PRESTO
NEW PACKARD GRAND TO
REPLACE ONE DESTROYED
C. D. Campbell, Standard Oil Company's
Representative in Yokohama at Time of
Earthquake and Fire Expresses Regrets
at Loss of Instrument.
LETTER IS ORDER
It Is Also Frank and Convincing Testimonial for In-
strument of Packard Piano Company.
The following letter from C. D. Campbell, a for-
eign representative of the Standard Oil Company,
epitomizes the merits of the Packard piano. It tells
of a Packard owner's joy in the harmonies evoked
from the piano made in a factory characterized by its
harmonious operation. The letter has a note of re-
gret for a Packard grand destroyed in the Japanese
earthquake and resultant fire, but it is relieved with
the assurance of new joys in possessing another Pack-
ard.
The Packard piano has been the reminder of home
to Mr. Campbell in Batavia, Java, and later in Yoko-
hama, Japan. The letter discloses how the fine in-
strument made by the Packard Piano Co., Fort
Wayne, Ind., was the center of culture in the foreign
locations where Mr. Campbell's business detained
him:
Fort Wayne, Indiana, Oct. 23, 1923.
Alexis Mahan, Sales Mgr.,
The Packard Piano Co.,
Fort Wayne, Ind.
Dear Mr. Mahan: You will undoubtedly be in-
terested in knowing that the Packard Grand piano I
purchased from you in 1920, for our home in Batavia,
Java, was shipped in January 1923 to Yokohama,
Japan, where we had taken up our new home.
The instrument was destroyed in the Japanese
earthquake and fire early in September, and as the in-
strument fulfilled every promise you made for it, and
withstood the severe test of the very humid, damp
climate of Java, as well as the 19,000 miles of trans-
portation by sea, we wish to order another Packard
Grand Piano as near as possible like the first one.
Therefore, please enter the order accordingly and
prepare the instrument for shipment to Constanti-
nople, Turkey, where we expect to make our home,
arriving there shortly after the first of the year.
We received many splendid compliments as a re-
sult of various artists trying our Packard piano, one
of which is particularly interesting, as it came from
Baron Vietinghoff, a very brilliant Russian pianist,
who was living in Yokohama at that time. He told
a friend of mine that he had never come in contact
with a real piano in the Orient. It gave us a great
deal of pleasure to give him the opportunity of trying
our Packard Grand, and on his first visit he spent
three hours playing it. After several subsequent
visits Baron Vietinghoff made the statement that it
was the finest piano and had stood the climate better
than any piano he had ever seen in the far East.
'Any piano that will withstand such a trying climate
that surrounds the island of Java, as did our Pack-
ard, cannot be recommended too highly, and am glad
you are still manufacturing the same style, so that
it can be duplicated.
With best wishes, I beg to remain
Yours very truly,
C. D. CAMPBELL.
to start than right now. There will be no further
price reductions this year. In fact, steady increases
in the cost of raw materials must soon force an up-
ward revision of prices.
We know that we have a proposition big enough to
interest you. We are ready now to talk facts and
figures. Frankly we'd like mighty well to have an
inquiry from you. If we are already represented in
your territory, your inquiry will not be referred to
our present distributor.
Sincerely yours,
THE ESTEY ORGAN COMPANY.
M. Austin.
W. P. HAINES& COMPANY
PASADENA, CAL, FIRM HOLDS
LIVELY "ENLARGING SALE"
Three Generations of Piano Makers
All Styles—Ready Sellers
Attractive Prices
Five Thousand Square Feet of Floor Space to Be
Utilized by Hancock Music Co.
The Hancock Music Co., 331 East Colorado street,
Pasadena, Calif., is holding an "Enlarging Sale." The
house has a coat of arms which is well known to
newspaper readers over a wide radius. The legend
is "Music With Service. The House of Guaranteed
Merchandise."
This is the second store enlargement within a short
time. This time the firm is building a two-story
addition at the rear of the store which will make it
the largest music store in Pasadena, giving over 5,000
square feet of floor space. A room upstairs, which'
will be devoted to free concerts and also at the dis-
posal of music teachers'and clubs for recitals, meet-
ings, etc., is an important part of the improvements.
This room will.be known as Hancock's Hall of Music.
"We are also building a modern and up-to-date
piano and phonograph repair and refinishing depart-
ment which will accommodate about 15 pianos and
a like sum of phonographs at the same time. We
will carry a much larger stock of pianos and phono-
graphs, made possible by this additional room. In
fact, there will be no town the size of Pasadena in
the west which can boast of a larger, better equipped
or higher class music store than we will be, and it
is all due to the much appreciated patronage of our
customers," is the statement by the progressive firm.
