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Presto

Issue: 1924 1988 - Page 5

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PRESTO
August 30, 1924.
CHRISTMAN
"The First Touch Tells"
PIANO DEALERS
who are posted in their business know that
The
CHRISTMAN
Reproducing Grand
has attained to a place preeminent be-
cause of its absolute dependability,
precise reproduction of the playing of
the world's artists and beauty of con-
struction.
If you have sold this instrument you
prefer to sell it to all others. And you
know, too, that
The Famous
Studio Grand
(only 5 ft. long)
has won its fame by its unique chal-
lenge of all larger Grands in tone vol-
ume, richness of quality and beauty
of case outline.
No Other Small Grand
has attained to equal distinction or
won better demand by dealers who
value permanency above temporary
profit.
No ambitious Piano Merchant can
be sure that he has the best, most
profitable and satisfactory Line until
he has examined the Christman and
compared it with whatever competitor
may be winning local trade.
The First Touch Tells
9 t
Re». U S. Pat. Off.
Christman Piano Co.
597 East 137th St.
New York
E. H. STORY CITES
CONDITIONS IN WEST
President of Story & Clark Piano Company
Says Trade Is Good in Southern Cali-
fornia After Quarantine.
E. H. Story, president of the Story & Clark
Piano Co., 31-5 S. Wabash Ave., Chicago, who re-
cently came to headquarters from his home in Pasa-
dena, Calif., is optimistic in regard to trade condi-
tions in the Pacific Coast States, and particularly
Southern California where the trade is increasing in
admirable fashion since the eradication of the hoof
and mouth disease among cattle, which necessitated
a quarantine, in certain ways disturbing to business.
Mr. Story, who has been a resident in Southern
California for several years, is well acquainted with
conditions in that state as well as in states to the
north and east, and expressed his belief to a Presto
representative last week that the fall season would
be a good piano season in that section.
"The Southern California trade has been good all
this year except during the period of the hoof and
mouth disease which was the direct cause of the
summer slump," said Mr. Story.
Farmers were quarantined and salesmen found it
impossible to reach them. Even sales made imme-
diately before the quarantine took place were held up
as no pianos could be delivered.
"The trade in Northern California, Oregon and
Washington is exceptionally good. The lumber in-
dustry which is the basis of prosperity in Wash-
ington has reflected materially on the piano trade in
that state," continued Mr. Story. "I recently mo-
tored through Northern California, Oregon and
Washington, visiting our dealers in those sections
and was elated over the progressive spirit shown
in their work and the welcome extended to me was
most gratifying. The chain stores of Sherman &
Clay, San Francisco, which is representing the Story
& Clark line were visited and they are all up-to-date
and progressive in detail."
PACKARD MUSIC HOUSE
OPENS RADIO STUDIO
Radio Owners Over a Wide Radius Now Eagerly
Anticipate "Packard Night."
The new radio studio of the Packard Piano Com-
pany in the Packard Music House, Fort Wayne,
Ind., was formally opened last week. "Packard
Night" at the Quimby radio station has attained such
popularity from the quality of the programs arranged
each week over radio station WDBV that it was
deemed expedient to convert the piano showroom
into a modern studio for the reproduction of broad-
cast concerts.
The room is now done in cream and mulberry,
handsomely furnished and properly arranged to pre-
vent echo of the music sent out. This studio is con-
nected by special wires furnished through the cour-
tesy of the Home Telephone and Telegraph Com-
pany with the transmitting room in the Strand
Theater.
A special power speech amplifier is used in the
studio and a similar one at the station. The oper-
ator is in constant communication with the announcer
and is able to guide him in placing the artists before
the microphone. The new Packard studio is supe-
rior to anything of this nature in northern Indiana.
At the formal opening last week pictures were
taken of the crowd and of the studio. On the fol-
lowing night the radio program was given by the
local post of the American Legion and word sent to
other posts to listen in. The broadcasting was done
from the Strand studio.
PREPARING FOR A. HOSPE
CO.'S FIFTIETH ANNIVERSARY
J. P. Kepler, Secretary of Company, Tells of Plans
in Visit to Chicago.
A Chicago visitor last week was J. P. Kepler, sec-
retary of the A. Hospe Co., of Omaha, Nebr. Mr.
Kepler is busy on plans to make the fiftieth anniver-
sary of A. Hospe Co., in October, a big affair.
Few houses can point to a similar record. Mr.
Hospe has been in business in the one place for fifty
years, without a break, and is still the active head of
the business. The handsome store at 513 Douglas
street is the center of a well organized system of
piano retailing which covers a wide area.
While in Chicago Mr. Kepler spent a day at the
big Gulbransen factories, whose product the A.
Hospe Company has handled ever since they were
first placed on the market.
MUSIC IN CINCINNATI.
A series of five buildings, the entire cost of which
is estimated at approximately $1,000,000, will be
erected by the Cincinnati Conservatory of Music,
under a plan that has been developed to take care of
the future needs of the institution. The plans have
just been turnd over to George R. Hauser, building
commissioner in Cincinnati, for approval. They have
been prepared by William Burnet Tuthill, New York
architect. It is likely that new pianos will be pur-
chased for the studios in the new buildings. The
first structure to be built will duplicate the wing of
the present school and will be located on Burnet ave-
nue. It will be of brick and terra cotta with steel
construction.
THE STROHBER DIMINUTIVE
The Smith, Barnes & Strohber
Co., 1872 Clybourn avenue, Chi-
cago, a division of the Con-
tinental Piano Co., Boston,
Mass., has given the trade a
very meritorious instrument in
the Strohber Diminutive, the
features of which are many.
Outstanding among them are
beauty of design, tone quality
and convenience. The first of
these three qualifications is ex-
emplified in the period designs
any example of which would be
a beautiful addition to the well
appointed home.
The popular period designs
are the Italian Renaissance and
Louis XVI, both of which are
artistic in detail and true, to the
period types. The Louis XVI
model shown herewith is a trade
winner wherever it is repre-
sented, and is extremely popular
in schools, small apartments,
summer homes, clubs, yachts,
and any place where space may
be economized. This plea to
teachers is printed in a new
STROHBER DIMINUTIVE STYLE LOUIS XVI.
booklet devoted to the little
piano:
no longer in use. Easily, the piano is moved from
"The one particular in which the Strohber Di-
room to room or out in the hall for the drill at the
minutive differs most from the usual upright piano
close of the day.
is in the height, which is only forty-three inches.
"Teachers appreciate this new piano with the mu-
This lessens the weight, permits the piano to fit the
sic in front of her and the children too. She can
out-of-the-way places in the room. Easily, two
without difficulty conduct the song and see just how
strong children move the piano to the front or cen- each pupil is singing. It affords her an opportunity
ter of the room and roll it out of the way when
to study the personality of her pupils."
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