PRESTO
April 14, 1923
Many a Dealer
Is Finding
Real
Actual
Prosperity
And
Financial
Independence
With The
SEEBURG
CELEBRITIES AT
PIANO CLUB LUNCHEON
Members and Guests Hear Gerald Griffin Sing
His Song and Frank B. White
Talk.
Art and commerce divided the interests of the
members and guests of the Piano Club of Chicago at
the weekly luncheon on Monday of this we^ek. Ger-
ald Griffin, the composer and widely known tenor,
whose compositions arc familiar to an admiring host
here and abroad, represented art, and Frank B.
White, counsellor and advisor on sales distribution,
represented commerce.
Mr. Griffin, who wrote '"Mother of Ireland," sang it
in his inimitable way for Piano Club members.
Many of those present had heard the song played on
a music roll, sung on- a phonograph record, in radio,
by John McCorniack or some lesser artist, but none
of the ways of hearing it provided an equal interest
as that of the composer singing his own song.
The members had keenly awaited Mr. White's talk
on "Chicago's Interest on Her Trade Territory."
The following query in the secretary's notice about
the luncheon program whetted their expectations:
"Wholesale men! What do you know about the
consumer trade in your territory? Of the goods
made and offered for sale by Chicago firms 10 per
cent is sold in Chicago and 90 per cent is sold to
people living outside of our borders. What do you
know about the buying power and buying habits of
these people to whom 90 per cent of your goods
must be sold? If you found any one who could add
to your knowledge of the people who make up this
big part of your market you would be glad to listen
to him."
M. Brash, of M. Brash & Co. music house, Mel-
bourne, Australia, and Mrs. Brash were the guests of
Mr. Page, of the Q R S Company, at the Chicago
Piano Club luncheon. Although Mr. Brash says his
visit at this time is largely a pleasure trip, neverthe-
less he has made a considerable amount of purchases.
C. A. HaddorfT and A. E. Johnson, of the Had-
dorff Piano Co., Rockford, 111., were other guests at
the Monday luncheon of the Piano Club, at the Illi-
nois Athletic Club.
The Piano Club of Chicago is invited to attend the
meeting April 19 of the Chicago Association of Com-
merce in the Cameo room of the Morrison Hotel.
Ex-Secretary of Agriculture Merideth, of Des Moines,
Iowa, will be the principal speaker.
WATCH NEEDS OF THEATERS.
The needs of theaters are watched with the most
possible care by the Operators Piano Co., Chicago,
which makes a specialty of providing appropriate
theater organs for this class of trade. The dealers
in every community are asked to co-operate, and
the Operators Co. gives all the aid to the dealer that
is possible. The manufacturers keep in close touch
with the retailers, and whenever they can, make
personal attempts to assist the theater owners. In
this way, the Operators company's organs are be-
coming more and more used and liked.
ART GLASS OPTIONAL.
A number of the piano's which are being sold now
by the Nelson-Wiggen Piano Co., Chicago, are fur-
nished with art glass fronts, which greatly improves
the appearance of these popular coin-operated instru-
ments. The Nelson-Wiggcn company is offering to
sell any of their models equipped with these artistic
fronts, at a slightly higher price. The number of
orders which have been received for pianos with the
art glass demonstrated the popularity of the em-
bellish'ed appearing instrument.
BIG STRING BUSINESS.
The music supply business, which is a faithful bar-
ometer of activity of piano manufacturers, reports a
rushing business in all lines. In particular encourag-
ing news is heard from the Schaff Piano String Co.,
Chicago, which has been doing a record business
steadily through the year. This concern manufac-
tures a large percentage of the strings used by Chi-
cago and other middle western factories, and thus
gives a weather report on business. Such a rush-
ing business in strings points to a very unusual trade
in pianos, and this report is not belied by the reports
of the piano makers themselves.
BRAMBACH IN MODEL HOME
The Brambach piano has been selected for the
"Model Home," recently completed in Marion, Ohio.
This modern home, constructed in keeping with the
better home movement, was designed by one of the
leading architects of the country, and is furnished
deed a distinction of which we are proud. Tn learn-
ing that this honor has been conferred upon us, we
decided that we would give them an instrument that
would be authentic in every detail, in the period of
the room it was to grace. This we have accomplished
The Nationally
Known Line.
Write Us Today
THE MARION MODEI* HOME.
J. P. SEEBURG PIANO CO
Leaders in the Automatic Field
1510-1516 Dayton Street
CHICAGO
throughout with the furniture and appointments of
leading manufacturers in their representative lines.
The room in which the Brambach piano is placed.
is furnished throughout .in an Italian walnut motiff.
Consequently, the Brambach Piano Company, New
York, makers of the instrument, on learning that
they had been chosen to supply the instrument for
this room, immediately designed a special piano au-
thentic in every detail, for this purpose. An illustra-
tion of the finished product is shown in conjunction
>vith this article.
Mark P. Campbell, president of the company, in
commenting on this event, stated:
"The choice of the Brambach Baby Grand Piano,
as the instrument for the Marion Perfect Home, is in-
in the splendid and beautiful instrument we shipped."
"We have for a number of years been manufactur-
ing art pianos that have been very popular with the
trade, and have been enthusiastically received by
dealers, who catered to the better homes in their re-
spective communities.
"Seven or eight years ago, I made the statement
that 1 believed the curved line would return to furni-
ture. For years the severe straight line had domi-
nated, in practically all lines of household furniture.
We listed at that time in our Brambach catalog a
very beautiful Louis XV instrument.
Later we
added the Queen Anne Model. Both of these art
models have been sold in great numbers, by dealers
who catered to the better homes of their commu-
nity."
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