SLINQERLAND BANJOS
Their Important Part in the Evolution of the
Instruments Explained by a Scientific Con-
struction Conducive to Improved Musical
Qualities.
There was a time when the term banjo was a gen-
eric one and sufficient for a customer to describe his
wants in the musical merchandise department. He
knew it was a stringed melody affair with a long
neck, but today there are so many different kinds of
banjos that the customer and the salesman must be
more specific. For within a comparatively short pe-
riod the banjo has evoluted to literally beat the band.
From being a crude affair the banjo has become a
scientifically constructed instrument with beauty of
design and wonderfully vibrant tone quality.
Alongside the specimens of the banjo in use in the
early days of the minstrel shows, the modern models,
like those manufactured by the Slingerland Banjo Co.,
Chicago, are surprising not only in their appearance
but in the perfection of tone. Their possibilities are
shown in the hands of competent players in popular
orchestras.
The banjo has always been favored for concert and
stage use. Its great vogue, however, began with the
creation of the special dance orchestras to make mu-
sic for the continuous succession of new dances. Or-
chestra leaders found that the banjo provided the
snap necessary to convey the spirit of the new dance
numbers. Composers wrote new music for the dances
in view of using the banjo tone. Then the sales of
banjos jumped amazingly.
Soon the merits of the tenor banjo which gave
three times more volume of tone became apparent to
the orchestra leaders. But the demand for banjos
of all kinds has been a surprise to the manufacturers.
The great growth of the Slingerland Banjo Co., 1815
Orchard street, Chicago is an evidence of the impor-
tance of the banjo industry. The Slingerland banjos
are sold all over the world because of their high
quality in construction and tone. Over forty styles
of banjos are made in the modern factory at 1815 Or-
chard street and the ever increasing demand for
the Slingerland banjos shows its popularity among
professionals and amateurs. They are in use consid-
erably for concert purposes and recording.
PUPIL, TEACHER AND DEALER
Music Teacher and Merchant Should Co-operate for
the Benefit of All Concerned.
There should be co-operation between the music
teacher and the music dealer and such co-operation
should prove beneficial to the public. There are al-
ways some people in a neighborhood who are inter-
ested in music and desirous of learning to play some
instrument. The link between them and the man
who has the musical instruments to sell is the teacher.
So it is plainly the duty of the dealer to encourage
the music teacher, for by doing so he is advancing
his own cause.
The advantages of the music dealer become greater
when the standard of music teaching is raised in his
LEATHER
FOR
PLAYERS
ORGANS
PIANOS
PNEUMATIC LEATHERS A SPECIALTY
Packing, Valve*, All Special Tanned
Bellows Leather
T. L. LUTKINS, Inc.
40 Spruce Street
TUNERS"
23
PRESTO
February 2, 1924.
NEW YORK
town. Many a promising pupil becomes discouraged
and discontinues his studies because of an inefficient
teacher. The dealer should take an active part in
raising the standard of music teaching in the schools
as well as among the private teachers. Better teach-
ers mean more interest on the part of pupils and
greater interest in music and musical instruments in
the community.
The propaganda for good teachers should include
arguments for good instruments with which to impart
the musical knowledge.
Many a promising violin
pupil, for instance, is discouraged at the outset by
having foisted upon him an excuse for a fiddle. The
ambition of the violin pupil should be to produce good
tones. These are impossible using a cheap violin.
Some get exasperated and procure a good instrument,
but a great many throw up the job of fiddle-playing
in pure disgust.
U. S. MUSIC CO.'S HITS.
The February releases of the United States Music
Co., Chicago, have been issued. The new word rolls
include all the latest hits. Two pages are devoted to
the December and January review and a page to the
twenty-five best sellers. The ten big hits listed are
"Dreamy Melody,"' "Just a Girl That Men Forget,"
"That Old Gang of Mine," "Last Night on the Back
Porch," "The Land of Broken Dreams," "Rose of
Picardy," "Mamma Loves Papa," "Stay Home, Little
Girl, Stay Home," "Sleep" and "Pal of My Dreams."
TAKE ON RADIO.
Nace's Music Stores, Inc., with stores in Hanover,
Pa., Gettysburg, Pa., Westminster, Md., and Hamp-
stead, Md., will handle radio. They think, as many
other phonograph dealers do, that the sale of the
radio belongs to them. These, coming in the line of
entertainment or music, are received through another
source. The Nace Music Company have made this
announcement through the local schools by distrib-
uting 40,000 blotters upon which is their advertise-
ment well displayed.
