Presto
Issue: 1925 2031 - Page 7
June 27, 1925.
PRESTO
B. PLATT'S TELEGRAM
IS READ AT DINNER
EEBURG
T YLE "L"
Guests of George B. Epstein in Los Angeles
Hotel Informed of P. Herman Beck
as General Sales Manager.
At The Elite, Los Angeles, recently, George B.
Epstein, vice-president of the Platt Music Company,
entertained at dinner the store managers and depart-
ment heads of the seven Platt music stores. Mrs.
Epstein acted as hostess of the evening.
Mr. Epstein read a telegram received from B. Platt,
president of the company, who was attending the
national music trades convention in Chicago, in which
he announced the appointment of P. Herman Beck
as general sales manager, to succeed Leonard Davis,
resigned. Mr. Beck received the hearty congratula-
tions and assurance of loyal co-operation of every
member of the Platt organization present.
For the past ten years Mr. Beck has been an active
and able member of the Platt Music Company's
staff. Beginning as manager of the phonograph de-
partment he has advanced steadily by reason of his
marked ability and untiring efforts to his new posi-
tion. The interests of the company he represents
have always been his interests; its success his suc-
cess, and throughout his entire career he has won
and retained the loyal support of every employe,
Under Mr. Beck's competent direction it is confi-
dently expected that nineteen-twenty-five will prove
the banner year in the remarkable history of the
T'latt Music Company.
BUSH & LANE GRAND
CREATED SENSATION
First Exhibition of the New Instrument at the
Recent Trade Convention Proved an
Event of Genuine Surprise.
The KEY to
OSITIVE
ROFITS
MANUFACTURED ONLY BY
J. P. Seeburg
Piano Co.
"Leaders in the
Automatic Field"
1510 Dayton St.
Chicago
Address Department "E"
At the recent Drake convention, in Chicago, always
in a rush, playing the dual role of exhibitor and en-
tertainer, was Col. W. L. Bush, whose display, in
conjunction with the novel and attractive exhibit of
the Bush & Lane Piano Co. was visited by scores
of dealers, many personal acquaintances and friends
of years' standing. Admiration for the new W. L.
Bush styles of uprights, players and grand pianos
was general, and well known dealers gave their initial
orders for duplicates of the new styles shown there
for the first time.
All of the instruments displayed were disposed of
to visiting dealers, prominent among whom were
H. P. Mayer of Paris, Texas, a lifelong friend; T. E.
Swann, treasurer, general manager and principal
owner of the Dallas, Texas, Music Co.; Bush & Gerts
of Texas, located in the famous Bush Temple; B.
Platt, of Los Angeles; Geo. Steger, of Peoria, 111.;
Harry Wunderlich, of Kansas City; H. Meyer, of
York, Neb.; Stein Bros., of Hastings, Neb., and
other interested dealers. The beautiful Period Model
grand was selected by a Chicago dealer, C. W.
Kamen, of Brunswick Shop fame, Englewood dis-
trict.
During the convention the Bush & Lane exhibit
was favored with a visit by the pre-eminent pianist
and composer, Madame Jule Rive-King, who has
for fifteen years been one of the leading members of
the faculty of Bush Conservatory, founded in 1901
by W. L. Bush. She favored an enthusiastic group
of dealers and visitors with several beautiful classics
by Chopin, Brahms and Beethoven, and gave a very
appropriate talk on the increased interest in piano-
playing by the present generation of talented students,
also giving enthusiastic praise to the new Bush &
Lane Concert Grand expressing great satisfaction
with its power, breadth of tone, perfect piano and
pedal action. The distinguished pianist could scarcely
credit the fact that it was the first Bush & Lane
Concert Grand piano. Walter Lane was personally
and highly complimented in Madame Rive-King's
talk, and her just praise of his creation was echoed
by every visitor to the exhibit who heard the instru-
ment so ably demonstrated by this great artist.
NEW CATALOG DESCRIBES
COMPLETE KROEQER LINE
Handsome Booklet Just Off the Press Deserves High
Place in Advertising Literature.
The new catalog of the Kroeger Piano Co., with
factory at Stamford, Conn , which has just been re-
leased, is one of the finest pieces of advertising mate-
rial that has come from the presses recently.
