Presto
Issue: 1923 1911 - Page 7
PRESTO
March 10, 1923
REPRODUCING PIANOS
AD CONTEST CERTIFICATES
WILL GO TO 22 WINNERS
Honor Awards in Form of Handsome Certificates
to Be Given for Special Displays.
In addition to the two silver trophies offered as
iirst awards in the two groups of large and small
cities in the Retail Advertising Contest of the Music
Industries Chamber of Commerce, for members of
the National Association of Music Merchants, there
will be Honor Award Certificates for ten winners in
each group.
I other words, a total of 22 awards will be given
by the Chamber to the winners of the 1923 contest,
Certificate of gfobertiging gtoarb
US Certifies that the Newspaper Advertising entered in our
1923 RETAIL ADVERTISING CONTEST for the year
I ending March 31st, 1923, by
an Active Member of the
Rational association of tflusic jtlmliante
Represented the Music Industry with excepcional ment, by virtue of its Sales Appeal,
Prestige Value, Attractiveness, Truthfulness and Individuality, for which we hereby
Remarkable in their distinctive
qualities of master interpreta-
tion, case designs and exclu-
sive features. Made in both
Grands and Uprights.
grant
IT 1 "-*''
I
* "
•-M-^.L-1
i. *
i. J^,
3wart> in Class
•
]
fiHuev Inbuetnrs (Chamber of Commmr
CHRISTMAN
STUDIO GRAND
T H E HONOR AWARD
CERTIFICATE.
including the handsomely designed certificates which
may be used by the winners for window and store
display. The awards will be made at the June con-
vention in Chicago. Entries of newspaper advertis-
ing for the year ending March 31st will be received
up to x\pril 10th.
tionalities and creeds, toward the end of special atten-
tion in foreign language advertising mediums.
The committee meeting was called by Max Lan-
day, chairman. Others in attendance were Sol Laz-
arus, P. Marcus, B. H. Roth, Lloyd Spencer, J. J.
Davin, Milton Weil, V. Burnett and C. L. Dennis.
Plans were made to interest talking machine manu-
facturers and secure dealer co-operation.
FINDS HIGH CLASS
ADVERTISING PAYS
Success of Second Hand Piano Sale Demonstrates
Utility of High Grade Piano Publicity.
The Knabe-Edison Warehouse, Chicago retail
store for the Knabe piano, the Ampico, and the Edi-
son phonograph, has proved to complete satisfaction
that the success of piano selling and the class of cus-
tomers who buy both depend on the kind of adver-
tising. It is a choice between the customer who pays
cash or a large initial payment, or the customer who
pays a small initial payment and asks a long ex-
tended period of completing payments, said Manager
Ray Healy, in commenting upon his results of the
advertising campaign of the Knabe-Edison ware-
rooms.
"This advertising has been noticeable in the regu-
lar business and in the special sale of second-hand
pianos which began on March 1," said Mr. Healy.
"Our business has been so heavy that our difficulty
has been to secure the merchandise ourselves."
The sale of second-hand pianos is virtually over,
as the grands which the company offered were taken
within a very short time, and there are few uprights
left. The selling off of the second-hand pianos makes
a great clearing of the Knabe-Edison floors, and is
so successful that it will be made a yearly event.
Of the regular business, the Ampico seems to be
breaking all records, Mr. Healy said. The people
who come in response to the Ampico ads demand the
best, and are willing to pay for it. The phonograph
business is "coming back," Mr. Healy said, and 1 de-
clared that the Edisons were virtually sold faster
than they can be shipped from the factory.
NEW DISCOUNT COMPANY.
AMERICAN PIANO EXPORTS
SHOW INCREASE IN 1922
Australia Our Best Customer With Mexico a Second
on a Long List.
Wonderful Little Piano but 5
feet long but as powerful as a
Parlor Grand. Your trade will
be delighted with it.
Enhance Your Future Prosper-
ity By Investigating
the
Irresistible Appeal of
CHRISTMAN
GRANDS, UPRIGHTS
PLAYERS
REPRODUCING PIANOS
9 y
Reg. U. S. Pat. Off.
