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Presto

Issue: 1922 1897 - Page 4

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PRESTO
December 2, 1922.
father had brought the marvelous "new" instrument to the point of
its start in the world.
It was in the early months of 1883 that an item appeared in a
New York paper reading: "The wonderful machine by which ex-
tempore music is jotted down and preserved is eclipsed by an instru-
ment by which not only the notes, but the expression of the player is
reproduced—the soul of the player—as it were." And an invitation
The American Music Trade Weekly
was added that music lovers visit a wareroom on 14th street, New
York, to see the wonderful self-play ing piano exhibited by Mr. Wil-
PUBLISHED EVERY SATURDAY AT 407 SOUTH DEAR-
liam
B. Tremaine
BORN STREET, OLD COLONY BUILDING, CHICAGO, ILL.
From that time the name of Tremaine was foremost in the pro-
Editors
C. A. DAN I ELL and FRANK D. ABBOTT
Telephones, Local and Long Distance, Harrison 234. Private Phones to all De-
motion of the new instrument. Mr. William B. Tremaine formed
partments. Cable Address (Commercial Cable Co.'s Code), "PRESTO," Chicago.
the Aeolian Company, and overcame every obstacle to its progress, to
Entered as second-class matter Jan. 29, 1896, at the Post Office, Chicago, Illinois,
the day when he relinquished it to his son who was distinguished last
under Act of March 3, 1878.
_ _
week in recognition of what he also has done from that time to this.
Subscription, $2 a year; 6 months, $1; Foreign, $4. Payable In advance. No extra
charge in United States possessions, Cuba and Mexico.
For twenty-four years Mr. Tremaine has been at the head of
Address all communications for the editorial or business departments to PRESTO
the
Aeolian
Company. During that time he has made the Pianola,
PUBLISHING CO., 407 So. Dearborn Street, Chicago, III.
and in that instrument laid the foundation for an industry which has
Advertising Rates:—Five dollars per inch (13 ems pica) for single insertions.
become as broad as the civilized world. He was the beginner in the
Complete schedule of rates for standing cards and special displays will be furnished
on request. The Presto does not sell Its editorial space. Payment Is not accepted for
player music-roll industry, and he was the first to create a great com-
articles of descriptive character or other matter appearing In the news columns. Busi-
ness notices will be Indicated by the word "advertisement" In accordance with the
bination of famous pianos. He, too, headed the organization of
Act of August 24, 1912.
Photographs of general trade interest are always welcome, and when used. If of
great
Aeolian industries subsidiary to the parent house in New York,
special concern, a charge will be made to cover cost of the engravings.
and? reaching out into the foremost countries of Europe. It may not
Rates for advertising in Presto Tear Book Issue and Export Supplements of
Presto will be made known upon application. Presto Year Book and Export issues
be a large exaggeration to say that, in a sense, the Aeolian Company
have the most extensive circulation of any periodicals devoted to the musical In-
strument trades and Industries in all parts of the world, and reach completely and
is H. B. Tremaine, and that the strength of one is the greatness of
effectually all the houses handling musical Instruments of both the Eastern ana west-
ern hemispheres.
the other.
Presto Buyers' Guide is the only reliable index to the American Pianos and
Player-Pianos, It analyzes all Instruments, classifies them, gives accurate estimates
•f their value and contains a directory of their manufacturers.
So that there was a special fitness in the honors paid to Mr. Tre-
Items of news and other matter of general Interest to the music trades are In-
maine, the world over, last week. It seems double cause of congratu-
vited and when accepted will be paid for. All communications should be addressed to
Presto Publishing Co., 407 So. Dearborn Street. Chicago, III.
lation because it was the first time in the history of music that a leader
in the practical side of the art has been thus distinguished.
SATURDAY, DECEMBER 2, 1922.
Other piano men have been honored by the great nations of the
world. But never before has any member of the # piano industry, in
PRESTO CORRESPONDENCE
any country, received international recognition in anything like the
IT IS NOT CUSTOMARY WITH THIS PAPER TO PUBLISH REGU-
spontaneous and earnest manner that marked last week's tribute to
LAR CORRESPONDENCE FROM ANY POINTS. WE, HOWEVER,
Mr. Harry B. Tremaine, of the Aeolian Company.
