Presto
Issue: 1925 2030 - Page 20
20
June 20, 1925.
PRESTO
SLINGERLAND BANJOS
Music Dealers' Problem Solved by Manufac-
turing Efficiency in the Banjo Department
of the Progressive Chicago House.
Our large stock Is very seldom depleted, and your
order, whether large or small, will receive imme-
diate attention.
In addition, you get the very
best of
Felts; Cloths; Hammers; Punching*;
Music Wire; Tuning Pins; Player
Parts; Hinges; Castings; etc.
We have
In stock a full line of
Pianos and Organs.
materials
for
AMERICAN PIANO
SUPPLY COMPANY
110-112 EAST 13th STREET
NEW YORK
SCHAFF
Piano String Co
Manufacturers of
A problem confronting every musical instrument
dealer is to make the amateur as satisfied with his
purchase as he would be if he had bought the same
high-priced model used by the professional. The
problem is in a great measure solved for him by the
manufacturer who makes the dealer's problem his
own. How to help the dealer add to his banjo sales,
increase his profits, and make every customer on his
banjo sales list a satisfied one, is the self-appointed
job of the SHngerland Banjo Co., Chicago.
The bulk of banjo sales are made to amateurs, which
is inevitable, as the amateurs are more numerous than
the professionals. Of course the dealer is always
complimented by making a sale to the professional
and broadcasting the fact is good advertising, but
the professionals are so limited in number that no
business could exist on their patronage alone.
The result is that the music dealer counts on build-
ing up his business by sales to amateurs, and it is
fortunate for him that every day adds to the great
army of people who are attracted to the banjo.
Many of those people are not yet very particular
about the merits of the banjo they buy, and it is here
where the dealer who handles a reliable make saves
the situation for the cause of banjo sales.
The big amateur call for tenor banjos provided
an opportunity for the Slingerland Banjo Co., which
provides a big line of handsome banjos that look
and sound like those used by professionals in vaude-
ville and in orchestras. By selecting the proper ma-
terials and employing expert mechanics, the company
is enabled to turn out a high class banjo that appeals
to amateurs and assures the means to sales and
profits for the observant dealers.
The new catalog of the Slingerland Banjo Co.,
1815 Orchard street, Chicago, illustrates and de-
scribes over forty models of banjos, guitars, mando-
lins and ukuleles, every one of which is a sure profit-
maker for the dealer.
COLUMBIA MOVES IN CLEVELAND.
Piano Bass Strings
2009-2021 CLYBOURN AVENUE
Cor er Lewis Street
CHICAGO
LEATHER
FOR
PLAYERS
ORGANS
PIANOS
PNEUMATIC LEATHERS A SPECIALTY
Packing, Valves, All Special Tanned
Bellows Leather
T. L. LUTKINS, Inc.
40 Spruce Street
NEW YORK
The Columbia Graphophone Co., Inc., now occu-
pies the entire sixth floor of the new Premier Press
Building in East Eighteenth street, near Chester
street, Cleveland, where it recently moved from the
old location at 1812 East Eighteenth street recently.
The new home of the company is close to the heart
of the retail music trade section of the city and is ex-
cellent from a business standpoint. S. S. Larmon,
Cleveland manager for the Columbia interests, re-
ports that sales of talking machines and records are
excellent.
HEALTHY PHONOGRAPH TRADE.
Otto Heineman, president of the General Phono-
graph Corp., New York, in an optimistic talk before
the National Phonograph Manufacturers' Associa-
tion, held at the American Furniture Mart, Chicago,
last week, said that business was far from dead, and
stated that orders for May of this year were 80 per
cent higher than for the same month last year. The
figures, he said, showed a healthy trend of trade.
OTTO R. TREFZ, Jr.
PIANO BASS STRINGS
PIANO REPAIR SUPPLIES
2110 Fairmount Ave.
PHILADELPHIA, PA.
HAMMACHER, SCHLEMMER & CO
PIANO and PLAYER
HARDWARE, FELTS, TOOLS,
RUBBERIZED PLAYER FABRICS
New York, Since 1848
4th Ave. and 13th St.
The Background
A BUSY ROLL
DEPARTMENT
CAPITOL
WORD ROLLS
No.
