Presto
Issue: 1927 2142 - Page 11
August 20, 1927.
11
PRESTO-TIMES
KNABE AMPICO SELECTED
BY UNIVERSITY OF VIRGINIA
Lee Piano Company of Lynchburg Supplies Ampico
Grand, Style HGE, to School.
The Lee Piano Company of Lynchburg, Va.. re-
cently sold a Knabe Ampico Grand, Style HGE, to
the University of Virginia, for use in the course in
musical appreciation under the direction of Dr.
Charles G. Maphis. The University of Virginia is
probably the most noted educational institution in
the South. Dating historically to early Colonial
days, it numbers among its graduates many men
whose names will always be bright spots in American
JESSE FRENCH & SONS
*'Make Homes Happy *
ART GILLHAM ATTRIBUTES
SUCCESS TO BALDWIN
SONS
s.of 'Pianos/Plaqers &Granc
Write for Catalog
Castle. Indiana.
"THE HOUSE OF CRANDS"
Concert, Parlor and Small Grands
Period and Modern Designs
history. Among its graduates was that great ill-
fated author, Edgar Al'en Poe.
Almost as notable as the historic significance of
the University of Virginia is the exquisite and classic
beauty of the buildings, set in an ideal environment
of rolling lawn and magnificent old trees. In scholastic-
standing, in history, and in Ihe beauty of the build-
ings and surroundings, the University of Virginia is
one of the outstanding colleges of America—and one
in which we are proud to have the Knabe Ampico
represented.
The Lee Piano Company is to be most h'ghly
congratulated upon making this important sale.
A QUESTIONNAIRE WITH ANSWERS.
Manufacturers of the
Grand in Uprignt Form
Grand tone and quality in the Upright Piano
is exclusively Bush & Lane
{Patented)
Reproducing and Player Pianos—
^ ^ l M o n
(Licensee) and Cecilian
Writt for our Art Catalog
Bush & Lane
Piano Co.
Holland. Michigan
SCHILLER
of value: what the dealer who accepts it in trade can
get for it in the used piano market.
3. The largest exchange allowance offered for
your used piano seldom is the best deal for you.
4. An excessive allowance likely means that you
are paying an excessive price for the new piano in
comparison with its real value.
5. Some piano firms quote excessive prices to all
buyers, expecting to work down by slow stages to
the correct price, but this final price always allows
them a reasonable profit, and you know they won't
sell without a profit.
6. Judge the merits of the new- piano in compari-
son with the price quoted.
To these questions and answers they say that they
believe that definite, fixed prices, honestly quoted
the buyer, is the correct method for selling and the
method that properly appeals to the great majority
of buyers, and that thoughtful purchasers understand
that they "cannot get something for nothing." They
know the piano merchant cannot and will not sell to
them below a price which allows a fair profit.. They
prefer to buy from the house that honestly classifies
its pianos and honestly prices them.
A circular letter is being sent out by the Will A.
Watkins Co., Dallas, Tex., under the title, "Facts
About Used Piano Allowances." This circular is a
questionnaire to prospective "trade-in" customers,
with suitable and, as it so happens, consistent and
reliable answers. Here are the questions and an-
swers:
Qusstions.
1. Why does my used piano seem to have several
values?
2. Why do dealers in different makes of pianos
offer me "exchange allowances" which differ mate-
rially?
3. Does the largest exchange allowance offered
mean the best bargain for me?
Answers.
1. Your used piano has apparent different values
because competitive dea'ers are bidding to sell you a
new piano.
2. Your used piano has but one fundamental basis
Popular Artist Pens Tribute to Baldwin Piano Used
in Columbia Phonograph Recordings.
Art Gillham, popular pianist, used the Baldwin
piano in recording his popu'ar hits, "I'm Leaving
You" and "I Wish I Had My O'd Gal Back Again,"
on the Columbia phonograph.
There has been a nice upturn in sales, and Mr. Gill-
ham says the credit belongs to the Baldwin piano he
used.
"By comparing any of my previous Columbia rec-
ords with my latest ones," he declares, "even a per-
son who knows nothing about music, can detect a
great improvement in the tone of the piano."
"The Whispering Pianist" is at present starring in
vaudeville. He requests a Baldwin piano wherever
he appears.
/ attribute the increase in sales of my
records to the wonderful recording of
the Baldwin piano.
