23
PRESTO
April 5, 1924.
FEATURING PHONOGRAPHS
Feverish Interest in Radio Sets Does Not Dis-
turb Music Dealers Who Expand Their
Phonograph and Record Sections.
The business in talking machines is holding its own
in most western and southern states and in some
cities there is a noticeable run on the highest-priced
models of the well known makes. Machines in artis-
tic console cases are leading sellers in the White
House, San Francisco, and George Morton, the man-
ager, sees a bigger business ahead for spring in the
attractive Period designs. A similar condition is
noticed by the Brunswick Phonograph Co., which
has planned for a special console department in the
new quarters soon to be occupied on Mission street,
between Fifth and Sixth.
The distractions of radio has not interfered with
the plans of the Novelty Shop, 5909 Geary street, San
Francisco, to install a talking machine department.
The fact is significant in that the Novelty Shop is
one of the well known exclusive radio stores in the
city. The talking machine and record business is a
good accompaniment to radio is the belief of the firm
which has prepared an attractive department and
provided for phonograph and record sales in a thor-
oughly progressive way.
One of the recent important items of talking ma-
chine news was the appointment of Sterchi Bros.,
Knoxville, Tenn., as distributor of Vocalion records
of the Aeolian Co., New York. The Knoxville com-
pany sees in the record field an inviting one that has
permanent profit possibilities. Sterchi Bros, has a
chain of retail stores operating in Tennessee and
several adjoining states. In addition to twenty retail
stores owned by the company, it has a business con-
nection with about forty more.
That the talking machine trade is a lively one with
possibilities measured only by the energy and enter-
prise of the dealer is shown by the Ferguson Music
House, San Jose, Cal., in its addition of greater facili-
STANDARD
(CAMBRIDGE)
Piano Actions
ties to the sale of phonographs and records in its
handsome store on South First street and a new
branch department in the Main Book & Music Co.
At the main store three new sound-proof demonstra-
tion rooms have been added and the new branch has
been well equipped in that respect.
The continued increase in the favor for talking
machines and records is convincingly expressed in
the addition of the Sonora line of talking machines by
D. J. Tremblay for the Knabe Studios in Baltimore.
It is said the talking machine line will also be added
by the Chickering Warerooms headed by Mr. Trem-
blay.
So Says Master Baird, the Seven-Year-Old Marvel
Who Leads Big Band.
Master Baird, otherwise known as "Little Sousa,"
the seven-year-old boy who so marvelously plays the
Buescher saxophone and who directed the massed
band at the National School Band Contest in Chicago
last June, bringing great notoriety to himself and
considerable valuable publicity to the Buescher Band
Instrument Company, is now in New York with his
manager, the latter arranging his year's bookings.
Little Sousa's activities since the school band contest
have been largely in vaudeville, where he draws from
$700 to $1,000 weekly for his phenomenal ability on
three Buescher saxophones. He has proved a decided
sensation by lecturing at universities, high schools
and civic organizations on the subject of "Better
Music."
Recently, Little Sousa was playing in Rochester,
Minn., and was invited to talk before the Exchange
Club, of which the eminent surgeon and physician,
Dr. Mayo, is a member. After hearing Master
Baird's plea for the promotion of good music, Dr.
Mayo, immediately sent in his check to the local
newspaper for $2,000 with the request that it be used
for the advancement of local musical conditions.
In his talk before the Exchange Club he said:
"Many people ask me when I first began to play
the saxophone. I was five years old when mother
bought me my first Buescher saxophone. That was
in Los Angeles. Just six weeks after I had my saxo-
phone, I played a solo on it at a big concert in Los
Angeles. Of course, I practiced very hard each
morning and afternoon from the time I got my saxo-
phone or I would not have learned so quickly as I
did.
"The saxophone is not hard to learn to play and
any boy or girl who really wants to play it can play
it in a very short time—that is—if they will go about
it, as I said before, with the determination that they
are going to master it.
"While I like the saxophone and clarinet I also like
the piano and am studying it and if hard work can
do it, I hope to be able to play it well enough to do
so before the public very soon."
Statistics for 1921 and 1922 indicate that approxi-
mately $268,000 worth of phonographs and records
have been imported into Sweden annually, Germany
supplying 50 per cent, England 30 per cent and the
20 per cent balance by the United States and Den-
mark. The share imported to Sweden by the United
States in 1921 was less than $4,000 and only $2,500
in 1922.
FOR
Establiihcd 1867
PLAYERS
ORGANS
PIANOS
Strauch Bros.
PNEUMATIC LEATHERS A SPECIALTY
Packing, Valves, AH Special Tanned
Bellows Leather
T. L. LUTKINS, Inc.
40 Spruce Street
TUNERS"
NEW YORK
A BUSY ROLL
DEPARTMENT
SAXOPHONE EASY TO LEARN
OUR SWEDISH TRADE.
LEATHER
The Background
All Well-poste J Piano Dealers, Sales-
men, and the Piano Buying Public
recognize the ^ jtlue of this name oc a
Piano Action.
For more than £ i years it has been associ-
ated with the fcu/St products of the Piano
industry. It ha j always represented
Quality and Merit
When a Piano Action bears the name of
Strauch Bros* il is an additional guarantee
of the quality of the instrument containing it.
COLUMBIA
WORD ROLLS
April Releases
SYNCHRONIZED WORD ROLLS
Title:
Played by:
840 Tell Me You'll Forgive Me Harry Geise Waltz
839 Boy Scouts Parade
March—One-step
838 Xine O'clock Sal
Harry Gelse One-step
836 Lost My Baby Blues Harry Geise Blue Fox-trot
835—Maybe She'll Write Me—She'll Phone Me
Billy Fitch Fox-trot
834 You Can Take Me Away From Dixie
Harry Geise Fox-trot
833 Sad Hawaiian Sea
Clarence Johnson Marimba Waltz
831 My Dream Moon
Harry Geise Fox-trot
830 California, Here I Come
Clarence Johnson Fox-trot
829 Kentucky Sure As You're Born
Billy Fitch Fox-trot
828 Hoo Doo Blues
Harry Geise Blue
827 Twelve O'Clo«k at Night
Clarence Johnson Fox-trot
826 Hawaiian Memories Billy Fitch Marimba Waltz
825 Until Tomorrow
Clarence Johnson Waltz
834 Nobody's Sweetheart
Harry Geise One-step
823 Immigration Rose
Everett Robbins Fox-trot
822 Land of My Sunset Dreams Harry Geise Waltz
821 Steppin' Out
Clarence Johnson Fox-trot
820 Egyptian Rose
Everett Robbins Fox-trot
810 Twilight Rose
Harry Geise Fox-trot
818 Eileen
Clarence Johnson Fox-trot
817 I'm Goin' South
Harry Geise Fox-trot
816 Blue Island Blues
Clarence Johnson Blue
815 When Mother Sings Sweet and Low
James Blythe Fox-trot
To Retail at
Why Pay More?
75
None Better.
Made of the best materials
obtainable.
Will please your trade and
double your sales.
Quality and price make
Columbia rolls the deal-
er's best profit producer
in a roll department.
A trial order will con-
vince you.
Here are
BASS STRINGS
STRAUCH BROS.,Inc.
OTTO R. TREFZ, Jr.
327 to 347 Walnut Av«., at 141»t Street
NEW YORK
Special attention given to the need* of the toner and
the dealer
S110 Falrmonnt Avenue
PHILADELPHIA, PA.
Piano Aetiotitp Hammm and Rmpatrt
Columbia Music Roll Co.
22 S. Peoria St.
CHICAGO
ILL.
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