Title
Played by
1122 Peter Pan
Carl Westbank Fox-trot
1119 You and I (From My Girl)
Lindsay McPhail Fox-trot
1118 Desert Isle (From My Girl)
Lindsay McPhail Fox-trot
1115 Old Pal Nell Morrison.. A beautiful ballad
1114 My Sweetie and Me
Lindsay McPhail Fox-trot
1113 (When You and I Were)
"Seventeen"
Paul Jones
Waltz
1111 Laff It Off (Comedy Song)
Billy Fitch Fox-trot
1110 Only a Weaver of Dreams
Paul Jones
Waltz
1109 I Aint Got Nobody to Love
James Blythe Fox-trot
1108 You Know I Know
Lindsay McPhail One-step
1107 On My Ukulele
Paul Jones Comedy Fox-trot
1106 I'll See You in My Dreams
Lindsay McPhail Fox-trot
1105 Red Red Rose
Billy Fitch Fox-trot
1104 Somebody Like You
Lindsay McPhail Fox-trot
1103 Goo-Goo-Good Night, Dear
(A Stutter Song)
Lindsay McPhail One-step
1102 Christofo Columbo
Paul Jones Comedy Fox-trot
1101 Somebody Loves Me—from
"George White's Scandals'"
Lindsay McPhail Fox-trot
1100 Lover's Waltz
Wayne Love
Waltz
1099 When the One You Love
Loves You
Dave Gwin
Waltz
1098 No Wonder (That I
Love You)
Wayne Love Fox-trot
1097 Back Where the Daffodils Grow
Billy Fitch Fox-trot
1096 Insufficient Sweetie
Dave Gwin Fox-trot
1095 Some of These Days
Lindsay McPhail Fox-trot
1094 Let Me Call You Sweetheart
Art Gillham Marimba Waltz
1093 Me and the Boy Friend
Billy Fitch Fox-trot
To Retail at
Why Pay More?
75
None Better.
Made of the best materials
obtainable.
Will please your trade and
double your sales.
Quality and price make
Capitol rolls the deal-
er's best profit producer
in a roll department.
Capitol Roll & Record Co.
721 N. Kedzie Ave., CHICAGO, ILL.
(Formerly Columbia Music Roll Co.)
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
June 20, 1925.
PRESTO
SLINGERLAND BANJOS
Music Dealers' Problem Solved by Manufac-
turing Efficiency in the Banjo Department
of the Progressive Chicago House.
Our large stock Is very seldom depleted, and your
order, whether large or small, will receive imme-
diate attention.
In addition, you get the very
best of
Felts; Cloths; Hammers; Punching*;
Music Wire; Tuning Pins; Player
Parts; Hinges; Castings; etc.
We have
In stock a full line of
Pianos and Organs.
materials
for
AMERICAN PIANO
SUPPLY COMPANY
110-112 EAST 13th STREET
NEW YORK
SCHAFF
Piano String Co
Manufacturers of
A problem confronting every musical instrument
dealer is to make the amateur as satisfied with his
purchase as he would be if he had bought the same
high-priced model used by the professional. The
problem is in a great measure solved for him by the
manufacturer who makes the dealer's problem his
own. How to help the dealer add to his banjo sales,
increase his profits, and make every customer on his
banjo sales list a satisfied one, is the self-appointed
job of the SHngerland Banjo Co., Chicago.
The bulk of banjo sales are made to amateurs, which
is inevitable, as the amateurs are more numerous than
the professionals. Of course the dealer is always
complimented by making a sale to the professional
and broadcasting the fact is good advertising, but
the professionals are so limited in number that no
business could exist on their patronage alone.
The result is that the music dealer counts on build-
ing up his business by sales to amateurs, and it is
fortunate for him that every day adds to the great
army of people who are attracted to the banjo.
Many of those people are not yet very particular
about the merits of the banjo they buy, and it is here
where the dealer who handles a reliable make saves
the situation for the cause of banjo sales.
The big amateur call for tenor banjos provided
an opportunity for the Slingerland Banjo Co., which
provides a big line of handsome banjos that look
and sound like those used by professionals in vaude-
ville and in orchestras. By selecting the proper ma-
terials and employing expert mechanics, the company
is enabled to turn out a high class banjo that appeals
to amateurs and assures the means to sales and
profits for the observant dealers.