(Signed)
ART GILLHAM.
TO ALL ATWATER-KENT DEALERS
AND DEALER PROSPECTS.
August 12, 1927.
Through negotiations conducted between David
Saranoff of the Radio Corporation of America and
A. Atwater Kent of the Atwater Kent Manufactur-
ing Company, the most important agreement rela-
tive to patents in the history of radio has been settled.
By this agreement all patent litigation between
these two companies ceases and all Atwater Kent
dealers and prospective dealers are saved harmless for
both past and future on tuned radio frequency re-
ceivers.
The Atwater Kent Company firmly believes the
above action will assist and stabilize the whole radio
industry, and the advantages derived from the agree-
ment are shared both by the Atwater Kent Company
and its dealers.
Very truly yours,
ATWATER KENT MANUFACTURING CO.,
VERNON W. COLLAMORE.
A GREAT NAME—A GREAT PIANO
THE SCHILLER
Makes Friends, Makes Customers, Makes
Money, for the Dealer
Super-Grands, Medium Grands, Small
Grands. Full Plate Uprights; Medium
Uprights; Small (3:7) Uprights.
Reproducing Grands, Uprights and
Players
Grands with the Famous Bauer
Patented Construction
The SCHILLER PIANO challenges
superiority in tone quality as in construc-
tion, workmanship, finish and appearance.
For Agency Proposition and All
Particulars, address
NEW GULBRANSEN POSTER
Listen to its Beautiful, Golden, Sinqinq Tones
GULBRANS^E
"
Pianos
SCHULER PIANO COMPANY
Factory and General Offices:
OREGON, ILLINOIS
CHICAGO OFFICE:
State and Adams Sts.
922 Republic Bids.
NEW YOKK OFFICE:
130 W. 42nd St.
Bush Terminal Bldg.
The Gulbransen small grand piano, which has en-
joyed a sweep of popularity throughout the country,
will shortly be featured on the bill boards everywhere.
A new poster which has been prepared is shown in
the accompanying reproduction. The original of this
poster is an oil painting which is the most advanced
and artistic process of 24-sheet poster preparation.
This poster will be known as No. 15,
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
11
PRESTO-TIMES
KNABE AMPICO SELECTED
BY UNIVERSITY OF VIRGINIA
Lee Piano Company of Lynchburg Supplies Ampico
Grand, Style HGE, to School.
The Lee Piano Company of Lynchburg, Va.. re-
cently sold a Knabe Ampico Grand, Style HGE, to
the University of Virginia, for use in the course in
musical appreciation under the direction of Dr.
Charles G. Maphis. The University of Virginia is
probably the most noted educational institution in
the South. Dating historically to early Colonial
days, it numbers among its graduates many men
whose names will always be bright spots in American
JESSE FRENCH & SONS
*'Make Homes Happy *
ART GILLHAM ATTRIBUTES
SUCCESS TO BALDWIN
SONS
s.of 'Pianos/Plaqers &Granc
Write for Catalog
Castle. Indiana.
"THE HOUSE OF CRANDS"
Concert, Parlor and Small Grands
Period and Modern Designs
history. Among its graduates was that great ill-
fated author, Edgar Al'en Poe.
Almost as notable as the historic significance of
the University of Virginia is the exquisite and classic
beauty of the buildings, set in an ideal environment
of rolling lawn and magnificent old trees. In scholastic-
standing, in history, and in Ihe beauty of the build-
ings and surroundings, the University of Virginia is
one of the outstanding colleges of America—and one
in which we are proud to have the Knabe Ampico
represented.
The Lee Piano Company is to be most h'ghly
congratulated upon making this important sale.
A QUESTIONNAIRE WITH ANSWERS.
Manufacturers of the
Grand in Uprignt Form
Grand tone and quality in the Upright Piano
is exclusively Bush & Lane
{Patented)
Reproducing and Player Pianos—
^ ^ l M o n
(Licensee) and Cecilian
Writt for our Art Catalog
Bush & Lane
Piano Co.
Holland. Michigan
SCHILLER
of value: what the dealer who accepts it in trade can
get for it in the used piano market.
3. The largest exchange allowance offered for
your used piano seldom is the best deal for you.
4. An excessive allowance likely means that you
are paying an excessive price for the new piano in
comparison with its real value.
