Presto
Issue: 1924 1959 - Page 17
February 9, 1924.
17
P R E S T O
GETTING FACTS STRAIGHT
known the great usefulness of the playerpiano roll
in imparting a musical education.
The interest in the playerpiano will bs permanent
if the dealers use the roll to accomplish that end.
The playerpiano will always be as pleasing as the
music it produces. The effort of every dealer should
be to keep every player owner a habitual roll buyer.
People do not get tired of their playerpianos; they
do get disgusted with their stale rolls. And when
the generous sales methods of some^ of the roH
manufacturers are considered it is amazing that any
silent playerpiauos should exist.
People Do Not Tire of Their Players But Often
Get Disgusted with Their Stale Rolls.
CANVASS FOR SALES IN
GOOD AND RELIABLE WAY
REMEDY IS IN THE
PLAYERPIANO ROLL
When Player-Slties Lag and Owners Lose En-
j thusiasm the Observant Music Dealer
•
Finds a Remedy at Hand.
The man who "gets tired" of his playerpiano is
a detriment to playerpiano sales; the dealer who lets
his playerpiano customers get "tired" of their player-
pianos scores zero in activity. The playerpiano buy-
ers, however, do not get tired of their instruments;
they get tired of the music rolls grown stale to
their ears.
Inquiring dealers have discovered that even where
a player owner buys rolls occasionally or even at
regular intervals he seems to lack that player enthu-
siasm which distinguishes the regular roll buyer.
The wise dealers, too, have found the cause and
supplied the remedy. The solution is interesting them
in a better grade of music and thus putting their
musical tastes on a higher level.
There are possible remedies for the waning of en-
thusiasm in the playerpiano and the situation is one
for the immediate application of the cure if the
player is to continue to hold the interest of the
owner. One is to familiarize him with the better
kinds of music and the other is training in the art
of producing the best musical effects through the
proper use of the pedals and the levers. To accom-
plish this the player owner must be naturally musi-
cal and quick to realize the effects of the devices or
he must be willing to take pains in order to master
the subject.
The argument is that the waning interest of the
owner in his player is due not to anything in the
instrument but to something in connection with the
rolls. So it is up to every dealer to discover the
enthusiastic owners and diagnose their cases. And
it might not be difficult to provide the remedy to
save the playerpiano from being a silent one and its
indifferent owner a detriment to player sales. The
methods of the manufacturers of rolls indicate a
tendency to constantly improve their products by
improving the musical qualities and advancing the
musical taste of the people.
The dealer keenly observant of the things that in-
fluence business sees the added impetus to the player-
piano trade in the uses of the roll as a teacher.
Prominent piano teachers are not averse to ac-
knowledging the advantages of the player roll in
the teaching of the piano. Many are free to make
The LEADING LINE
WEAVER PIANOS
Qrands, Uprights and Player*
Finest and most artistic
piano in design, tone and
construction that can b«
made.
YORK PIANOS
Upright* and Player Piano*
A high grade piano of great
vaiue and with charming tone quality.
Livingston Pianos— Upright* and Player Piano*
A popular piano at a popular price.
Items of General News Value from
Throughout the Country.
Yohn Bros., Harrisburg, Pa., sold two Hardman
grand pianos recently to the new Coliseum Dance
Hall and the Regent Theater in that city.
The Nevada Music Co., Reno, Nev., is actively fea-
turing Packard reproducing pianos. The manage-
ment reports a good business in the instruments.
E. L. Lennox, head of the Lennox music House,
Indianapolis, Ind., has been named a member of the
rules committee of the Highland Golf and Country
Club of Indianapolis, one of the most exclusive clubs
of its kind in the state.
J. M. Watcrbury, who holds a record for long time
playing, played on a Packard piano in the show-
rooms of the Riefsnyder Music Store, Lancaster, Pa.,
recently.
The Knight-Campbell Music Co., Denver, featured
the Steinway piano and the Victrola recently with
the appearance of Heifetz in that city. The famous
violinist played to a packed house at the City
Auditorium.
