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Presto

Issue: 1925 2035 - Page 15

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15
PRESTO
July 25, 1925.
NEW F. RADLE PLAYER
PLEASES DEALERS
Warm Satisfaction of Trade Expressed in Nu-
merous Letters from Representative Mer-
chants in Various Sections of Country.
ARTISTIC
IN EVERT
DETAIL
HADDORFF PIANO CQ
ROCKFORD,ILL.
Wholetale Office*:
N«« T*rk Cit
I t t W. 42nd S<
Chicago
410 S. MicDifaD A**.
San Fran—an
SI I California St.
Schaff Bros.
Players a ad Pianos have won their stand-
ing with trade and public by 54 years of
steadfast striving to excel. They repre-
sent the
LARGEST COMPETITIVE VALUE
because of their beauty, reliability, tone
and moderate price. They are profitable
to sell and satisfactory when sold.
Brighten Your Line with the
SCHAFF BROS.
The Schaff Bros. Co.
Established 1868
F. Radle, Inc., 609-611 West Thirty-sixth street,
New York, recently placed on the market its Style
E playerpiano, which has received considerable praise
from dealers. The new style is four feet, five inches
high, with the Boston fall, a plain but characteristically
artistic F. Radle case design and of course with the
tone which is the principal basis of merit in the
instruments bearing the name.
The F. Radle playerpianos have assumed a con-
spicuous place in the trade by reason of their un-
challenged merits. They are made upon the most
approved principles and possess improvements of
peculiar power in their appeal to both the piano re-
tailer and his customer. Apart from the merits of
F. Radle tone, the case designs are remarkable for
their attractiveness.
The warm character of the compliments for the
new model is very satisfying to the manufacturers.
Many letters similar to the one which follows are
received by F. Radle, Inc. This one dated July 17
from Joseph Zodda should be interesting to the
trade. Mr. Zodda is a practical piano'man, having
worked in different piano factories for a good many
years before starting out for himself:
Gentlemen: I wish to congratulate you on the
style E player. I must admit that this new style E
player sure is a line all around instrument and what
strikes me most is the beautiful tonal quality.
I am quite sure that this instrument is going to
be an easy seller; as a matter of fact, I got two pros-
pects the very first day that the piano was in the
store, and believe that once sold, it will be very
popular. With best wishes, I am, yours very truly,
J O S E P H ZODDA.
STORY & CLARK CO. URGE
SUMMER WINDOW DISPLAYS
Article in July Story Book Tells of Advantages of
Window Displays During Summer Months.
'Keep your windows working for you," is a fine
slogan for the music merchant. The Story & Clark
Co., 174 North Michigan avenue, Chicago, is per-
sistent in advocating window displays at all times
and especially during the summer. In the latest
issue of the Story Book, the company's house organ,
it is said:
Have you ever thought how many more persons
pass your store in the summer than pass in the
winter? Have you ever reasoned with yourself why
this is true? just consider for one moment how
many autos pass, and each auto carrying to capacity.
Vacation time you know—and these jolly, happy,
pleasure seeking persons passing are easily attracted,
and anything that attracts is indelibly stamped upon
their memories.
This could be your store window which they pass
and if the window is properly decorated (especially
Huntington, Ind.
Schumann
The Good Old
SMITH & NIXON
Pianos and Player Pianos
Better than ever, with the same
"Grand Tone In Upright Case."
Grands and Players that every deal-
er likes to sell, for Satisfaction and
Profit
PIANOS and PLAYER PIANOS
GRANDS and UPRIGHTS
Have no superiors in appearance, tone
power or other essentials of strictly
leaders in the trade.
Warning to Infringers
Tbla Trade Mark la caat
In the plate and alao ap-
pear* upon the fall board
of all genuine Schumann
Planoa, and all lnfvlngera
will be prosecuted. Btware
of Imitations auch aa Schu-
mann ft Company, Schu-
mann ft Son, and also
Shuman, aa all atencll
•hops, dealers and usera of
planoa bearing a name In
imitation of the name
Schumann with the Inten-
tion of deceiving- the public
will be prosecuted to (he
fullest extent of th« law.
New Catalogue on Request.
Smith & Nixon Piano Co.
Schumann Piano Co.
1229 Miller St., Chicago
W. N. VAN MATRE, President
Rockford, III
in the evening) showing window cards appropriately
worded, announcing your Line of Goods, your Serv-
ice, your "Special Offering," etc., it surely will be
noticed and remembered.
We believe in keeping the windows "working" at
all times, but an especially attractive window in the
summer time, if seen only by the hundreds who
drive by and while in their "Merrie Mood" leaves
an impression never to be erased which will serve as
a reminder where to go when the occasion arrives.
STRENGTH O F RADIO BUSINESS.
About 6,500,000 radio receiving sets are estimated
to be in operation, including 3,500.000 in the United
States, 900,000 in Great Britain and 800,000 in Ger-
many.
The remaining 1,300,000 are scattered
throughout the world. Europe is far behind in the
development of the art, despite its origin there.
Ownership of radio receiving sets in many countries
of Europe is actually illegal, although the various
governments involved have never taken action. In
most countries the governments, owning all com-
munication lines, have not encouraged the use of the
radio by the public. This is in line with the foreign
governments' handling of the telephone and tele-
graph and is based largely on control of communica-
tions during a period of hostilities.
NEW TEXAS MANAGER.
George Fenton of San Diego, Calif., is now in
charge of the Hanimons Piano Co., Cleburne, Tex.
Mr. Fenton has been connected with the Baldwin
Piano Company for a number of years.
QUALITY
in Name and in Fact
TONE, MATERIALS, CONSTRUCTION,
WORKMANSHIP, DESIGN—all in ac-
cord with the broadest experience—are
the elements which give character to
Bush & Lane Products.
BUSH&LANE PIANOS
BUSH & LANE CECILIAN PLAYER PIANOS
take higfi place, therefore, in any com-
parison of high grade pianos because of
the individuality of character which dis-
tinguishes them in all essentials of merit
ana value.
BUSH & LANE PIANO 00.
HtiHsnd,
DECKER
MM
EST. 1856 5L SON
Grand, Upright
and
Welte-Mignon
(Licensee)
Reproducing
(Electric)
Pianos and Players
of Recognized
Artistic Character
Made by a Decker Since 1856
699-703 East 135th Street
New York
WILLIAMS
PIANOS
The policy of the Williams House is and always
has been to depend upon excellence of product
instead of alluring price. Such a policy does not
attract bargain hunters. It does, however, win the
hearty approval and support of a very desirable
and substantial patronage.
U/IIIIAMC Makers of Williams Pianos, CHI
PA 0 0
WILLIAMS Epworth Piano, and Organ. l l l l M U V
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