5. Some piano firms quote excessive prices to all
buyers, expecting to work down by slow stages to
the correct price, but this final price always allows
them a reasonable profit, and you know they won't
sell without a profit.
6. Judge the merits of the new- piano in compari-
son with the price quoted.
To these questions and answers they say that they
believe that definite, fixed prices, honestly quoted
the buyer, is the correct method for selling and the
method that properly appeals to the great majority
of buyers, and that thoughtful purchasers understand
that they "cannot get something for nothing." They
know the piano merchant cannot and will not sell to
them below a price which allows a fair profit.. They
prefer to buy from the house that honestly classifies
its pianos and honestly prices them.
A circular letter is being sent out by the Will A.
Watkins Co., Dallas, Tex., under the title, "Facts
About Used Piano Allowances." This circular is a
questionnaire to prospective "trade-in" customers,
with suitable and, as it so happens, consistent and
reliable answers. Here are the questions and an-
swers:
Qusstions.
1. Why does my used piano seem to have several
values?
2. Why do dealers in different makes of pianos
offer me "exchange allowances" which differ mate-
rially?
3. Does the largest exchange allowance offered
mean the best bargain for me?
Answers.
1. Your used piano has apparent different values
because competitive dea'ers are bidding to sell you a
new piano.
2. Your used piano has but one fundamental basis
Popular Artist Pens Tribute to Baldwin Piano Used
in Columbia Phonograph Recordings.
Art Gillham, popular pianist, used the Baldwin
piano in recording his popu'ar hits, "I'm Leaving
You" and "I Wish I Had My O'd Gal Back Again,"
on the Columbia phonograph.
There has been a nice upturn in sales, and Mr. Gill-
ham says the credit belongs to the Baldwin piano he
used.
"By comparing any of my previous Columbia rec-
ords with my latest ones," he declares, "even a per-
son who knows nothing about music, can detect a
great improvement in the tone of the piano."
"The Whispering Pianist" is at present starring in
vaudeville. He requests a Baldwin piano wherever
he appears.
/ attribute the increase in sales of my
records to the wonderful recording of
the Baldwin piano.
(Signed)
ART GILLHAM.
TO ALL ATWATER-KENT DEALERS
AND DEALER PROSPECTS.
August 12, 1927.
Through negotiations conducted between David
Saranoff of the Radio Corporation of America and
A. Atwater Kent of the Atwater Kent Manufactur-
ing Company, the most important agreement rela-
tive to patents in the history of radio has been settled.
By this agreement all patent litigation between
these two companies ceases and all Atwater Kent
dealers and prospective dealers are saved harmless for
both past and future on tuned radio frequency re-
ceivers.
The Atwater Kent Company firmly believes the
above action will assist and stabilize the whole radio
industry, and the advantages derived from the agree-
ment are shared both by the Atwater Kent Company
and its dealers.
Very truly yours,
ATWATER KENT MANUFACTURING CO.,
VERNON W. COLLAMORE.
A GREAT NAME—A GREAT PIANO
THE SCHILLER
Makes Friends, Makes Customers, Makes
Money, for the Dealer
Super-Grands, Medium Grands, Small
Grands. Full Plate Uprights; Medium
Uprights; Small (3:7) Uprights.
Reproducing Grands, Uprights and
Players
Grands with the Famous Bauer
Patented Construction
The SCHILLER PIANO challenges
superiority in tone quality as in construc-
tion, workmanship, finish and appearance.
For Agency Proposition and All
Particulars, address
NEW GULBRANSEN POSTER
Listen to its Beautiful, Golden, Sinqinq Tones
GULBRANS^E
"
Pianos
SCHULER PIANO COMPANY
Factory and General Offices:
OREGON, ILLINOIS
CHICAGO OFFICE:
State and Adams Sts.
922 Republic Bids.
NEW YOKK OFFICE:
130 W. 42nd St.
Bush Terminal Bldg.
The Gulbransen small grand piano, which has en-
joyed a sweep of popularity throughout the country,
will shortly be featured on the bill boards everywhere.
A new poster which has been prepared is shown in
the accompanying reproduction. The original of this
poster is an oil painting which is the most advanced
and artistic process of 24-sheet poster preparation.
This poster will be known as No. 15,
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Future scanning projects are planned by the International Arcade Museum Library (IAML).