HAVE RESIDENT REPRESENTATIVES IN NEW YORK, BOSTON,
SAN FRANCISCO, PORTLAND, CINCINNATI, INDIANAPOLIS, MIL-
WAUKEE AND OTHER LEADING MUSIC TRADE CENTERS, WHO
KEEP THIS PAPER INFORMED OF TRADE EVENTS AS THEY HAP-
PEN. AND PRESTO IS ALWAYS GLAD TO RECEIVE REAL NEWS
OF THE TRADE FROM WHATEVER SOURCES ANYWHERE AND
MATTER FROM SPECIAL CORRESPONDENTS, IF USED, WILL BE
PAID FOR AT SPACE RATES. USUALLY PJANO MERCHANTS OR
SALESMEN IN THE SMALLER CITIES, ARE THE BEST OCCA-
SIONAL CORRESPONDENTS. AND THEIR ASSISTANCE IS INVITED.
ADVERTISING INFORMATION
Forms close promptly at noon every Thursday. News matter for
publication should be in not later than eleven o'clock on the same
day. Advertising copy should be in hand before Tuesday, five p. m.,
to insure preferred position. Full page display copy should be in
hand by Monday noon preceding publication day. Want advs. for cur-
rent week, to insure classification, must be at office of publication not
later than Wednesday noon.
A SIGNIFICANT EVENT
Last week's Presto presented quite a full account of an epoch-
making event in the history of the piano trade and industry. It was
the international observance of music in honor of Mr. Harry B. Tre-
maine and that gentleman's accomplishments in the world of music.
The week had very especial significance because it marked the first
time that so broad an honor had been paid to a member of the music
industry.
From almost the dawn of civilization there have been special
demonstrations in recognition of great characters in war, poetry,
literature and the other arts of higher development. But the workers
in the realms of music, except in the concert rooms, have not been
thus recognized. It is this that gives to the week devoted to Mr.
Tremaine's attainments a significance in which all concerned in the
industry and trade must find cause for congratulation.
Notwithstanding the almost universal celebration, last week, it
is probable that a good proportion of piano men, right in his own
country, do not fully realize the part Mr. Tremaine has played in the
development of the foremost instrument of modern times—the player-
piano.
How many know that the player roll owes its beginning to the
man who made the "Pianola" a success? How many realize that,
from the first appearance of the playerpiano—long before it was even
denominated—the name of Tremaine had everywhere been coupled
with it? For, back of Mr. Harry B. Tremaine, that gentleman's
REED ORGANS
The wheels of industry often reverse themselves. In the days of
the square piano the reed organ was a stiff contender for first place.
And it persisted until long after the upright had come and won first
place.
And then the parlor organ began to decay. Finally the "mechan-
ical" organs came, and the perforated music roll industry was born.
By that time the original parlor organ showed signs of falling out.
It had been developed to such a degree that a few manufacturers
were putting forth piano-case organs so designed that it was diffi-
cult, on sight, to distinguish them from the upright pianos. And some
of them possessed the full piano key-board. That was, however, the
beginning of the end, and the parlor organ gave way to the upright
piano almost entirely. Only a few of the reed organ industries re-
main. But they are good ones and, if recent reports are reliable, they
bid fair to experience a revival of activity.
Last week a report from the Old World told of a remarkable de-
mand for reed organs in Africa. The great "dark country" has be-
come so effulgent with light that music is as essential there as in most
parts of Europe. And the call for "American" organs is growing to
such an extent that the outlook for an export trade of good size is
promised.
But the reed organ has never been a negligible item in our own
country. There has been a good demand in the South, and hundreds
of music stores have carried some of the home instruments in stock.
The industry of S. N. Swan & Sons, at Freeport, 111., has found orders
enough to sustain a good factory without cessation. And, at last ac-
counts, the Freeport factory was filling orders for export as well as
for domestic consumption. In the face of almost continuous urging
to join the crowd, and turn to piano making, the Messrs. Swan have
stuck to their original purposes and have kept right on producing the
most attractive reed organs in the market.
It is quite likely that the report from Africa that reed organs
are wanted will stimulate the export trade. And no one in the trade
will be surprised at any time to hear of the re-establishment of the
reed organ industry in this country. In England and Germany it has
never waned.
An evidence of real progress is seen in the plan of life insurance
for workers adopted by the Gulbransen, Dickinson-Co., of Chicago.
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All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
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