The two outstanding characteristics of the new
book are the wealth of illustrations and the unusually
interesting style in which the text is written. The
cover is embellished with a photographic tip-on, a
masterpiece which pictures a mother casting a linger-
ing glance at her little daughter who is practicing her
music lesson on a Kroeger piano. The color scheme
of the cover is green and tan, giving the catalog an
unusually rich and pleasing effect.
One of the features of the catalog is an illustration
of the first Kroeger upright piano ever made. There
is also a view of the Metropolitan Museum of Art,
New York City, in which this famius old instrument
is on display. Then there are several views of fine
interiors in which the Kroeger pianos find an appro-
priate setting.
The manner in which the technical matter is treated
is helpful to piano prospects, and ordinarily dry tech-
nical information has become very readable and is
sure to impress the reader with the many merits of
the piano which carries the famous Kroeger name.
There are several pages describing the various
Kroeger models and the entire catalog is richly illus-
trated with interesting scenes in which the Kroeger
is playing an important part. Also there are many
halftones of colleges, clubs, churches, schools and
residences where the Kroeger piano is in use. The
catalog was printed by one of the most widely known
printers in the country, and there is no doubt that the
Kroeger company has succeeded in producing a cata-
log which will be kept a long time by the recipients.
The sales value of the book is very great. The new
catalog will surely impress prospects with the merits
of a Kroeger piano and result in many sales for this
good piano.
Palmer Smith has been made manager of the musi-
cal merchandise department of the Sieberling Lucas
Music Co., Portland, Ore.
BRINKERHOFF EXHIBIT AT DRAKE
The Brinkerhoff Piano
Co., Chicago, featured its
new reproducing five-
foot grand, as well as
other instruments, at the
Drake Hotel during the
week of the national con-
ventions of the music
trade associations. W.
T. Brinkerhoff, president
and general manager, as-
sisted by W. J. Olson
and W. Shanz, greeted
visitors. The exhibit was
a gathering place at all
hours of the many friends
of the Brinkerhoff Piano
Co. and enthusiastic ad-
mirers of the easy-selling
line of pianos, players
and the new reproducing
grand of the company.
Many new dealers joined
the earnest merchants al-
ready on the customer
list during the days of
the exhibit.
BRINKERHOFF REPRODUCING GRAND SHOWN.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
PRESTO
B. PLATT'S TELEGRAM
IS READ AT DINNER
EEBURG
T YLE "L"
Guests of George B. Epstein in Los Angeles
Hotel Informed of P. Herman Beck
as General Sales Manager.
At The Elite, Los Angeles, recently, George B.
Epstein, vice-president of the Platt Music Company,
entertained at dinner the store managers and depart-
ment heads of the seven Platt music stores. Mrs.
Epstein acted as hostess of the evening.
Mr. Epstein read a telegram received from B. Platt,
president of the company, who was attending the
national music trades convention in Chicago, in which
he announced the appointment of P. Herman Beck
as general sales manager, to succeed Leonard Davis,
resigned. Mr. Beck received the hearty congratula-
tions and assurance of loyal co-operation of every
member of the Platt organization present.
For the past ten years Mr. Beck has been an active
and able member of the Platt Music Company's
staff. Beginning as manager of the phonograph de-
partment he has advanced steadily by reason of his
marked ability and untiring efforts to his new posi-
tion. The interests of the company he represents
have always been his interests; its success his suc-
cess, and throughout his entire career he has won
and retained the loyal support of every employe,
Under Mr. Beck's competent direction it is confi-
dently expected that nineteen-twenty-five will prove
the banner year in the remarkable history of the
T'latt Music Company.
BUSH & LANE GRAND
CREATED SENSATION
First Exhibition of the New Instrument at the
Recent Trade Convention Proved an
Event of Genuine Surprise.
The KEY to
OSITIVE
ROFITS
MANUFACTURED ONLY BY
J. P. Seeburg
Piano Co.
"Leaders in the
Automatic Field"
1510 Dayton St.
Chicago
Address Department "E"
At the recent Drake convention, in Chicago, always
in a rush, playing the dual role of exhibitor and en-
tertainer, was Col. W. L. Bush, whose display, in
conjunction with the novel and attractive exhibit of
the Bush & Lane Piano Co. was visited by scores
of dealers, many personal acquaintances and friends
of years' standing. Admiration for the new W. L.
Bush styles of uprights, players and grand pianos
was general, and well known dealers gave their initial
orders for duplicates of the new styles shown there
for the first time.
