October 24, 1925.
PRESTO
Ond unrig 1
Tone
HOW CO-OPERATION
SELLS WEAVER PIANOS
Now Radio Publicity Is Added to Activities of
Dealers, Eloquence of Travelers and
Efficiency of Makers.
Radio is the latest means for conveying facts about
the Weaver and York pianos to prospective buyers
and to the public generally at the receiving end. The
results are satisfactory to several enterprising deal-
ers representing the line of uprights, grands, players
and reproducing instruments made by the Weaver
Piano Co. Inc., York, Pa. A few weeks ago, the
York piano was used exclusively for broadcasting at
is a complete line
NEW YORK.
The LEADING LINE
WEAVER PIANOS
Orandu, Uprights and Players
Finest and most artistic
piano in design, tone and
construction tnat can b*
made.
YORK PIANOS
Uprights and Player Piano*
A high grade piano of great
vaiue and with charming tone quality.
Livingston Pianos— Uprl e htf and Player Piano*
A popular piano at a popular price.
Over 70.000 instruments made by this company are slog*
Ing their own praises in all parts oi the civilised world.
Write lot catalogues and state on what terms you would
like to deal, and we will make you a proposition if you are
located in open territory.
WEAVER PIANO CO., Inc.
Factory: YORK, PA.
Established 1870
W. P. Haines & Co.
Manufacturers of
BRADBURY, WEBSTER
and
W. P. HAINES & CO.
Grand, Upright and Reproducing
Pianos
138th Street and Walton Avenue
NEW YORK
A QUALITY PRODUCT
FOR OVER
QUARTER. OFA CENTURY
pianos and Ava W. Poole, president and general man-
ager of the company, said this week that the interest
of dealers in the upright models was a pleasant sign
of a return to normal in the piano field.
"Grands and reproducing pianos have a prominent
place in orders but the large percentage of uprights
in the orders is significant of a return to old condi-
tions," said Mr. Poole. "The constant effort in the
factory is to make Poole uprights as well as grands,
players and reproducing pianos more and more de-
sirable and to add to Poole character for tunefulness
and durability."
CALIFORNIA CUSTOMER
ON BUSH & GERTS PIANO
Pleased Owner, in Letter to the George J.
Birkel Co., Los Angeles, Expresses
Satisfaction with Recent
Purchase.
The Yardman Jzine
It comprises a range of artisti-
cally w o r t h y instruments to
please practically every purse:
The Hardman, official piano of
the Metropolitan Opera House;
the Harrington and the Hensel
Piancs in which is found that in-
builtdurabilitythatcharacterizes
all Hardman-made instruments;
the wonderful Hardman Repro-
ducing Piano; the Hardman
Autotone (the perfect player-
piano); and the popular Playo-
tone.
17
C. D. BOND.
the Stoneboro. Pa.. Fair. The instrument was sup-
plied for the use of the Fair Association by the R.
E. Canon Music Co. of Franklin, Pa., which firm had
a large display of Weaver, York, Livingston and Mer-
cer pianos at the fair. The potency of the exhibit
was increased when, on the final day of the fair, the
Fair Association invited F. J. Klousner, the Weaver
traveler, to broadcast the talking points of the pianos.
"'The incident at Stoneboro was only another mark
of the co-operation of Weaver dealers, Weaver travel-
ers and Weaver Piano Co.; the kind of teamwork that
produces results," said C. D. Bond, assistant treas-
urer and factory superintendent of the Weaver Piano
Co., Inc.. last week, in discussing the part of the
house in helping the dealers' sales.
"Really, the first aid to making sales easier and
more numerous for the Weaver representative is
to give him instruments that will fulfil every repre-
sentation of the makers and do that consistently.
There are no spurts of goodness in the making of
pianos in the Weaver factory. With every foreman
and every workman the time for doing the best is
continuous.
"It is that ambition that makes the lines of pianos
and players made in this factory continue to hold the
character of dependability. Dealers can stand back
of any and every instrument that is shipped to them.
"Quality' and 'Service' are two watchwords that have
daily application in the plant of the Weaver Piano
Co."
The George J. Birkel Co., Los Angeles, handles the
line of pianos and players of the Bush & Gerts Piano
Co., and shows the effectiveness of its methods in
numerous sales. In its able featuring of the Bush &
Gerts instruments, the active Los Angeles firm gives
wide publicity to its own faith in the merits of the
instruments.
In its advertising the George J. Birkel Co., im-
presses the meaning of the Bush & Gerts slogan:
"One Name, One Trademark, One Price, One Qual-
ity." And the understanding of the phrase has built up
a most satisfactory demand among people who recog-
nize the requirements of an artistic piano. Here is a
sample letter commenting on the Bush & Gerts piano
from a recent customer of the Los Angeles house:
Geo. J. Birkel Co.,
Los Angeles, Cal.
Dear Sirs:—I enclose check for payment on my
new Bush & Gerts piano.
To say that I am delighted with the Bush & Gerts
hardly expresses my feelings. I like it better than
any upright I have ever used.
I wrote and told my former teacher, Julie Rive-
King, Chicago Bush Conservatory, that I had bought
Bush & Gerts. She was delighted and wrote me that
she would write Mr. Bush about it as she knew
he would be pleased.
I might be interested in the contests for Eistedd-
fords. Can you send additional information?
Very truly yours,
MRS. GEORGIA L. CURTIS.
ENJOYS STUDENT TRADE.
Irving M. Buescher, who recently purchased the
store at East 105th street and Euclid avenue, Cleve-
land, from the Euclid Music Co., in that city, reports
a lively business. The location of the store to West-
ern University and other schools results in a profit-
able clientele among students.
HONORS FOR FRED P. WATSON.
In its seventh annual convention last week the Illi-
nois Chamber of Commerce, meeting in Chicago,
elected Fred P. Watson, music dealer, Mount Ver-
non, vice-president of the first district. Mr. Watson
is an ex-president of the Illinois Music Merchants As-
sociation, holding office for the term of 1923-1924.
The Only
Completely
Equipped
School in the
United States
GOOD ORDERS CHEER
POOLE PIANO COMPANY
Marked Favor for Upright Pianos Considered Healthy
and Significant Sign by Ava W. Poole.
(irands, uprights, players and reproducing pianos
are sharing equal favor in the orders to the Poole
Piano Co., Boston. In Ohio, recently, Dan Fabyan,
the Poole traveler, found a cheering reception from
the dealers and Ins daily orders added materially to
the sum of every day's business. Mr. Fabyan found
the reports of the Poole dealers very heartening and
the expectations for a big Fall and Winter business
were well expressed with generous orders.
Other parts of the country, especially the middle
west, are equally expressive of activity in Poole
POOLE
^BOSTON-
In Successful Operation for 24 Years
In its own new building especially designed and
equipped for its purposes.
Every branch taught, including Repairing,
Regulating and Voicing—All Player Actions,
with Demonstrating Specimens to work with.
Diplomas awarded and positions secured. Pri-
vate and class instructions. Both sexes.
School all year. Catalogs on request.
POLK'S COLLEGE OF PIANO TUNING
WILLARD K. POWELL, President
LA PORTE, IND.
AND UPRIGHT PIANOS
AND
PLAYER PIANOS
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