Christman Piano Co.
597 East 137th St.
New York
TALKINGIMACHINE MEN
URGE SPECIAL ADVERTISING
Red-Letter Days Suggested as Peculiarly Suited for
Publicity or Promotion Efforts.
and
The First Touch Tells
Australia was the best piano customer of the
United States for the calendar year 1922, according to
figures just published by the Department of Com-
merce, Washington. We shipped over a million dol-
lars worth of the goods there is the years specified.
Mexico appears in second place.
The total of our piano exports for the year 1922
was $3,359,690, compared with $2,782,232 for 1921,
a pleasant increase of $577,485. Of the instruments
exported in 1922, $2,021,223 worth represented player-
pianos and $1,338,467 straight pianos.
The figures for the total exports of instruments of
all kinds for 1922 are matters of congratulation. The
total was $8,714,244 compared with $8,394,875 in 1921,
showing an increase of $319,369.
Special advertising, to emphasize the relationship
of music to special days, events and observances dur-
ing the year, is advocated by a special committee ap-
pointed by President Irwin Kurtz of Talking Machine
Men, Inc., the association covering the metropolitan
district of New York, New Jersey and Connecticut.
A meeting of this committee was held in the offices
of the Music Industries Chamber of Commerce on
March 1st, upon invitation of C. L. Dennis, man-
ager of the Trade Service Bureau of the latter organi-
zation, who has suggested the likelihood of national
co-operation in promoting the idea and the possible
appointment of a national committee.. .
The local committee decided upon the following
major events as of particular interest for music pro-
motion: Valentine Day, Feb. 14th; Easter, Mother's
day, May 14th; weddings and anniversaries in June;
Independence Day, July 4th; Thanksgiving Day in
November, and Christmas, Dec. 25th. Other ob-
servances were discussed for later consideration,
among them special events of interest to various na-
The James T. Bristol Company, Inc., of Chicago,
has been organized by the popular piano man of
that name. The purpose is, as the incorporation style
indicates, to financially serve the piano and talking
machine trade. The new company has offices at 1408
Kimball Building, Chicago, and is already prepared
in every detail to transact business and render ser-
vice. Mr. Bristol, head of the company, has been
prominent as a member or officer of the various
national and local music associations. He has for
eleven years been with the Price & Teeple Piano
Company of Chicago, and when he resigned from
that company he held the position of secretary and
treasurer.
OPENS IN HOLLYWOOD, CAL.
The Daynes-Beebe Music Co., Salt Lake City,
Utah, has opened a branch store in Hollywood, Cal.
Pianos, players, talking machines and musical mer-
chandise are carried. The company has taken a long
lease on the premises on Hollywood boulevard. A.
T. Christensen, until recently sales manager in the
Salt Lake City store of the company, is manager
of the Hollywood branch.
STANDING ORDER FOR GRANDS.
The W. W. Kimball Co., Chicago, announces that
a prominent retail dealer has just placed a standing
order for a carload of Style 29 Kimball Grand
pianos per month, in addition to standing orders of
Kimball uprights and players. The statement was
made by the retailer that he considered the Kimball
is returning to its former place in the popular trade.
TO VISIT THE SOUTHWEST.
Howard Adams, wholesale manager of Lyon &
Healy, Inc., Chicago, left this week for a trip thru
the southwestern parts of the country, to call on
Lyon & Healy salesmen and the dealers who handle
Lyon & Healy goods. Mr. Adams expects to spend
quite a bit of the time in Oklahoma and Texas, and
be gone about two weeks or more.
SPRINKLE QUITS PIANO FIELD.
Word has been received by the Better Business
Bureau of the Music Industries Chamber of Com-
merce that J. W. Sprinkle, whose most recent prom-
inence in the music trade was attained through a so-
called "new selling plan" of the Churchill Piano Co.,
1105 Walnut St., Philadelphia, has stated his decision
to quit the piano business.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
March 10, 1923
REPRODUCING PIANOS
AD CONTEST CERTIFICATES
WILL GO TO 22 WINNERS
Honor Awards in Form of Handsome Certificates
to Be Given for Special Displays.