THE
PIANOS
THE PIANOS OF QUALITY
GRANDS
REPRODUCING GRANDS
UPRIGHTS and PLAYERS
AVAILABLE TERRITORY OPEN
W. P. HAINES SL CO., Inc.
138th St. and Walton AT*.
New York City
WESER
P i a n o s and P l a y e r s
Sell readily—Stay sold
Great profit possibilities
Style E (shown below) our latest 4'6"
PEORIA CONVENTION ENJOYED
BY FREDERICK P. BASSETT
Music Men Freely Express Themselves on Many
Subjects of Special Interest to Trade.
Fred P. Bassett, secretary and treasurer of the M.
Schulz Co., 711 Milwaukee avenue, Chicago, attended
the third annual convention of the Illinois Music
Merchants' Association, at Peoria, last week. The
convention, according to Mr. Bassett's point of view,
explained to a Presto representative this week, was
an interesting one to the many.live music merchants
in attendance.
"The fact that a hospitable atmosphere prevailed
helped greatly in the success of the convention," said
Mr. Bassett. "Everybody had a get-together spirit
and the guests were entitled to express themselves
freely during the meeting."
The convention, which was fully reported in last
week's Presto, was just a meeting of good-natured
music men and a good time was had by all. The
attendance was far greater than last year, which is
indicative of a larger and better association.
OPPORTUNITIES IN SELLING
NEW INCORPORATIONS
ESTEY REED ORGANS
IN MUSIC GOODS TRADb
Company Points Them Out to Alert Music Dealers
in Special Letter Mailed This Week.
The head of the sales department of the Estey
Organ Company, Brattleboro, Vt., in a stimulating
letter "To the Music Dealer Who Isn't Overlooking
Any Opportunities" suggests an interesting way to
profits. This is said:
If you could sit at my desk and see the letters,
orders and reports that come piling in from Estey
dealers, I know that you would store up enough
enthusiasm for Estey reed organs to last you the rest
of your natural life. Just now I received a letter
from Lyon & Healy, the great Chicago music house.
These folks devoted one of the most expensive show
windows in America to Estey organs. Did it pay?
Here's what Mr. Johnson says:
"Results from the display are more than satisfac-
tory. We have already had 41 inquiries, and have
sold three large organs as a result. At least 10 of
the persons inquiring are in the market for Model
T-61, and about 5 are seriously considering the Studio
Model."
If Estey reed organs can be sold in Chicago, they
can be sold in your community, too. There's splen-
did profit for you in this business, if you will follow
the simple Estey marketing plan, and devote just a
little time and effort to the most interesting line
you've ever handled. There never was a better time
November 3, 1923
Order a sample to-day.
Liberal advertising and
cooperative arrangements
Write for catalogue
and price list
Weser Bros., Inc.
Manufacturers
520 to 528 West 43rd St.
New York
New and Old Concerns Secure Charters in Various
Places.
Triangle Piano Co., Inc., Brooklyn, N. Y., $10,000;
Charles Cogliatrese, Elsie Schlessinger and S. P.
Cohen.
The Cathedral Pipe Organ Co., Newark, N. J.,
$125,000; to manufacture and deal in organs.
The Allied Piano Manufacturers, Inc., Brooklyn,
N. Y., $20,000; Charles Mitz, Jr., Adrian Tokaji and
D. B. Phillips.
The Brunswick Shop, Inc., Newark, N. J., $100,-
000; to deal in pianos.
NEW CHICAGO INDUSTRY.
The latest Chicago incorporation of general trade
interest is that of the Holzer Piano Mfg. Co., 3945
N. Western ave. Capital $10,000. Manufacture and
trade in pianos. Incorporators: Frederick L. Holzer,
Paul R. Harris, Ernest W. J. Hughes. Correspon-
dent, Thos. M. Whitson, 1317, 139 N. Clark st. Mr.
Holzer was the associate and backer of H. S. Nel-
son in that gentleman's recent industry which was
established under the name of the Nelson-Holzer
Piano Co. Mr. Holzer is a member of the influential
real estate firm of Leight & Holzer of Chicago.
The Lyon & Healy
Reproducing Piano
A moderate priced reproducing piano,
' beautiful in design and rich in tone.
Write for our new explanatory Chart,
the most complete and simple treat-
ment of the reproducing action.
Wabash at Jackson - - - Chicago
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