All of the instruments displayed were disposed of
to visiting dealers, prominent among whom were
H. P. Mayer of Paris, Texas, a lifelong friend; T. E.
Swann, treasurer, general manager and principal
owner of the Dallas, Texas, Music Co.; Bush & Gerts
of Texas, located in the famous Bush Temple; B.
Platt, of Los Angeles; Geo. Steger, of Peoria, 111.;
Harry Wunderlich, of Kansas City; H. Meyer, of
York, Neb.; Stein Bros., of Hastings, Neb., and
other interested dealers. The beautiful Period Model
grand was selected by a Chicago dealer, C. W.
Kamen, of Brunswick Shop fame, Englewood dis-
trict.
During the convention the Bush & Lane exhibit
was favored with a visit by the pre-eminent pianist
and composer, Madame Jule Rive-King, who has
for fifteen years been one of the leading members of
the faculty of Bush Conservatory, founded in 1901
by W. L. Bush. She favored an enthusiastic group
of dealers and visitors with several beautiful classics
by Chopin, Brahms and Beethoven, and gave a very
appropriate talk on the increased interest in piano-
playing by the present generation of talented students,
also giving enthusiastic praise to the new Bush &
Lane Concert Grand expressing great satisfaction
with its power, breadth of tone, perfect piano and
pedal action. The distinguished pianist could scarcely
credit the fact that it was the first Bush & Lane
Concert Grand piano. Walter Lane was personally
and highly complimented in Madame Rive-King's
talk, and her just praise of his creation was echoed
by every visitor to the exhibit who heard the instru-
ment so ably demonstrated by this great artist.
NEW CATALOG DESCRIBES
COMPLETE KROEQER LINE
Handsome Booklet Just Off the Press Deserves High
Place in Advertising Literature.
The new catalog of the Kroeger Piano Co., with
factory at Stamford, Conn , which has just been re-
leased, is one of the finest pieces of advertising mate-
rial that has come from the presses recently.
The two outstanding characteristics of the new
book are the wealth of illustrations and the unusually
interesting style in which the text is written. The
cover is embellished with a photographic tip-on, a
masterpiece which pictures a mother casting a linger-
ing glance at her little daughter who is practicing her
music lesson on a Kroeger piano. The color scheme
of the cover is green and tan, giving the catalog an
unusually rich and pleasing effect.
One of the features of the catalog is an illustration
of the first Kroeger upright piano ever made. There
is also a view of the Metropolitan Museum of Art,
New York City, in which this famius old instrument
is on display. Then there are several views of fine
interiors in which the Kroeger pianos find an appro-
priate setting.
The manner in which the technical matter is treated
is helpful to piano prospects, and ordinarily dry tech-
nical information has become very readable and is
sure to impress the reader with the many merits of
the piano which carries the famous Kroeger name.
There are several pages describing the various
Kroeger models and the entire catalog is richly illus-
trated with interesting scenes in which the Kroeger
is playing an important part. Also there are many
halftones of colleges, clubs, churches, schools and
residences where the Kroeger piano is in use. The
catalog was printed by one of the most widely known
printers in the country, and there is no doubt that the
Kroeger company has succeeded in producing a cata-
log which will be kept a long time by the recipients.
The sales value of the book is very great. The new
catalog will surely impress prospects with the merits
of a Kroeger piano and result in many sales for this
good piano.
Palmer Smith has been made manager of the musi-
cal merchandise department of the Sieberling Lucas
Music Co., Portland, Ore.
BRINKERHOFF EXHIBIT AT DRAKE
The Brinkerhoff Piano
Co., Chicago, featured its
new reproducing five-
foot grand, as well as
other instruments, at the
Drake Hotel during the
week of the national con-
ventions of the music
trade associations. W.
T. Brinkerhoff, president
and general manager, as-
sisted by W. J. Olson
and W. Shanz, greeted
visitors. The exhibit was
a gathering place at all
hours of the many friends
of the Brinkerhoff Piano
Co. and enthusiastic ad-
mirers of the easy-selling
line of pianos, players
and the new reproducing
grand of the company.
Many new dealers joined
the earnest merchants al-
ready on the customer
list during the days of
the exhibit.
BRINKERHOFF REPRODUCING GRAND SHOWN.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Future scanning projects are planned by the International Arcade Museum Library (IAML).