The new catalog of the Slingerland Banjo Co.,
1815 Orchard street, Chicago, illustrates and de-
scribes over forty models of banjos, guitars, mando-
lins and ukuleles, every one of which is a sure profit-
maker for the dealer.
COLUMBIA MOVES IN CLEVELAND.
Piano Bass Strings
2009-2021 CLYBOURN AVENUE
Cor er Lewis Street
CHICAGO
LEATHER
FOR
PLAYERS
ORGANS
PIANOS
PNEUMATIC LEATHERS A SPECIALTY
Packing, Valves, All Special Tanned
Bellows Leather
T. L. LUTKINS, Inc.
40 Spruce Street
NEW YORK
The Columbia Graphophone Co., Inc., now occu-
pies the entire sixth floor of the new Premier Press
Building in East Eighteenth street, near Chester
street, Cleveland, where it recently moved from the
old location at 1812 East Eighteenth street recently.
The new home of the company is close to the heart
of the retail music trade section of the city and is ex-
cellent from a business standpoint. S. S. Larmon,
Cleveland manager for the Columbia interests, re-
ports that sales of talking machines and records are
excellent.
HEALTHY PHONOGRAPH TRADE.
Otto Heineman, president of the General Phono-
graph Corp., New York, in an optimistic talk before
the National Phonograph Manufacturers' Associa-
tion, held at the American Furniture Mart, Chicago,
last week, said that business was far from dead, and
stated that orders for May of this year were 80 per
cent higher than for the same month last year. The
figures, he said, showed a healthy trend of trade.
OTTO R. TREFZ, Jr.
PIANO BASS STRINGS
PIANO REPAIR SUPPLIES
2110 Fairmount Ave.
PHILADELPHIA, PA.
HAMMACHER, SCHLEMMER & CO
PIANO and PLAYER
HARDWARE, FELTS, TOOLS,
RUBBERIZED PLAYER FABRICS
New York, Since 1848
4th Ave. and 13th St.
The Background
A BUSY ROLL
DEPARTMENT
CAPITOL
WORD ROLLS
No.
Title
Played by
1122 Peter Pan
Carl Westbank Fox-trot
1119 You and I (From My Girl)
Lindsay McPhail Fox-trot
1118 Desert Isle (From My Girl)
Lindsay McPhail Fox-trot
1115 Old Pal Nell Morrison.. A beautiful ballad
1114 My Sweetie and Me
Lindsay McPhail Fox-trot
1113 (When You and I Were)
"Seventeen"
Paul Jones
Waltz
1111 Laff It Off (Comedy Song)
Billy Fitch Fox-trot
1110 Only a Weaver of Dreams
Paul Jones
Waltz
1109 I Aint Got Nobody to Love
James Blythe Fox-trot
1108 You Know I Know
Lindsay McPhail One-step
1107 On My Ukulele
Paul Jones Comedy Fox-trot
1106 I'll See You in My Dreams
Lindsay McPhail Fox-trot
1105 Red Red Rose
Billy Fitch Fox-trot
1104 Somebody Like You
Lindsay McPhail Fox-trot
1103 Goo-Goo-Good Night, Dear
(A Stutter Song)
Lindsay McPhail One-step
1102 Christofo Columbo
Paul Jones Comedy Fox-trot
1101 Somebody Loves Me—from
"George White's Scandals'"
Lindsay McPhail Fox-trot
1100 Lover's Waltz
Wayne Love
Waltz
1099 When the One You Love
Loves You
Dave Gwin
Waltz
1098 No Wonder (That I
Love You)
Wayne Love Fox-trot
1097 Back Where the Daffodils Grow
Billy Fitch Fox-trot
1096 Insufficient Sweetie
Dave Gwin Fox-trot
1095 Some of These Days
Lindsay McPhail Fox-trot
1094 Let Me Call You Sweetheart
Art Gillham Marimba Waltz
1093 Me and the Boy Friend
Billy Fitch Fox-trot
To Retail at
Why Pay More?
75
None Better.
Made of the best materials
obtainable.
Will please your trade and
double your sales.
Quality and price make
Capitol rolls the deal-
er's best profit producer
in a roll department.
Capitol Roll & Record Co.
721 N. Kedzie Ave., CHICAGO, ILL.
(Formerly Columbia Music Roll Co.)
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Future scanning projects are planned by the International Arcade Museum Library (IAML).