The piano department of Gimbel Bros., Philadel-
phia, under the management of Robert S. McCarthy,
has inaugurated a series of public recitals.
The Brown Furniture Co., Haskell, Okla., is clos-
ing out its stock of musical instruments.
George L. Cobban, proprietor of the Cobban's
Music Store in Astoria, Ore., moved his business to
the Miller Jeffers building last week.
A. C. Huff & Son, 521 Main street, Bethlehem, Pa.,
plan to move in April to a new location.
The Adams Music Company, Canton, 111., recently
moved to the Johnson building on South Main street.
Factory
Executive Office*
Leominater,
138th St. and Walton Ave.
Mats,
New York
Division W. P. HAINES * CO., Inc.
Grand, Upright
and
Welte-Mignon
(/Licensee)
Reproducing
Pianos and Players
of Recognized
Artistic Character
Made by a Decker Since 1856
699-703 East 135th Street
New York
Pian-O-Grand
Style 3
With Xylophone or Bells and Banjo
Attachment
With the roll on top it makes it easy
to change roll: Transmission is very
simple and reliable ; Rewind is positive ;
Tempo easy to regulate; a four-way
pump is used which is very effective; Sdft
and Loud control can be set at will;
Large coin box and Reliable Magazine
Slot.
Send lor Descriptive Circular
NELSON-WIGGEN PIANO CO.
CHICAGO, ILL.
EXPANDS IN KENTUCKY.
PIANO TUNING
PLAYER PIANO REPAIRING
PRICES
& SON
the Field
WEBSTER PIANOS
ATTRACTIVE
EST. 1856
SOME LATE DOINGS IN
THE RETAIL TRADE
WEAVER PIANO CO., Inc.
Factory: YORK, P I
Established 1870
Noted for Their Musical Beauty
of Tone and Artisttc Style
M^
(Electric)
But "Don't Chase Will-o'-the-Wisps" Is Advice of
Baldwin Piano Co.
A bit of advice believed highly efficacious is given
to dealers by the Baldwin Piano Co., Cincinnati:
There is one method of securing piano prospects
that never fails—the canvass. Pursued diligently and
consistently, a systematic canvass will always pro-
duce definite results, regardless of seasons or business
conditions.
Work out a canvass plan for yourself and then fol-
low it to completion. Don't waste time chasing will-
o'-the-wisps, having one plan today, another tomor-
row, never one that is clearly defined.
Time spent in idly day-dreaming about what you
would like to do without much effort to actually do
the thing is just so much water going over the dam
without turning the mill-wheel.
Day-dreamers are likely to turn into drifters. Have
a destination, select a road, then go—and always
Follow-Up!
The Music Company, Bartonville, Ky., will occupy
new quarters on Liberty street when the brick build-
ing \\7y 2 feet by 24 feet is completed. The building
will have a glass front on the opposite ends one of
which may be occupied by The Music Company.
The building will have wooden floors and will be one-
story high.
Over 70,000 instruments made by this company are •ing-
ins their own praise* in all part* of the civilized world.
Write lor catalogue* and state on what terms you would
like to deal, and we will make you a proposition if yen are
located in open territory.
DECKER
Taught by Men of Experience
IN 6 WEEKS
Complete Course $75.00
Salesmanship Included
Abo Night Courses
Piano merchant* supplied with reliable
Tuners and Repairmen
Write for further information
ST. LOUIS PIANO AND PLAYER
REPAIR SCHOOL
1437 Cass Avenue
ST. LOUIS, MO.
The Only
Completely
Equipped
School in the
United States
Twenty-Third Year of Successful
Operation — 20,000 Graduates
Every branch taught, including Repairing,
Regulating and Voicing—All Player Actions,
with Demonstrating Specimens to work with.
Diplomas awarded and positions secured. Pri-
vate and class instructions. Both sexes.
