observation are apparently not just one place and that the junk-heap. With the
isolated instances. A little questioning brings out the many new types of pianos, some of them played by
information from various sources that quite a few roll, some electrically, some smaller and daintier in
institutions that teach music are poorly equipped
size, some in period designs, some in lacquer finish
with pianos.
and in color and others with simple, modern lines,
We were recently asked to estimate on the cost of
there is no excuse why everyone should fail to renew
putting the piano equipment of a certain music school their piano equipment.
into first-class condition. Investigation showed that
As a matter of fact, there is probably no article on
the pianos were actually in such shape that it wou'.d the market today that represents as much value per
be better all around if they were replaced with new
dollar invested as does the piano. Comparison with
pianos. However, a quotation was made for the work
any other commodity will, I believe, show that to be
of repair and also for new equipment. This school an actual fact.
has not only not acceded to the proposition of pur-
chasing new instruments, but has given up the
The Monteluis-Campbell Co., 220 Pine street,
thought of putting the pianos which they own at
Seattle, Wash., is the successor to the old Montelius
present into proper shape.
Music House. A "closing-out auction" was held
Instructor Refused to Play.
October 10.
Another instance of this sort came to our atten-
tion through the complaint of a music teacher who
is on the staff of one of the local music schools. She
was to appear in recital herself, but stated that she
would never again do so using the piano that the
music school had to work with. She stated that on
the occasion of her last recital she was actually mor-
Twenty-four K n a b e
tified at the shortcomings of the instrument which
pianos played an en-
she had to cover up as best she could. Her perform-
semble in a most spectac-
ance was not the credit to her that it would have been
ular feature at the fa-
had she had a decent piano to play on.
mous Hollywood Bowl
This instructor stated further that there seemed to
in Hollywood, Calif., on
be a feeling of apathy and indifference on the part
Tuesday evening, August
of the management of the school toward the instru-
30.
This unique event
ments used.
was conducted by Adolph
I feel that piano manufacturers and merchants
Tandlei, who arranged
should work together for a betterment of this si'ua-
the pianos to play in
tion. We, for our part, will do our share to see that
eight d i f f e r e n t parts.
this condition is forcibly called to the attention of
Each group of the piano
the management of any music school or any other
ensemble played its own
public or semi-public place, which keeps its pianos
part exactly as the differ-
in poor shape. If dealers, salesmen and tuners would
ent sections of an orches-
notify us of such cases we will follow up at once
tra. The soloist was Cal-
and do the best we can to shame those responsible
mon Luboviski, n o t e d
into giving the piano a square deal.
violinist. As seems to
Attention Requested.
be the case with all Fitz-
gerald Music Co.'s enter-
As a matter of fact, I am inclined to believe that
prises the concert was a huge success—playing be-
this angle of the situation is important enough to
fore an audience of 20,000 people and receiving great
warrant attention of the National Piano Manufac-
UNTUNED PIANOS IN
THE MUSIC SCHOOLS
GOOD-SIZED SHIPMENTS
FROM SCHILLER CO.
New Design Instruments from the Oregon, 111.,
Plant Figure in the Demands of Many
Dealers.
When a Presto-Times correspondent complimented
E. B. Jones, president of the Schiller Piano Com-
pany, Oregon, 111., on the activity evident at the fac-
tory this week, Mr. Jones responded with, "Well, if
we didn't ship now when would we? If business
isn't good now, when will it be?" This inquiry and
reply implies just what is now the condition at the
Schiller factory. Good-sized orders are going out;
instruments of new designs they are.
Special letters from dealers and users show how
well these pianos are liked and carry to the manufac-
turers of them confidence in a condition that is well-
nigh to satisfaction. That such a condition exists
was the impression made upon the impartial mind of
a Presto-Times correspondent one day this week
from a visit to the Schiller factory and a chat with
Mr. Jones.
LEE
S. ROBERTS' ADVERTISING.
A splendid sample of the advertising of Lee S. Rob-
erts, Inc , San Francisco, a reprint from the San
Francisco and Oakland newspapers, has been re-
ceived by Presto-Times. In composition and display
it is worthy of the company's efforts for the great
piano. The text is a plea for the study of the piano
for children which the Chiekcring Warerooms seeks
io advance in its admirably forceful publicity.
KNABE PIANOS IN ENSEMBLE PROGRAM
applause. It was a musical event of a sensational
as well as an artistic kind and created intense interest.
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