In addition to the two silver trophies offered as
iirst awards in the two groups of large and small
cities in the Retail Advertising Contest of the Music
Industries Chamber of Commerce, for members of
the National Association of Music Merchants, there
will be Honor Award Certificates for ten winners in
each group.
I other words, a total of 22 awards will be given
by the Chamber to the winners of the 1923 contest,
Certificate of gfobertiging gtoarb
US Certifies that the Newspaper Advertising entered in our
1923 RETAIL ADVERTISING CONTEST for the year
I ending March 31st, 1923, by
an Active Member of the
Rational association of tflusic jtlmliante
Represented the Music Industry with excepcional ment, by virtue of its Sales Appeal,
Prestige Value, Attractiveness, Truthfulness and Individuality, for which we hereby
Remarkable in their distinctive
qualities of master interpreta-
tion, case designs and exclu-
sive features. Made in both
Grands and Uprights.
grant
IT 1 "-*''
I
* "
•-M-^.L-1
i. *
i. J^,
3wart> in Class
•
]
fiHuev Inbuetnrs (Chamber of Commmr
CHRISTMAN
STUDIO GRAND
T H E HONOR AWARD
CERTIFICATE.
including the handsomely designed certificates which
may be used by the winners for window and store
display. The awards will be made at the June con-
vention in Chicago. Entries of newspaper advertis-
ing for the year ending March 31st will be received
up to x\pril 10th.
tionalities and creeds, toward the end of special atten-
tion in foreign language advertising mediums.
The committee meeting was called by Max Lan-
day, chairman. Others in attendance were Sol Laz-
arus, P. Marcus, B. H. Roth, Lloyd Spencer, J. J.
Davin, Milton Weil, V. Burnett and C. L. Dennis.
Plans were made to interest talking machine manu-
facturers and secure dealer co-operation.
FINDS HIGH CLASS
ADVERTISING PAYS
Success of Second Hand Piano Sale Demonstrates
Utility of High Grade Piano Publicity.
The Knabe-Edison Warehouse, Chicago retail
store for the Knabe piano, the Ampico, and the Edi-
son phonograph, has proved to complete satisfaction
that the success of piano selling and the class of cus-
tomers who buy both depend on the kind of adver-
tising. It is a choice between the customer who pays
cash or a large initial payment, or the customer who
pays a small initial payment and asks a long ex-
tended period of completing payments, said Manager
Ray Healy, in commenting upon his results of the
advertising campaign of the Knabe-Edison ware-
rooms.
"This advertising has been noticeable in the regu-
lar business and in the special sale of second-hand
pianos which began on March 1," said Mr. Healy.
"Our business has been so heavy that our difficulty
has been to secure the merchandise ourselves."
The sale of second-hand pianos is virtually over,
as the grands which the company offered were taken
within a very short time, and there are few uprights
left. The selling off of the second-hand pianos makes
a great clearing of the Knabe-Edison floors, and is
so successful that it will be made a yearly event.
Of the regular business, the Ampico seems to be
breaking all records, Mr. Healy said. The people
who come in response to the Ampico ads demand the
best, and are willing to pay for it. The phonograph
business is "coming back," Mr. Healy said, and 1 de-
clared that the Edisons were virtually sold faster
than they can be shipped from the factory.
NEW DISCOUNT COMPANY.
AMERICAN PIANO EXPORTS
SHOW INCREASE IN 1922
Australia Our Best Customer With Mexico a Second
on a Long List.
Wonderful Little Piano but 5
feet long but as powerful as a
Parlor Grand. Your trade will
be delighted with it.
Enhance Your Future Prosper-
ity By Investigating
the
Irresistible Appeal of
CHRISTMAN
GRANDS, UPRIGHTS
PLAYERS
REPRODUCING PIANOS
9 y
Reg. U. S. Pat. Off.