School all year. Catalogs on request
POLK'S TUNING SCHOOL
R. POWELL, President
VALPARAISO, IND.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
17
P R E S T O
GETTING FACTS STRAIGHT
known the great usefulness of the playerpiano roll
in imparting a musical education.
The interest in the playerpiano will bs permanent
if the dealers use the roll to accomplish that end.
The playerpiano will always be as pleasing as the
music it produces. The effort of every dealer should
be to keep every player owner a habitual roll buyer.
People do not get tired of their playerpianos; they
do get disgusted with their stale rolls. And when
the generous sales methods of some^ of the roH
manufacturers are considered it is amazing that any
silent playerpiauos should exist.
People Do Not Tire of Their Players But Often
Get Disgusted with Their Stale Rolls.
CANVASS FOR SALES IN
GOOD AND RELIABLE WAY
REMEDY IS IN THE
PLAYERPIANO ROLL
When Player-Slties Lag and Owners Lose En-
j thusiasm the Observant Music Dealer
•
Finds a Remedy at Hand.
The man who "gets tired" of his playerpiano is
a detriment to playerpiano sales; the dealer who lets
his playerpiano customers get "tired" of their player-
pianos scores zero in activity. The playerpiano buy-
ers, however, do not get tired of their instruments;
they get tired of the music rolls grown stale to
their ears.
Inquiring dealers have discovered that even where
a player owner buys rolls occasionally or even at
regular intervals he seems to lack that player enthu-
siasm which distinguishes the regular roll buyer.
The wise dealers, too, have found the cause and
supplied the remedy. The solution is interesting them
in a better grade of music and thus putting their
musical tastes on a higher level.
There are possible remedies for the waning of en-
thusiasm in the playerpiano and the situation is one
for the immediate application of the cure if the
player is to continue to hold the interest of the
owner. One is to familiarize him with the better
kinds of music and the other is training in the art
of producing the best musical effects through the
proper use of the pedals and the levers. To accom-
plish this the player owner must be naturally musi-
cal and quick to realize the effects of the devices or
he must be willing to take pains in order to master
the subject.
The argument is that the waning interest of the
owner in his player is due not to anything in the
instrument but to something in connection with the
rolls. So it is up to every dealer to discover the
enthusiastic owners and diagnose their cases. And
it might not be difficult to provide the remedy to
save the playerpiano from being a silent one and its
indifferent owner a detriment to player sales. The
methods of the manufacturers of rolls indicate a
tendency to constantly improve their products by
improving the musical qualities and advancing the
musical taste of the people.
The dealer keenly observant of the things that in-
fluence business sees the added impetus to the player-
piano trade in the uses of the roll as a teacher.
Prominent piano teachers are not averse to ac-
knowledging the advantages of the player roll in
the teaching of the piano. Many are free to make
The LEADING LINE
WEAVER PIANOS
Qrands, Uprights and Player*
Finest and most artistic
piano in design, tone and
construction that can b«
made.
YORK PIANOS
Upright* and Player Piano*
A high grade piano of great
vaiue and with charming tone quality.
Livingston Pianos— Upright* and Player Piano*
A popular piano at a popular price.
Items of General News Value from
Throughout the Country.
Yohn Bros., Harrisburg, Pa., sold two Hardman
grand pianos recently to the new Coliseum Dance
Hall and the Regent Theater in that city.
The Nevada Music Co., Reno, Nev., is actively fea-
turing Packard reproducing pianos. The manage-
ment reports a good business in the instruments.
E. L. Lennox, head of the Lennox music House,
Indianapolis, Ind., has been named a member of the
rules committee of the Highland Golf and Country
Club of Indianapolis, one of the most exclusive clubs
of its kind in the state.
J. M. Watcrbury, who holds a record for long time
playing, played on a Packard piano in the show-
rooms of the Riefsnyder Music Store, Lancaster, Pa.,
recently.
The Knight-Campbell Music Co., Denver, featured
the Steinway piano and the Victrola recently with
the appearance of Heifetz in that city. The famous
violinist played to a packed house at the City
Auditorium.
