February 14, 1925.
PRESTO
CHRISTMAN
"The First Touch Tells"
The Famous
Studio Grand
(only 5 ft. long)
Remains the foremost of all the dainty
little pianos for Parlor and Music
Room. It has no superior in tone
quality, power or beauty of design.
CLEVELAND ASSOCIATION
MEETING BIG SUCCESS
Annual Gathering of Music Trade Men, Feb-
ruary 10th, One of the Best in History
of the Organization.
The annual banquet of the Cleveland Music Trades
Association was held at the Hotel Statler on Febru-
ary 10th. There were about fifty present and a most
enjoyable evening was spent. Mr. Bowie, of the
Dreher Piano Company, was chairman of the enter-
tainment committee and was ably assisted by Otto
Muelhauser and Eugen Hale, the remaining members.
Thanks to their efforts, the affair was a pronounced
success from every standpoint.
It was the consensus of opinion that the dinner
could not have been improved on. Incidentally,
neither could the punch bowl—for size. It was as
big as a wash-tub and that its contents were ex-
tremely refreshing was shown by the way it was im-
bibed.
The principal speaker of the evening was Matt
Kennedy, of the National Association, Chicago. He
spoke of the influence radio is exerting in homes all
over the country, bringing to them the best in music
and developing a keen appreciation for it. Other
speakers were M. V. De Forest, of Sharon, Pa., a
past president of the National Association, and Rob-
ert Jones, advertising manager of the Dreher Piano
Co.
FINE SPECIAL PUBLICITY BY
THE GULBRANSEN COMPANY
Three Artistic Calendars for the Dealers Will Be
of Rare Beauty and Novelty.
First announcement of its 1926 dealer calendars
has been made by the Gulbransen Company. The
line for next year represents a distinct artistic ad-
vancement over the designs furnished for the present
year's calendars. Included in the three designs for
1926 is a special design, utilizing one of the illustra-
tions of the Gulbransen national advertising series.
This is expected to be the most popular seller on
account of the appeal of this particular picture and the
fact that dealers will have the assurance that it will
be unlike any ordinary calendars which may be issued
by other business houses.
The other two designs of the 1926 series are en-
titled "Off New England Shores" and "In Moonlight
Blue." Each design is furnished in two different
mountings, so that there are really six calendars from
which to make a selection. Each picture on the calen-
dars is enclosed in a distinctive border design in
which the Bulbransen baby trade-mark is incorpo-
rated. In a penal underneath is printed the James
Whitcomb Riley poem:
"It's the songs you sing and the smiles you wear
That make the sun shine everywhere;
And the world of gloom is a world of glee
With the bird in the bush and the bud on the tree."
BRIEF RECORDS OF PIANO
DEALERS ACTIVITIES
Incidents in the Energetic Pursuit of the Prospec-
tive Buyer Told in Short Sentences.
E. W. Jamerson, 223 Collinsville avenue, East St.
Louis, 111., is making extensive alterations in his
store.
J. B. Denman is the successor to Denman Bros.,
Anniston, Ala.
John Evans is a new man on the sales staff of the
music department of the Gushard Store, Decatur, 111.
J. C. Hook has just purchased control of the busi-
ness of the Hook Bros. Piano Co., Beloit, Wis., and
changed the name to Hook's Music Store. The house
handles a complete line of pianos, phonographs and
general music goods.
At the incorporation recently of the Don C. Pres-
ton Exclusive Music Stores, Bakersfield, Calif., the
firm title was changed to Don C. Preston, Inc.
The J. H. Johnson's Sons Co., Alliance, O., will
move next week to the new three-story building near-
ing completion in the downtown section.
C. W. Strawn, for the past five years manager of
the piano department of the Nordheimer Piano &
Music Co., Ltd., Toronto, Canada, has resigned.
CABLE MIDGET PROVES MERITS
CHRISTMAN
Reproducing Grand
Is an instrument which presents Spe-
cial Advantages for any Dealer or
Salesman. It is a marvel of expressive
interpretation of all classes of compo-
sition, reproducing perfectly the per-
formances of the world's greatest
pianists.
CHRISTMAN
Players and Pianos
"The First Touch Tells"
R«f. U. 8. Pat. Off.
Christman Piano Co.
597 East 137th St.
New York
CABLE MIDGET ON DE LUXE TRAIN.
The three Cable Midget Uprights, chosen by the
officials of the National Cash Register Company for
the special trip to California, which they extended to
the members of their celebrated Century Point Club,
returned to Chicago in excellent condition after their
five thousand mile trip. The Century Point Club is
made up of salesmen of the National Cash Register
Company, who make 100 per cent or more of their
sales quota for the year. The club has a membership
of about 400 for the year 1924.
The officials of the National Cash Register Com-
pany, when they planned a California trip as a re-
ward for their 100 per cent salesmen, selected three
Cable Midget Uprights to be installed on their spe-
cial trains. The Cable Midget was selected because
it has the tone, the volume and all the fine musical
qualities of a full-sized piano contained in a small
case. It was considered particularly fitted for such
a long railroad trip because it is so staunchly and
sturdily built that it stays in tune under unusually
trying conditions.
The efficiency of this little piano appealed to the
officials of this most efficient of sales organizations.
It is fitting and appropriate that the Cable Midget
Upright was chosen as the piano to accompany these
100 per cent men on the trip, which was a reward for
their efficiency.
The National Cash Register Company spared no
effort in providing every pleasure and convenience
for their salesmen. Three fully equipped Northwest-
ern De Luxe trains were scheduled. The party of
about 400 started from Chicago, Sunday, January
25th. Their itinerary included Denver, Salt Lake, San
Francisco and Los Angeles. On their return to Chi-
cago, Sunday, February 8th, the three Cable Midgets
were in excellent condition in spite of the constant
jarring and polting of the train and the hard usage
to which they were subjected.
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