NEW MINNEAPOLIS STORE.
Interest in things musical is widening in Minne-
apolis and St. Paul, Minn., if the experience of the
D. W. Boland Company, Minneapolis dealers, may
be used as a basis of computation. The Boland Com-
pany reports that the current demand for Martin
band instruments is running far ahead of the supply.
This company has opened a store in the Handcraft
Guild annex, where it feels perfectly at home because
the Martin instruments are the product of handcraft.
J. H. BURKE MADE PRESIDENT.
J. Harold Burke has been elected president of the
Boston Band and Orchestra Retail Dealers' Associa-
tion recently formed in Boston, and which comprises
all the leading musical merchandise houses of the
city. Mr. Burke, who is a man of long experience in
the trade, is retail manager of the musical merchan-
dise department of the Oliver Ditson Co.
NEW TERRE HAUTE STORE.
A new music shop is to be started at 712 Wabash
avenue, Terre Haute, Ind., by Ben Falber, formerly
owner of the balcony music shop of the Lederer-
Feibelman store. Mr. Falber's stock will include
sheet music, piano rolls, phonograph records and
novelties. The new store will be known as the
Indiana Song and Gift Shop.
The Background
A BUSY ROLL
DEPARTMENT
COLUMBIA
WORD ROLLS
February Releases
SYNCHRONIZED WORD ROLLS
Title:
Played by:
793 Your Mamma's Gonna Slow You
Down
Clarence Johnson Pox-trot
792 When Lights Are low
Billy Fitch
Waltz
791 "The House of David" Blues
Clarence Johnson
Blue
790 Mean Blues
Art Gillham
Blue
789 The Land of Broken Dreams Art Gillham
Waltz
788 Every Day
Gladys Bagwill Fox-trot
787 London Bridge Is Falling Down (On the
Isle of Childhood Dreams)
Art Gillhan
Waltz
786 How I Miss You, No One Knows
Gladys Bagwill
Waltz
785 So This Is Veniee
Art Gillham Fox-trot
784 Hard Luck Blues
Everett Robbins
Blue
78U It's Not the First Time You Left Me
(But It's the Last Time You'll Come Back)
James Blythe Fox-trot
783 Maggie (Yes Ma'am) Everett Robbins Fox-trot
781 Tripping Along
James Blythe
Waltz
780 A Smile Will Go a Long-, Long Way
Everett Robbins Fox-trot
779 Are You Lonely? Gus Drobegg Marimba Fox-trot
778 Midnight Blues
Clarence Johnson
Blue
777 Just For Tonight
Gus Drobegg
Waltz
776 If I Can't Get the Sweetie I Want
(I Pity the Sweetie I Get)
Clarence Johnson Fox-trot
775 You Didn't Want Me When I
Wanted You
Gus Drobegg
Waltz
774 What Do You Do Sunday, Mary?
Billy Fitch Fox-trot
773 Keep Yourself Together, Sweet Papa
Clarence Johnson Fox-trot
772 So This Is Love
Billy Fitch
Waltz
771 Old Fashioned Love Clarence Johnson Fox-trot
Fox-trot
770 When It's Night-Time in Italy
Everett Robbins Fox-trot
769 Low Down Papa
Clarence Johnson
To Retail at
Why Pay More?
Established 1867
Strauch Bros,
All Well-posted Piano Dealers, Sales-
men, and the Piano Buying Public
recognize the value of this name on a
Piano Action.
For more than 55 years it has been associ-
ated with the best products of the Piano
industry. It has always represented
Quality and Merit
When a Piano Action bears the name of
Strauch Bros, it is an additional guarantee
of the quality of the instrument containing it.
75
None Better.
Made of the best materials
obtainable.
Will please your trade and
double your sales.
Quality and price make
Columbia rolls the deal-
er's best profit producer
in a roll department.
A trial order will con-
vince you.
Here ar«
BASS STRINGS
STRAUCH BROS.,Inc.
OTTO R. TREFZ, Jr.
327 to 347 Walnut Ave.. at 141rt Street
NEW YORK
Special attention given to the needs of the timer and
the dealer
£110 Falrmount Avenue
PHILADELPHIA, PA.
Piano ActionB, Hammert and Repair*
Columbia Music Roll Co.
22 S. Peoria St.
CHICAGO
ILL.
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