The piano department of Gimbel Bros., Philadel-
phia, under the management of Robert S. McCarthy,
has inaugurated a series of public recitals.
The Brown Furniture Co., Haskell, Okla., is clos-
ing out its stock of musical instruments.
George L. Cobban, proprietor of the Cobban's
Music Store in Astoria, Ore., moved his business to
the Miller Jeffers building last week.
A. C. Huff & Son, 521 Main street, Bethlehem, Pa.,
plan to move in April to a new location.
The Adams Music Company, Canton, 111., recently
moved to the Johnson building on South Main street.
Factory
Executive Office*
Leominater,
138th St. and Walton Ave.
Mats,
New York
Division W. P. HAINES * CO., Inc.
Grand, Upright
and
Welte-Mignon
(/Licensee)
Reproducing
Pianos and Players
of Recognized
Artistic Character
Made by a Decker Since 1856
699-703 East 135th Street
New York
Pian-O-Grand
Style 3
With Xylophone or Bells and Banjo
Attachment
With the roll on top it makes it easy
to change roll: Transmission is very
simple and reliable ; Rewind is positive ;
Tempo easy to regulate; a four-way
pump is used which is very effective; Sdft
and Loud control can be set at will;
Large coin box and Reliable Magazine
Slot.
Send lor Descriptive Circular
NELSON-WIGGEN PIANO CO.
CHICAGO, ILL.
EXPANDS IN KENTUCKY.
PIANO TUNING
PLAYER PIANO REPAIRING
PRICES
& SON
the Field
WEBSTER PIANOS
ATTRACTIVE
EST. 1856
SOME LATE DOINGS IN
THE RETAIL TRADE
WEAVER PIANO CO., Inc.
Factory: YORK, P I
Established 1870
Noted for Their Musical Beauty
of Tone and Artisttc Style
M^
(Electric)
But "Don't Chase Will-o'-the-Wisps" Is Advice of
Baldwin Piano Co.
A bit of advice believed highly efficacious is given
to dealers by the Baldwin Piano Co., Cincinnati:
There is one method of securing piano prospects
that never fails—the canvass. Pursued diligently and
consistently, a systematic canvass will always pro-
duce definite results, regardless of seasons or business
conditions.
Work out a canvass plan for yourself and then fol-
low it to completion. Don't waste time chasing will-
o'-the-wisps, having one plan today, another tomor-
row, never one that is clearly defined.
Time spent in idly day-dreaming about what you
would like to do without much effort to actually do
the thing is just so much water going over the dam
without turning the mill-wheel.
Day-dreamers are likely to turn into drifters. Have
a destination, select a road, then go—and always
Follow-Up!
The Music Company, Bartonville, Ky., will occupy
new quarters on Liberty street when the brick build-
ing \\7y 2 feet by 24 feet is completed. The building
will have a glass front on the opposite ends one of
which may be occupied by The Music Company.
The building will have wooden floors and will be one-
story high.
Over 70,000 instruments made by this company are •ing-
ins their own praise* in all part* of the civilized world.
Write lor catalogue* and state on what terms you would
like to deal, and we will make you a proposition if yen are
located in open territory.
DECKER
Taught by Men of Experience
IN 6 WEEKS
Complete Course $75.00
Salesmanship Included
Abo Night Courses
Piano merchant* supplied with reliable
Tuners and Repairmen
Write for further information
ST. LOUIS PIANO AND PLAYER
REPAIR SCHOOL
1437 Cass Avenue
ST. LOUIS, MO.
The Only
Completely
Equipped
School in the
United States
Twenty-Third Year of Successful
Operation — 20,000 Graduates
Every branch taught, including Repairing,
Regulating and Voicing—All Player Actions,
with Demonstrating Specimens to work with.
Diplomas awarded and positions secured. Pri-
vate and class instructions. Both sexes.
School all year. Catalogs on request
POLK'S TUNING SCHOOL
R. POWELL, President
VALPARAISO, IND.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Future scanning projects are planned by the International Arcade Museum Library (IAML).