Christman Piano Co.
597 East 137th St.
New York
TALKINGIMACHINE MEN
URGE SPECIAL ADVERTISING
Red-Letter Days Suggested as Peculiarly Suited for
Publicity or Promotion Efforts.
and
The First Touch Tells
Australia was the best piano customer of the
United States for the calendar year 1922, according to
figures just published by the Department of Com-
merce, Washington. We shipped over a million dol-
lars worth of the goods there is the years specified.
Mexico appears in second place.
The total of our piano exports for the year 1922
was $3,359,690, compared with $2,782,232 for 1921,
a pleasant increase of $577,485. Of the instruments
exported in 1922, $2,021,223 worth represented player-
pianos and $1,338,467 straight pianos.
The figures for the total exports of instruments of
all kinds for 1922 are matters of congratulation. The
total was $8,714,244 compared with $8,394,875 in 1921,
showing an increase of $319,369.
Special advertising, to emphasize the relationship
of music to special days, events and observances dur-
ing the year, is advocated by a special committee ap-
pointed by President Irwin Kurtz of Talking Machine
Men, Inc., the association covering the metropolitan
district of New York, New Jersey and Connecticut.
A meeting of this committee was held in the offices
of the Music Industries Chamber of Commerce on
March 1st, upon invitation of C. L. Dennis, man-
ager of the Trade Service Bureau of the latter organi-
zation, who has suggested the likelihood of national
co-operation in promoting the idea and the possible
appointment of a national committee.. .
The local committee decided upon the following
major events as of particular interest for music pro-
motion: Valentine Day, Feb. 14th; Easter, Mother's
day, May 14th; weddings and anniversaries in June;
Independence Day, July 4th; Thanksgiving Day in
November, and Christmas, Dec. 25th. Other ob-
servances were discussed for later consideration,
among them special events of interest to various na-
The James T. Bristol Company, Inc., of Chicago,
has been organized by the popular piano man of
that name. The purpose is, as the incorporation style
indicates, to financially serve the piano and talking
machine trade. The new company has offices at 1408
Kimball Building, Chicago, and is already prepared
in every detail to transact business and render ser-
vice. Mr. Bristol, head of the company, has been
prominent as a member or officer of the various
national and local music associations. He has for
eleven years been with the Price & Teeple Piano
Company of Chicago, and when he resigned from
that company he held the position of secretary and
treasurer.
OPENS IN HOLLYWOOD, CAL.
The Daynes-Beebe Music Co., Salt Lake City,
Utah, has opened a branch store in Hollywood, Cal.
Pianos, players, talking machines and musical mer-
chandise are carried. The company has taken a long
lease on the premises on Hollywood boulevard. A.
T. Christensen, until recently sales manager in the
Salt Lake City store of the company, is manager
of the Hollywood branch.
STANDING ORDER FOR GRANDS.
The W. W. Kimball Co., Chicago, announces that
a prominent retail dealer has just placed a standing
order for a carload of Style 29 Kimball Grand
pianos per month, in addition to standing orders of
Kimball uprights and players. The statement was
made by the retailer that he considered the Kimball
is returning to its former place in the popular trade.
TO VISIT THE SOUTHWEST.
Howard Adams, wholesale manager of Lyon &
Healy, Inc., Chicago, left this week for a trip thru
the southwestern parts of the country, to call on
Lyon & Healy salesmen and the dealers who handle
Lyon & Healy goods. Mr. Adams expects to spend
quite a bit of the time in Oklahoma and Texas, and
be gone about two weeks or more.
SPRINKLE QUITS PIANO FIELD.
Word has been received by the Better Business
Bureau of the Music Industries Chamber of Com-
merce that J. W. Sprinkle, whose most recent prom-
inence in the music trade was attained through a so-
called "new selling plan" of the Churchill Piano Co.,
1105 Walnut St., Philadelphia, has stated his decision
to quit the piano business.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Future scanning projects are planned by the International Arcade Museum Library (IAML).